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Right About Now - Legendary Business Advice

Right About Now - Legendary Business Advice

631 episodes — Page 8 of 13

Ep 308Raise the Bar for Your PR with Jen Gottlieb - Named the #2 Entrepreneur in the World by Maxim Magazine

<p>Keynotes from the episode:</p><ul> <li>Jen talks about how it was like being featured on Maxim magazine as the #2 entrepreneur in the world and how she did it (01:50)</li> <li>Jen started with VH1 and she shares how being her authentic self got the role she wanted (04:29)</li> <li>Ryan and Jen talk about imposter syndrome and being original (08:25)</li> <li>Jen transitions from being on stage (her dream) to being a businesswoman (and helping people) (13:03)</li> <li>How resilience and persistence helped Jen overcome the rejection as an actress and as a businesswoman - which framed her entrepreneurial journey (15:31)</li> <li>Jen shares her PR journey - How she re-aligned her brand, pursued her passion while helping people (20:17)</li> <li>You need to have Credibility-Influence-Authority (CIA) and Fear-Of-Missed-Opportunity FOMO (28:07)</li> <li>Authority is like a flashy badge - amplify your wins (32:14)</li> <li>Event about building your brand with big celebrity speakers in May 2023 (33:51)</li> </ul><p>This episode is packed with energy, wisdom, and passion and we know you will get a ton of value from this.</p><p>To keep up with Jen, follow her on Instagram<a href="https://www.instagram.com/lochhead/" target="_blank"> </a>@jen_gottlieb or linktree <a href="https://linktr.ee/jengottlieb" target="_blank">https://linktr.ee/jengottlieb</a></p><p>Learn more by visiting our website at<a href="http://www.theradcast.com" target="_blank"> www.theradcast.com</a></p><p>Subscribe to our YouTube channel<a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank"> https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Jan 3, 202337 min

Ep 307The Week of December 30, 2022 Marketing and Business News: The Top Viral Moments of 2022

<p>Welcome back to The Radcast! We have some exciting news and interesting topics coming your way. Join Ryan and Christina as they share with you the latest updates in the world of social media and marketing. Here's to a great new year ahead, filled with loads of inspiring content.</p><p>Get ready to learn, grow, and celebrate with us. Cheers!</p><p>Key points from this episode:</p><ul> <li> <strong>Small talk:</strong><ul> <li>New year goals and plans (01:03)</li> <li>TikTok Days numbered? (04:45)</li> <li>It pays to be known $99 course (06:46)</li> </ul> </li> <li> <strong>Sponsors:</strong><ul> <li>VAYCAY - best quality CBD in the country<a href="https://takeavaycay.com/" target="_blank"> https://takeavaycay.com/</a> (09:50)</li> <li>Branded Bills: Beanies and a holiday gift guide (12:10)<ul><li>RADCAST20 = 20% off on the entire purchase</li></ul> </li> </ul> </li> <li> <strong>Radnews:</strong><ul> <li>Last week - Mike "C-Roc" Ciorrocco (13:40)</li> <li>Next week - Jen Gottlieb - former VHI host and now #2 ranked entrepreneur in world by Maxim magazine (14:10)<br> </li> </ul> </li> <li> <strong>Social Media Holidays:</strong><ul> <li>December 30<ul> <li>National Bacon Day #BaconDay (15:11)</li> <li>National Bicarbonate Of Soda Day #NationalBicarbonateOfSodaDay #BicarbonateOfSodaDay (15:43)</li> </ul> </li> <li>December 31<ul> <li>New Year’s Eve #NYE #NewYearsEve #NewYears2022 #NewYearsEve2022 (16:20)</li> <li>National Champagne Day #NationalChampagneDay (16:24)</li> </ul> </li> <li>January 1<ul><li>New Year’s Day #NewYearsDay</li></ul> </li> <li>January 2<ul><li>Science Fiction Day #ScienceFictionDay (17:11)</li></ul> </li> <li>January 3<ul><li>National Thank God It's Monday Day #NationalThankGodItsMondayDay (17:37)<br> </li></ul> </li> </ul> </li> <li> <strong>Social Media News:</strong><ul> <li>Tumblr launches livestreaming to capture bigger share of creator marketing<br><a href="https://www.marketingdive.com/news/tumblr-launches-livestreaming-creator-economy/639203/" target="_blank">https://www.marketingdive.com/news/tumblr-launches-livestreaming-creator-economy/639203/</a> (18:20)</li> <li>Twitter now displays stock and cryptocurrency prices directly in search results<br><a href="https://techcrunch.com/2022/12/22/twitter-now-displays-stock-and-cryptocurrency-prices-directly-in-search-results/" target="_blank">https://techcrunch.com/2022/12/22/twitter-now-displays-stock-and-cryptocurrency-prices-directly-in-search-results/</a> (20:00)<br> </li> </ul> </li> <li> <strong>Marketing News:</strong><ul> <li>Campaign Trail: How Johnnie Walker's centers women's empowerment in brand creative <a href="https://www.marketingdive.com/news/johnnie-walker-lilly-singh-female-empowerment-alcohol-marketing/639257/" target="_blank">https://www.marketingdive.com/news/johnnie-walker-lilly-singh-female-empowerment-alcohol-marketing/639257/</a> (21:06)</li> <li>Netflix branches out into fitness content with upcoming launch of Nike Training Club Classes<br><a href="https://techcrunch.com/2022/12/21/netflix-branches-out-into-fitness-content-nike-training-club-classes/" target="_blank">https://techcrunch.com/2022/12/21/netflix-branches-out-into-fitness-content-nike-training-club-classes/</a> (22:20)</li> <li>The top 10 viral moments - 2020 pop culture moments (24:33)</li> </ul> </li> </ul><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at www.theradcast.com</p><p>Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding&l

Dec 30, 202232 min

Ep 306Bring Out the Beast in Your Business with Mike “C-Roc” Ciorrocco - The #1 Rising Influencer in the Business World

<p>Welcome to another episode of The Radcast! This week Ryan interviews Mike C-Roc, the Co-Founder of the innovative tech platform Blooprinted, the powerhouse behind the "What Are You Made Of?" podcast and the best-selling author of Rocket Fuel Convert Setbacks. He is a performance coach, author, dynamic public speaker, tech visionary, and thought leader.</p><p>He shares his mission and how he is helping people become UNSTOPPABLE in getting their message out. Tune in now to learn from one of the most inspiring figures of our time!</p><p>Keynotes from the episode:</p><ul> <li>Croc talks about how he came up with his brand and alias (00:50)</li> <li>Croc’s background and how he started in 1998 (03:33)</li> <li>Croc unleashed his beast within and became a serial entrepreneur in 2017/18 (05:10)</li> <li>How persistency and consistency help to be successful (13:06)</li> <li>Take responsibility and take action - mission of Blooprinted (15:40)</li> <li>C-Roc brand overview and open to collaboration (18:50)</li> </ul><p>This episode is packed with energy, knowledge, and passion and we know you will get a ton of value from this.</p><p>To keep up with C-roc, follow him on Instagram<a href="https://www.instagram.com/lochhead/" target="_blank"> </a><a href="https://www.instagram.com/mikeycroc/" target="_blank">@mikeycroc</a> or website<a href="http://www.lochhead.com" target="_blank"> </a>https://podcast.peoplebuildinginc.com/</p><p>Learn more by visiting our website at<a href="http://www.theradcast.com" target="_blank"> www.theradcast.com</a></p><p>Subscribe to our YouTube channel<a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank"> https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 27, 202224 min

Ep 305Original E.T. Animatronic Model Used in Spielberg Classic Auctions for $2.56 Million: Weekly News 12.23.22

<p>Welcome back to The Radcast! Ryan and Christina share with you the latest social media and marketing news! Stay tuned while they discuss the upcoming holiday season and the excitement and the blues it can possibly do - but most importantly, the merriness it brings.</p><p>Happy Festivus! Cheers!</p><ul> <li>Small talk:<ul> <li>Ryan and Christina share their special memories made this holiday season (00:49)</li> <li>E.T. Animatronic Model Used in Steven Spielberg Film Auctions for $2.56 Million USD (07:25)<br><a href="https://hypebeast.com/2022/12/e-t-model-steven-spielberg-movie-2-5-million-usd-auction" target="_blank">https://hypebeast.com/2022/12/e-t-model-steven-spielberg-movie-2-5-million-usd-auction</a> </li> <li>Lionel Messi Has Uploaded the Most Liked Picture in Instagram History Surpassing the previous record that was held by a picture of an egg (08:52)<br><a href="https://hypebeast.com/2022/12/messi-most-liked-sports-picture-ever" target="_blank">https://hypebeast.com/2022/12/messi-most-liked-sports-picture-ever</a><br> </li> </ul> </li> <li>Radnews:<ul> <li>Last week - Brooke Andler Womack - the founder of www.brookeandler.com, a very bold and passionate mom and entrepreneur, speaker, and advocate (12:25)</li> <li>Next week - Mike Ciorrocco (13:04)<br> </li> </ul> </li> <li>Sponsors: (14:29)<ul> <li>Branded Bills: Beanies and a holiday gift guide</li> <li>RADCAST20 = 20% off on the entire purchase</li> <li>VAYCAY - best quality CBD in the country (16:04)<br> </li> </ul> </li> <li>Social Media Holidays:<ul> <li>December 23: Festivus Day #Festivus #FestivusMiracle (17:13)</li> <li>December 24:<ul> <li>Christmas Eve (17:18)</li> <li>National Egg Nog Day #NationalEggNogDay (17:21)</li> </ul> </li> <li>December 25:<ul> <li>Christmas Day</li> <li>National Pumpkin Pie Day #PumpkinPieDay</li> </ul> </li> <li>December 26:<ul> <li>First Day of Kwanzaa (18:56)</li> <li>National Thank You Note Day #ThankYouNoteDay</li> <li>National Candy Cane Day #CandyCaneDay<br> </li> </ul> </li> </ul> </li> <li>Social Media News<ul> <li>Elon Musk Officially Confirms He Will Resign as Twitter CEO as Soon as He Finds a Replacement (20:03)</li> <li>WhatsApp lets you undo ‘Delete for Me’ in case you hit that button too quickly (21:19)</li> <li>Google Play now lets children send purchase requests to guardians (23:12)</li> <li>Elon Musk Officially Confirms He Will Resign as Twitter CEO as Soon as He Finds a Replacement (20:03)</li> <li>WhatsApp lets you undo ‘Delete for Me’ in case you hit that button too quickly (21:19)</li> <li>Google Play now lets children send purchase requests to guardians (23:12)</li> <li>Amazon adds free music videos, viral videos and more ad-supported content to Fire TV (25:17)<br> </li> </ul> </li> <li>Marketing News<ul> <li>Ebay Targets Gen Z with First Brand Campaign in Three Years (30:07)</li> <li>Budweiser helps Argentina celebrate win with World Cup packs (33:01)<br> </li> </ul> </li> </ul><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at www.theradcast.com</p><p>Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#d

Dec 23, 202236 min

Ep 304Empowerment for Proper Nutrition with Brooke Andler-Womack - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes Brooke Andler-Womack, the founder of www.brookeandler.com, a very bold and passionate mom and entrepreneur, speaker, and advocate. Ryan talks with Brooke about her mission to support and empower moms through a community app and revolutionary product that will help women feed their babies and access the nutritional health benefits of breastmilk - the liquid gold! She’s very excited to grow the startup with the vision of fighting hunger and malnutrition for babies globally.</p><p>Key points from the episode:</p><ul> <li>Brooke’s mission is to create a community to help mothers and their malnourished babies who need access to breastmilk by buying mothers’ milk and dehydrating it and giving it to them. (01:16)</li> <li>Ryan shares his story with his son who is allergic to cow’s milk protein. (02:31)</li> <li>Cow’s milk is unnatural for humans to drink and could even cause death. Brooke’s advocacy to educate people about this and revolutionize healthcare. (03:37)</li> <li>How Brooke’s life adversities made her grow from it and she decided to make a difference in the world. (06:10)</li> <li>Ryan and Brooke share their own love and marriage - you don’t figure it out until you get through it. (11:58)</li> <li>The early phase of Booba App - a well tech app providing moms with reliable education and expert advice through a community platform; helping babies get the very best nutritional start in life <a href="https://www.brookeandler.com/booba-app" target="_blank">https://www.brookeandler.com/booba-app</a>. And launching a well-tech app with GPS tracking for moms in general to create partnerships. (13:42)</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram - <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with Brooke, follow her on Facebook - <a href="https://www.facebook.com/brookeandler" target="_blank">https://www.facebook.com/brookeandler</a> or Instagram - <a href="https://www.instagram.com/the_warrior_1_1/?hl=en" target="_blank">https://www.instagram.com/the_warrior_1_1/?hl=en</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 20, 202220 min

Ep 303TechCrunch Gift Guide 2022: Weekly News 12.16.22

<p>Welcome back to The Radcast! Everyone’s busy this holiday season and it’s a great time to get updated for the latest news in business and marketing! Also, Ryan, Christina, and Nick share some holiday gifting ideas that you’ll surely get some inspiration from. Check it out now!</p><p>Merry #HappyHolidays from The Radcast!</p><ul> <li>Small talk<ul> <li>Ryan and Christina talk about the House Club in Greenville - join them on the 9th of January for the National Championship watch party. (01:25)</li> <li>TechCrunch Gift Guide 2022 - make your Christmas shopping easier with this guide (02:30)<br><a href="https://techcrunch.com/pages/gift-guide-2022/" target="_blank">https://techcrunch.com/pages/gift-guide-2022/</a><br> </li> </ul> </li> <li>Rad News<ul><li>Last week: John Durante - CEO of Durante Equipment, a Think Billions Experience Series (05:18)<br> </li></ul> </li> <li>Sponsors:<ul> <li>Branded Bills: Beanies and a holiday gift guide (06:15)</li> <li>RADCAST20 = 20% off on the entire purchase<br> </li> </ul> </li> <li>Social Media Holidays:<ul> <li>December 16: (07:04)<ul> <li>National Chocolate Covered Anything Day #NationalChocolateCoveredAnythingDay</li> <li>Ugly Sweater Day #UglyChristmasSweaterDay #UglySweaterDay</li> <li>Underdog Day #UnderDogDay</li> </ul> </li> <li>December 17: (08:12)<ul> <li>National Maple Syrup Day #NationalMapleSyrupDay #MapleSyrupDay</li> <li>Wright Brothers Day #WrightBrothersDay</li> </ul> </li> <li>December 18: (08:50)<ul> <li>Hanukkah begins #Hanukkah</li> <li>Bake Cookies Day #BakeCookiesDay</li> <li>International Migrants Day #InternationalMigrantsDay #Migrants Day</li> </ul> </li> <li>December 19: (09:55)<ul><li>National Oatmeal Muffin Day #NationalOatmealMuffinDay #OatmealMuffinDay</li></ul> </li> <li>December 20: 10:05)<ul><li>National Sangria Day #NationalSangriaDay #SangriaDay<br> </li></ul> </li> </ul> </li> <li>Social Media News<ul> <li>Instagram adds 'Notes' feature, challenges BeReal app with 'Candid Stories' (10:23)<br><a href="https://www.fox6now.com/news/instagram-notes-candid-stories-group-profiles-new-features-2022" target="_blank">https://www.fox6now.com/news/instagram-notes-candid-stories-group-profiles-new-features-2022</a> </li> <li>Elon Musk Hints at Twitter Character Limit Increase from 280 to 4,000 (12:38)<br><a href="https://hypebeast.com/2022/12/elon-musk-twitter-character-limit-bump-280-to-4000-news-info" target="_blank">https://hypebeast.com/2022/12/elon-musk-twitter-character-limit-bump-280-to-4000-news-info</a><br> </li> </ul> </li> <li>Marketing News<ul> <li>Pepsi Launches Limited-Time Nutmeg Cola (14:17)<br><a href="https://hypebeast.com/2022/11/pepsi-nutmeg-flavor-introduction-info" target="_blank">https://hypebeast.com/2022/11/pepsi-nutmeg-flavor-introduction-info</a> </li> <li>BLACKPINK Teams Up With Oreo for Fitting Black and Pink Cookies (15:36)<br><a href="https://hypebeast.com/2022/12/blackpink-oreo-asia-release-info" target="_blank">https://hypebeast.com/2022/12/blackpink-oreo-asia-release-info</a> </li> <li>Doritos launches #NameThatTriangle social media contest - participants can submit photos of their triangle-inspired haircuts for the chance to win tickets to Super Bowl LVII (18:28)<br><a href="https://www.marketingdive.com/news/doritos-name-that-triangle-social-media-contest/638502/" target="_blank">https://www.marketingdive.com/news/doritos-name-that-triangle-social-media-contest/638502/</a> </li> <li>Meghan Trainor Teams with e.l.f. Cosmetics and The Weather Channel on Campaign of Her 'Dreams' (20:10)<br><a href="https://people.com/style/meghan-trainor-elf-cosmetics-weather-channel-campaign-interview-exclusive/" target="_blank">https://people.com/style/meghan-trainor-elf-cosmetics-weather-channel-campaign-interview-exclusive/</a> </li> </ul> </li> </ul><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at <a href="http://www.theradcast.com/" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalH

Dec 16, 202225 min

Ep 302Strategic Resilience Leads to Growth with John Durante - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes John Durante, the CEO of Durante Equipment. Ryan talks with John about his business journey and what made him have the grit, resilience, and determination to rise above the many obstacles of business and prevail during the difficult times for a prosperous life.</p><p>You'll learn everything you need to know about being successful from this episode. It's packed full of valuable information that will help you achieve your goals and reach new heights. Don't miss out on this opportunity! Listen and learn.</p><p>Key points from this episode:</p><ul> <li>John shares how passionate he was in working for their family business since he was a kid up until he ran it at the young age of 20 and what he did when the business was bought out (01:20)</li> <li>John decided to change his career to real estate, then to having a law firm, then to having his own equipment rental business (03:30)</li> <li>John shares how his journey relates with the song from Three Doors Down and how he handled his challenges and how his grit, hustle, and luck finally worked out (08:53)</li> <li>Being a great leader to your team can earn people’s loyalty (15:14)</li> <li>You can do whatever you put your mind to (16:03)</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with John, follow him on Linkedin <a href="https://www.linkedin.com/in/john-durante-9438a84/" target="_blank">https://www.linkedin.com/in/john-durante-9438a84/</a> or Facebook <a href="https://www.facebook.com/durequip" target="_blank">https://www.facebook.com/durequip</a> or website <a href="https://www.duranteequip.com/" target="_blank">https://www.duranteequip.com/</a></p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 13, 202220 min

Ep 301Pepsi Brings "Pilk" to the Masses with Lindsay Lohan Holiday Ad: Weekly News 12.10.22

<p>It’s the weekend - and what better way to kick it off than catching up on all the marketing & social media goods from Ryan and Christina while sipping that delicious cocoa or coffee of yours? Kick back, relax, grab a hot cup o' joe or cocoa. Stay ahead of the curve and hit that play button now!</p><ul> <li>Small talk<ul> <li>Amazon slows Prime delivery - takes up to 5 to 7 days (01:30)</li> <li>Shoutout to Greenville, South Carolina community - Social House Club will officially launch in January, a co-working place where you can work and play (04:20)</li> <li>Pepsi brings “pilk” to the masses with Lindsay Lohan Holiday ad. (06:30)</li> <li>Burger King airdrops 65,000 codes for free whoppers in Times Square and on social media (07:28)</li> <li>Miller High Life unveils leg lamp beer tower inspired by ‘A Christmas Story’ (09:17)</li> </ul> </li> <li>Rad News:<ul><li>Last episode - David Caldwell, Ex-NFL player and part of NFL Alumni Association and the 300th Episode with Chris Lochhead (11:20)<br> </li></ul> </li> <li>Sponsors:<ul> <li>Branded Bills: Beanies and a holiday gift guide (13:20)</li> <li>RADCAST20 = 20% off on the entire purchase<br> </li> </ul> </li> <li>Social Media Holidays:<ul> <li>December 9: Christmas Card Day #ChristmasCardDay (14:27)<ul> <li>National Pastry Day #NationalPastryDay #PastryDay</li> <li>World Techno Day</li> <li>National Salesperson Day #SalespersonDay</li> </ul> </li> <li>December 10: Nobel Prize Day #NobelPrize (16:00)<ul> <li>National Lager Day</li> <li>Gingerbread Decorating Day</li> </ul> </li> <li>December 11: National Noodle Ring Day (17:15)</li> <li>December 12: Poinsettia Day #PoinsettiaDay (17:54)<ul><li>December National Cream Cheese Frosting</li></ul> </li> <li>Day13: National Cocoa Day #NationalCocoaDay (18:20)<br> </li> </ul> </li> <li>Social Media News<ul> <li>Whatsapp starts rolling out 3D avatar users that can be used as profile photos or custom stickers (18:48)</li> <li>Apple Music is getting a new karaoke-like feature called "Apple Sing" which will turn tens of millions of its top songs into karaoke tracks (20:55)</li> <li>Google Search’s new topic filters make it easier to refine or expand searches (22:15)</li> <li>Snapchat is testing Lenses with power-ups and upgrades that you can buy (24:14)<br> </li> </ul> </li> <li>Marketing News<br><ul> <li>Why Coca-Cola is launching a holiday movie series on Amazon Prime Video. (25:48)</li> <li>Netflix’s ad-supported tier launches today in the U.S., entering a crowded field competing not only with category rivals like HBO Max and Disney, but also social apps like YouTube, Twitch and TikTok which are grabbing the attention of young viewers. (28:28)</li> </ul> </li> </ul> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 10, 202231 min

Ep 300300th Episode: Reject the Premise to Unleash Creativity with Christopher Lochhead

<p>Announcing The Radcast’s 300th episode, featuring the notorious Christopher Lochhead! We’ve invited this icon of marketing brilliance back to celebrate our milestone with us — and make no mistake, it’s gonna be legendary. Mr. Legend himself is here to unleash some major badassery on conventional wisdom; come challenge your thinking around what’s normal & possible as we mark this momentous occasion together!</p><p>Key notes from the episode:</p><ul> <li>Christopher shares what he and his team are currently working on (02:11)</li> <li>The profound implications of being native analogs versus native digitals in marketing (04:00)</li> <li>Peter Drucker delineates two types of thinking, reflexive and reflective - how it affects people’s thinking. Christopher sights some examples for each type of thinking (06:02)</li> <li>Discussion about Democrats and Republicans. One of the keys to thinking is language. Words matter (17:05)</li> <li>Languaging is the strategic use of language to change thinking - don’t market your product, market your problem (22:02)</li> <li>Lazy use of language does not make us different from anyone else (25:06)</li> <li>Christopher’s mission for people to meet on their common ground or agree to disagree (29:07)</li> <li>Another core tenant for category design is reject the premise (35:38)</li> <li>Play digital to meet the native digitals. Be present in their world (42:28)</li> <li>For native digital marketing, the number one form of marketing is be the word of mouth - putting the right words in the right mouth (51:06)</li> <li>The content is the marketing (54:40)</li> <li>Launching of Pirate Sauce Bourbon (59:33)</li> </ul><p>This episode is packed with energy, knowledge, and passion and we know you will get a ton of value from this.</p><p>To keep up with Christopher, follow him on Instagram <a href="https://www.instagram.com/lochhead/" target="_blank">@lochhead</a> or LinkedIn <a href="https://www.linkedin.com/in/christopherlochhead/" target="_blank">https://www.linkedin.com/in/christopherlochhead/</a> or website <a href="http://www.lochhead.com" target="_blank">www.lochhead.com</a></p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 9, 20221h 2m

Ep 299Platform for Higher Understanding with David Caldwell - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes David Caldwell, former NFL running back, NFL Alumni Association associate and Founder of OHGI - Out Here Gettin’ It. Ryan talks with David about his time in the league and his entrepreneurial journey. </p><p>Ryan and David get super transparent about that transition from the NFL and how ex-players need representation and support. It is a fascinating discussion you don’t want to miss!</p><p>Key notes from the episode:</p><ul> <li>David talks about his background from childhood up to being an NBA, MLB, and NFL player, then to transitioning to medical device field and started his own business, a development consulting - OHGI (01:50)</li> <li>OHGI’s mission to take others lives to the next level - figuring out how to maximize potential (03:57)</li> <li>Ryan and David talk about being with the NFL Player association versus being with the NFL alumni association. (05:45)</li> <li>David being competitive and the first all the time - in school and in sports, and the power of building relationships (08:37)</li> <li>How David was molded in going to different schools developing different skills and improving his character (10:57)</li> <li>OHGI getting on like Netflix (13:34)</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with David, follow him on Instagram <a href="https://www.instagram.com/ohgi_bigfish/" target="_blank">@ohgi_bigfish</a> <a href="https://www.instagram.com/bigfishpodcast/" target="_blank">@bigfishpodcast</a> or website <a href="https://www.ohgi.com/" target="_blank">https://www.ohgi.com/</a></p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Dec 6, 202221 min

Ep 298HelloFresh Offers Buddy The Elf Meal Kits: Weekly News 12.02.22

<p>This week on The Radcast, Ryan and Christina are giving you the latest news in marketing and social media, as well as some post-Thanksgiving slump and exciting plans for the coming weeks.</p><p>This is a perfect opportunity to catch up after all of our hard work over Thanksgiving break; we hope that everyone has had time to relax while they are away from work. Wherever you are, whoever you are, we wish you a happy holiday season!</p><p>Small talk:</p><ul> <li>Sponsors:<ul> <li>Branded Bills: Beanies and a holiday gift guide (01:30)</li> <li>RADCAST20 = 20% off entire purchase</li> <li><a href="http://www.brandedbills.com" target="_blank">www.brandedbills.com</a></li> </ul> </li> <li>Ryan and Christina share their pre and post-Thanksgiving week and they’ll both launch their new projects in the coming weeks and months. (04:35)</li> <li>HelloFresh caters to ‘Elf’ fans with meal kits serving Buddy’s signature dish - Buddy the Elf Spaghetti boxes are based on a dish the protagonist eats in the movie consisting of spaghetti, candy and syrup, with HelloFresh putting a “chocolate-forward” spin on the oddball concept. (06:30)</li> <li>Burger King Debates if the Best Burger is from McDonald’s, Five Guys or KFC - is it really worth it to name your competitor? (07:57) <a href="http://bit.ly/3gNSzh3" target="_blank">bit.ly/3gNSzh3</a> </li> <li>Winners and losers of Black Friday 2022 - Heading into the holiday, some estimates showed that while in-store shopping could make a return, inflation could thwart consumer spending, as shoppers expected to get less for more money.(12:20) <a href="http://bit.ly/3OSQkFI" target="_blank">bit.ly/3OSQkFI</a> </li> </ul><p>Rad News:</p><ul> <li>Last week - Infinite Possibilities for Innovation with Maurice Hamilton - a Think Billions Experience Guest, the Founder and CEO of Infinavate. Ryan talks with Mo about his entrepreneurial journey and how he is transforming enterprises with innovative technology that elevates profitability, security, and efficiency. (13:55)</li> <li>Next week - David Caldwell and Episode 300 Christopher Lochhead (14:40)</li> </ul><p>Social Media Holidays:</p><ul> <li>December 4: National Cookie Day #NationalCookieDay (17:50)</li> <li>December 4: National Santa’s List Day (19:25)</li> <li>December 5: International Volunteer Day (22:30)</li> <li>December 5: Repeal Day (remembering the end of prohibition) (22:58)</li> <li>December 5: World Soil Day #WorldSoilDay (23:18)</li> <li>December 6: Bartender Appreciation Day (23:50)</li> </ul><p>Social Media News:</p><ul> <li>Tiktok’s Cap University teaches creative agencies how to use the platform - Ad Age announced the new category for its 2023 A-list. Creativity awards, best use of TikTok, which will be chosen by a jury of Ad Age editors and TikTok executives. (24:40) <a href="http://bit.ly/3Fk46xH" target="_blank">bit.ly/3Fk46xH</a> </li> <li>Kim Kardashian re-evaluates Balenciaga relationship after child backlash - The shoot, which featured children posing with teddy bears dressed in BDSM-inspired accessories, sparked outrage online. (26:47) <a href="http://bit.ly/3OTdxrc" target="_blank">bit.ly/3OTdxrc</a> </li> </ul><p>Marketing News:</p><ul><li>Corona turns iconic holiday ad into virtual Tannenpalm Tree Lot - Corona Extra USA launched a 2022 holiday marketing campaign built around its iconic “O’Tannenpalm” ad from 1990. An augmented reality location enables users to place a virtual palm tree — decked out in holiday ornaments — in their own space and includes interactive elements. (29:05) <a href="http://bit.ly/3ORH58N" target="_blank">bit.ly/3ORH58N</a> </li></ul> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAbo

Dec 2, 202233 min

Ep 297Infinite Possibilities for Innovation with Maurice Hamilton - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes Maurice Hamilton, the Founder and CEO of Infinavate. Ryan talks with Mo about his entrepreneurial journey and how he is transforming enterprises with innovative technology that elevates profitability, security, and efficiency.</p><p>Maurice's entrepreneurial journey has been full of challenges and successes, and he has always been driven to find better ways to do things. His passion for innovation has led him to create some of the most groundbreaking technology in the industry, and his products are helping businesses around the world reach new levels of performance!</p><p>Key notes from the episode:</p><ul> <li>Mo shares how he started off in software development for multi-billion dollar corporations and what inspired him to start Infinavate (01:15)</li> <li>Learning what to do and what not to do along the journey is very important and emphasis in building strong relationships (03:51)</li> <li>Infinavate’s mission, how they work, and their market - they provide IT solutions and to different business problems. Infinavate mitigates risks (05:04)</li> <li>The importance of picking the right people for each role to get to the next business level - Mo being a futurist (06:50)</li> <li>Mo shares how he was able to set and build his legacy (09:17)</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram - <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with Mo, follow him on Linkedin <a href="https://www.linkedin.com/in/mauricehamilton/" target="_blank">https://www.linkedin.com/in/mauricehamilton/</a> or Instagram - <a href="https://www.instagram.com/mohamiltonofficial/" target="_blank">https://www.instagram.com/mohamiltonofficial/</a></p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 29, 202213 min

Ep 296Indiana Jones 5 to Use VFX to De-Age Harrison Ford to Original Trilogy Days: Weekly Marketing News 11.25.22

<p>Welcome back to The Radcast! This week Ryan and Nick give you the latest news in marketing and social media, and share more about Thanksgiving.</p><p>We can never do it without you, and so we hope everyone enjoys Thanksgiving--and a good healthful year full of good times!</p><ul> <li>Introduction:<ul><li>Ryan and Nick talk about Thanksgiving and their special menus (01:00)<br> </li></ul> </li> <li>Rad News:<ul> <li>Last week - Creative Design for Innovation - a Think Billions Experience Guest, Mario Mirabella, the CEO and founder of MSM Digital (02:40)</li> <li>Next week - Mo Hamilton from Think Billions Series, Founder and CEO of Infinavate (03:11)</li> <li>Episode 300 coming quick (03:47)<br> </li> </ul> </li> <li>Small talk:<ul> <li>‘Indiana Jones 5’ to use VFX to de-age Harrison Ford to Original Trilogy Days - He is now 80 years old (04:25) <a href="http://bit.ly/3EIFs8O" target="_blank">bit.ly/3EIFs8O</a> </li> <li>Twitter alternative Hive hits 1 million users after surge of sign-ups (05:21) <a href="http://bit.ly/3AHI7OJ" target="_blank">bit.ly/3AHI7OJ</a> </li> <li>Domino’s pizza delivery goes electric with Chevy Bolts (06:55) <a href="http://bit.ly/3EEgKGv" target="_blank">bit.ly/3EEgKGv</a> </li> <li>14 Strange Thanksgiving Traditions That Everyone Pretends Aren't Weird (08:50) <a href="http://bit.ly/3UkVADf" target="_blank">bit.ly/3UkVADf</a><br> </li> </ul> </li> <li>Social Media Holidays:<ul> <li>Friday, November 25, 2022 - Black Friday #blackfriday (17:50)</li> <li>Saturday, November 26, 2022 - National Cake Day #NationalCakeDay (17:57)</li> <li>Sunday, November 27, 2022 - Small Business Saturday/Sunday #ShopSmall (18:22)</li> <li>Monday, November 28, 2022 - Cyber Monday #cybermonday (18:45)<br> </li> </ul> </li> <li>Social Media News:<br><ul><li>American Express partners with TikTok for small business accelerator to launch the #ShopSmall Accelerator ahead of Small Business Saturday Nov. 26. The tie-up also includes an $100 TikTok advertising credit offer. (19:32) <a href="http://bit.ly/3gyXPEZ" target="_blank">bit.ly/3gyXPEZ</a><br> </li></ul> </li> <li>Marketing News:<ul><li>Smirnoff promotes safe holiday drinking with animated ‘Drops of Advice’. Smirnoff, a vodka label owned by Diageo, launched a new holiday campaign to promote smart and safe drinking (23:14) <a href="http://bit.ly/3tW8qgr" target="_blank">bit.ly/3tW8qgr</a><br> </li></ul> </li> <li>Sponsors: (24:38)<ul> <li>Branded Bills: Fall essentials and a holiday gift guide</li> <li>RADCAST20 = 20% off entire purchase</li> </ul> </li> </ul> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 25, 202226 min

Ep 295Creative Design for Innovation - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes Mario Mirabella, the CEO and founder of MSM Digital and a Digital Marketing Expert. Ryan talks with Mario about how he started his agency as a side hustle and now turned it into an award-winning digital marketing company. Mario brings a wealth of experience to the table, having started his own company from scratch. He also talks about how one decision led him down an unexpected path in life but now he’s here and has made it big! http://www.msmdesignz.com</p><p>Key notes from the episode:</p><ul> <li>Mario talks about how he taught himself to be in the digital space and how he founded MSM in 1996, and was called MSM DesignZ at that time. (02:12)</li> <li>MSM DesignZ rebranded into MSM Digital - to do polishing of brands, build awareness, and traffic leads. (05:56)</li> <li>Mario talks about the evolution of his company and his team as it continues to innovate itself to cater different industries and how having talented and creative people around plays a big role to scaling. (06:46)</li> <li>Working in different industries and being outside the box has helped Mario and his team to be more effective in implementing their digital strategies. (12:18)</li> <li>They talk about how unstoppable Clemson Football was. (16:21)</li> <li>Mario talks about how he started building his personal brand after 23 years and how important it is to create authority in the industry. (17:22)</li> <li>The importance of believing in your vision and having the right skills and experience. (22:00)</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram - <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with Mario, follow him on Linkedin <a href="https://www.linkedin.com/in/mariomirabella/" target="_blank">https://www.linkedin.com/in/mariomirabella/</a> or Instagram - <a href="https://www.instagram.com/mariosmirabella/" target="_blank">https://www.instagram.com/mariosmirabella/</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel </p><p><a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 22, 202228 min

Ep 294Why Advertisers Should Be Leveraging Digital Out-Of-Home Ads: Weekly Marketing News 11.18.22

<p>Welcome back to The Radcast! This week Ryan and Nick give you the latest news in marketing, including how advertisers can maximize their Digital OOH ads. They also share their thoughts on Thanksgiving plans this weekend as they approach 300 episodes of the show together - it's been an amazing journey so far...</p><p>Key notes from this news episode:</p><ul> <li>Small talk:<ul> <li>Ryan and Nick’s Thanksgiving plans (0:40)</li> <li>Think Billions episode releases (01:55)</li> <li>Ryan’s team is working on a special guest for Episode 300 and continues bringing great value to you - let’s celebrate! (02:30)</li> <li>They talk about inflation and its drawback - is being more known helps or hurts you in time of inflation and Ryan’s coaching program <a href="http://www.ryanalford.com" target="_blank">www.ryanalford.com</a> (03:50)</li> <li>Odell Ceckham Jr. Sues Nike, Alleging it owes him more than $20 Million <a href="http://bit.ly/3V2coPO" target="_blank">bit.ly/3V2coPO</a> (06:25)</li> <li>Steve Jobs’ Owned and Worn Birkenstock Sandals has Auctioned for Over $200,000 <a href="http://bit.ly/3OoHLCk" target="_blank">bit.ly/3OoHLCk</a> USD (07:43)</li> </ul> </li> <li>Rad News:<ul> <li>Last week - Chris Hansen - Co founder and partner for several companies, including Genesis reference labs, Vacay, The Refinery Med Spa, Boss Blood Kennels</li> <li>Next week - Christopher Lochhead - Retired entrepreneur and three time, Silicon Valley public company CMO. Co-creator for Category Pirates (Category Pirates Newsletter) or Thinking Billions Experience Guest</li> </ul> </li> <li>Sponsors:<ul> <li>Branded Bills: Fall essentials and a holiday gift guide</li> <li>RADCAST20 = 20% off entire purchase</li> </ul> </li> <li>Social Media Holidays:<ul> <li>Friday Nov 18: International Men’s Day #InternationalMensDay (11:50)</li> <li>Saturday Nov 19: World Toilet Day #worldtoiletday (12:36)</li> <li>Sunday Nov 20: Universal Children’s Day #UNChildrensDay (13:08)</li> <li>Monday Nov 21: World Hello Day #WorldHelloDay; World Television Day #televisionday (13:33)</li> </ul> </li> <li>Social Media News:<ul> <li>Amazon Fashion tries on Snapchat’s Shopping Lenses for an AR-fueled experience. This is the first virtual try-on experience and a big opportunity for e-commerce. <a href="http://bit.ly/3EIQjAE" target="_blank">bit.ly/3EIQjAE</a> (13:58)</li> <li>The Future of Access in Twitter Is in Jeopardy. But Ryan and Nick support Elon through and through. <a href="http://bit.ly/3UM0w4J" target="_blank">bit.ly/3UM0w4J</a> (16:00)</li> </ul> </li> <li>Marketing News:<ul><li>Why Advertisers Should be Leveraging Digital Out-Of-Home Ads. A key benefit of DOOH advertising is that it enables advertisers to reach audiences when they are outside of their home and it’s booming! Ryan would love to try this too for Radcast as this has a lot of potential. <a href="http://bit.ly/3hXAkpe" target="_blank">bit.ly/3hXAkpe </a>(17:30)</li></ul> </li> </ul> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 18, 202221 min

Ep 293Diversify to Maximize Opportunities with Chris Hansen - a Think Billions Experience Guest

<p>In today’s episode, The Radcast is on the road at “The Castle” in Palm Desert California, the home of Billion Dollar Brand builder Howard Panes as part of the Think Billions Experience series.</p><p>Ryan welcomes Chris Hansen, the Founder of Takeavaycay.com and Chief Marketing Officer of the Genesis Reference Laboratories to The Radcast show. Ryan talks with Chris about his amazing journey in creating his big break in starting diverse businesses and how he’s helped make people feel good and look great, and by leveraging a big opportunity from the pandemic.</p><p>Key points from this episode:</p><ul> <li>Chris and his partners took a chance and bought a bankrupted lab in Tampa and it paid off big. (01:50)</li> <li>He has been working to diversify his business ventures by adding new fields of expertise. He branched into CBD wellness space and built Takeavaycay.com - an online resource for physicians looking at alternative medicines other than medication or surgery. In addition, he built a medical aesthetics studio called The Refinery in Florida. He also built a boating business, and an animal cremation business and ashes turned into lab grown diamonds. Lastly, a Jewelry line. (04:01)</li> <li>Chris shares his reasons and strategies behind going wide first instead of going deep in building new companies one after the other successfully. (11:30)</li> <li>Chris shares his biggest learning in his entrepreneurial journey. (15:50)</li> <li>And more…</li> </ul><p>This episode is packed with great advice and we know you will get a ton of value from the Think Billions Experience Guest lineup. </p><p>The Think Billions Experience was developed by Howard Panes who assembled a group of the most notable multi-million and billion-dollar brand builders in the business, making the Think Billions Experience one of the highest net worth events of 2022. </p><p>Learn more about future events at <a href="https://events.thinkbillions.com/" target="_blank">https://events.thinkbillions.com/</a> or follow Howard on Instagram - <a href="https://instagram.com/howardpanes" target="_blank">https://instagram.com/howardpanes</a></p><p>To keep up with Chris, follow him on Linkedin <a href="https://www.linkedin.com/in/christopher-hansen-00242682/" target="_blank">https://www.linkedin.com/in/christopher-hansen-00242682/</a> or Instagram - <a href="https://instagram.com/chrisbrobyhansen" target="_blank">https://instagram.com/chrisbrobyhansen</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review!</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 15, 202224 min

Ep 292Southern Comfort Releases Drinking Pants For Thanksgiving: Weekly News 11.11.22

<p><strong>Ryan and Nick are back with the latest in social media and marketing news! They'll give you an update on all of your favorite online trends, including why it's more important than ever to be maintaining a strong presence on platforms like Facebook or Instagram. Tune into this news episode for answers (and maybe even some opinions) about how marketers can use these new strategies at their disposal - trust us when we say there is nothing worse than being left behind.</strong></p><p><strong>Key points from this news episode:</strong></p><ul> <li> <strong>Small Talk:</strong><ul> <li>Jennifer Aniston lamented on Hollywood’s fading glamor during recent Allure Magazine cover story that there are no more movie stars and criticized social media, saying she hates it and finds it torture. <a href="http://bit.ly/3Tmt2bS" target="_blank">http://bit.ly/3Tmt2bS</a> (03:15)</li> <li>Social Media is a playing field - don’t hate the player, play the game. Watch out for announcements about new coaching programs on Instagram. (03:34)</li> <li>Elon Musk has outlined his plans for Twitter. He wants to use it as a way of processing payments with an emphasis on video content creation. (06:25)</li> </ul> </li> <li> <strong>Rad News:</strong><ul> <li>Last Tuesday’s Episode: Michael Newell, Founder and CEO of Standard Land Development and MJ Newell Homes, talked about his entrepreneurial journey and the real-estate investment opportunity. (07:40)</li> <li>Next Tuesday’s Episode:Chris Hansen, Co-founder and partner of Genesis Reference Labs, Vacay, The Refinery Med Spa, and Boss Blood Kennels. In this Think Billions Series, he’ll be talking about a badass lab of a diamond venture in the US. (08:20)</li> </ul> </li> <li> <strong>Sponsors:</strong><ul> <li>Branded Bills <a href="http://www.brandedbills.com" target="_blank">www.brandedbills.com</a> - fall essentials and a holiday gift guide (10:16)</li> <li>Use code RADCAST20: 20% off on the entire purchase</li> </ul> </li> <li> <strong>Social Media Holidays:</strong><ul> <li>November 11: Veterans Day #VeteransDay (12:13)</li> <li>November 13: World Kindness Day #WKD (12:51)</li> <li>November 15: Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay (14:50)</li> <li>November 16: National Entrepreneurs Day (16:03)</li> </ul> </li> <li> <strong>Social Media News:</strong><ul> <li>Instagram’s Rolling Out its New In-App Post Scheduling Tools to Professional Accounts (16:43)</li> <li>Elon Musk Says Twitter Usage is at All-Time Highs as He Continues to Throw Around New Ideas for the App (18:18)</li> </ul> </li> <li> <strong>Marketing News:</strong><ul> <li>Anheuser-Busch buys Major League Pickleball team as sport booms (20:19)</li> <li>Southern Comfort creates shot glass pants for Thanksgiving (24:55)</li> <li>Burger King teams with Call of Duty for expansive international promo (26:45)</li> <li>Miller Lite taps into the holidays with Tree Keg Stand (29:40)</li> </ul> </li> </ul><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/pri

Nov 11, 202234 min

Ep 291The HUGE Real Estate Investment Opportunity No One is Talking About with Michael Newell

<p>Ryan welcomes Michael Newell, Founder and CEO of Standard Land Development and MJ Newell Homes to The Radcast. Ryan talks with Michael about his entrepreneurial journey and path to success. Michael shares the real data behind the housing market and the golden opportunity for investors hiding in plain sight! </p><p>Michael is super down-to-earth and approachable and this comes across in the interview. Listen and learn!</p><p><strong>Key points from this episode:</strong></p><ul> <li>Building a self-starter mentality plays a big role in your success just like how it played in Michael’s early entrepreneurial journey and in his dedication to his goals. (04:25)</li> <li>Real estate is one of the most stable industries out there, and if you play your cards right, it can be an incredible source of passive income. (08:38)</li> <li>Explore some of the key points that you need to take into account if you're thinking about getting into a business like a construction business, real estate investments, etc. Specifically, about the importance of due diligence, scaling, the value of mentorship, and using your successes (and failures) as stepping stones to reach your ultimate goals. (13:03)</li> <li>Inspect what you expect: Make sure whatever you are putting out there, there’s a need for it and you got the financial backing to continue to produce the product. (34:50)</li> </ul><p>Whether you're just dipping your toe in the water or you're already waist-deep in the Real Estate game, or whether you want to create a business of your own or you just want a better take on life, this episode will help you see things clearly and evaluate how you perceive challenges, and turn them into great opportunities that can turn your life around. Thanks for listening! </p><p>To keep up with Michael, follow him on Instagram <a href="https://instagram.com/michaeljnewell" target="_blank">https://instagram.com/michaeljnewell</a></p><p>If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! </p><p>Learn more by visiting our website at <a href="http://www.theradcast.com/" target="_blank">www.theradcast.com</a></p><p>Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcast</a></p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 8, 202245 min

Ep 290Ralph Lauren Debuts Fortnite Collab!: Weekly News 11.4.22

<p>Welcome back to the Radcast! This week we're updating you on Twitter, Elon Musk, and marketing news for the week!</p><p>Rad News:</p><p>Last week - Matt Alonzo: award winning filmmaker </p><p>Next week - Michael Newell</p><p>Sponsors:</p><ul> <li>Branded Bills: Fall essentials and a holiday gift guide</li> <li>RADCAST20 = 20% off entire purchase</li> </ul><p>Social Media Holidays:</p><ul> <li>Friday Nov 4: National Community Service day</li> <li>Saturday Nov 5: Guy Fawkes Day “remember remember the 5th of November”</li> <li>Sunday Nov 6: National Saxophone Day</li> <li>Monday Nov 7: National Bittersweet chocolate with almonds</li> <li>Tuesday Nov 8: Election day in the US, Vote Vote Vote!</li> </ul><p>Social Media News:</p><ul> <li>Musk Outlines New $8 Per Month Twitter Blue Package, Including Verification Ticks For All<ul> <li>As per Musk’ most recent tweets on his reformation of the platform, Musk now says that they’re planning to offer verification ticks to all users for $8 per month, to combat the class divide in the app.</li> <li>If you are willing to pay for this new, $8 per month, verification tier of Twitter Blue, you’ll also get:<ul> <li>Priority in replies, mentions and search</li> <li>Ability to post long video and audio</li> <li>Half as many ads</li> <li>Paywall bypass for selected publishers</li> </ul> </li> <li><a href="https://www.socialmediatoday.com/news/Musk-Outlines-8-dollar-Per-Month-Twitter-Blue-Including-Verification/635491/" target="_blank">https://www.socialmediatoday.com/news/Musk-Outlines-8-dollar-Per-Month-Twitter-Blue-Including-Verification/635491/</a></li> </ul> </li> <li>Musk takeover leads Mediabrands to recommend pause on Twitter ads<ul> <li>Mediabrands appears to be offering advice to its clients versus a hard mandate. The recommended freeze is also just for one week, per Politico, which could allow for some of the dust to settle following the initial ownership transition.</li> <li><a href="https://www.marketingdive.com/news/Elon-Musk-Twitter-takeover-IPG-mediabrands-advertisers/635576/" target="_blank">https://www.marketingdive.com/news/Elon-Musk-Twitter-takeover-IPG-mediabrands-advertisers/635576/</a></li> <li><a href="https://www.nytimes.com/2022/11/01/technology/elon-musk-twitter-advertisers.html" target="_blank">https://www.nytimes.com/2022/11/01/technology/elon-musk-twitter-advertisers.html</a></li> </ul> </li> </ul><p>Marketing News:</p><ul> <li>Michelob Ultra spotlights first woman in Boston Marathon for empowerment campaign<ul> <li>The brand will launch “Train Like A Pro Marathon Runner,” a platform for runners with training tips from coaches. The effort follows similar gender-inclusive moves by Michelob Ultra and alludes to growing interest by alcohol brands to expand their reach to women and minority audiences.</li> <li><a href="https://www.marketingdive.com/news/michelob-ultra-marketing-marathon-women-athlete/635549/" target="_blank">https://www.marketingdive.com/news/michelob-ultra-marketing-marathon-women-athlete/635549/</a></li> </ul> </li> <li>Ralph Lauren debuts Fortnite clothing capsule tied to physical apparel collection<ul> <li>As part of the partnership, the company has redesigned its Polo Pony logo, the first time the brand has done so in its 50-year history. Inspired by the Stadium collection and the Polo Sport line from the ’90s, the brand is releasing two outfits for Fortnite on Saturday and the physical capsule collection was made available on its website on Wednesday.</li> <li><a href="https://www.marketingdive.com/news/ralph-lauren-fortnite-capsule-apparel-collection-polo-logo-change/635573/" target="_blank">https://www.marketingdive.com/news/ralph-lauren-fortnite-capsule-apparel-collection-polo-logo-change/635573/</a></li> </ul> </li> <li>Inside American Eagle’s holiday social media strategy<ul> <li>The Gen Z retailer looks to immerse consumers in celebrations as company research found this holiday season is all about “revenge living.”</li> <li>Indeed, this year the retailer is ramping up its activations across social media and the metaverse with the launch of three virtual, shoppable experiences on Snapchat, a themed holiday market and expanded presence on Roblox and a holiday card hashtag challenge on TikTok meant to bring the community together and spread much-needed holiday cheer.

Nov 4, 202243 min

Ep 289Matt Alonzo: Director, Editor, and Award Winning Filmmaker

<p>Welcome to another episode of The Radcast! This week Ryan interviews award winning filmmaker Matt Alonzo! Matt shares his experience working with some of the biggest names in the music industry, and talks about the importance of self promotion and branding.</p><p>"Alonzo, Partner/Head of Production, helped develop one of the first popular YouTube channels -Skee.TV with over 2 Billion views and 300,000 plus subscribers. The channels content was also syndicated on screens in restaurants and gas stations worldwide including McDonald's, Taco Bell, Denny's and more. <br><br>Alonzo also helped Develop, Creative Direct and Direct "SKEE LIVE", a one hour original TELEVISION series that provides insider access to the hottest musical artists, athletes, celebrities and cultural tastemakers via exclusive interviews and performances. It aired on Mark Cuban's AXSTV.<br><br>Alonzo departed from ICM as a Feature Film Director and is now pursuing Independent film opportunities." </p><p>- quote from <a href="https://www.mattalonzo.com/about" target="_blank">mattalonzo.com/about</a></p><p> </p><p>To keep up with Matt Alonzo be sure to follow him on instagram and twitter @MattAlonzo and check out his youtube channel <a href="https://www.youtube.com/c/MattAlonzo" target="_blank">https://www.youtube.com/c/MattAlonzo</a></p><p> </p><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver and like and subscribe to our Youtube channel <a href="https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w" target="_blank">https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w</a></p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Nov 1, 202242 min

Ep 288Coca Cola SIGNIFICANTLY Ups Marketing Spend: Weekly Marketing News 10.28.22

<p>Welcome back to The Radcast! This week Ryan and Christina give you the latest news in marketing and advertising, and share their thoughts on Elon Musk finally buying Twitter!</p><p>Intro and small talk:</p><ul> <li>Adidas drops partnership with Ye</li> <li>Taylor Swift breaks spotify streaming record with new album Midnights. “Midnights” has proven to be Swifts' most successful body of work yet, breaking the record for most-streamed album in a single day in Spotify history with 184.6 million streams.</li> </ul><p>Rad News:</p><ul> <li>Think Billions recap</li> <li>This week Alexa D’Agostino: Founder CEO of THYNK Consulting Group</li> <li>Next week <a href="mailto:[email protected]" target="_blank">Matt Alonzo</a>: Filmmaker</li> </ul><p>Sponsors:</p><ul><li>Branded Bills: Radcast20 = 20% off at brandedbills.com</li></ul><p>Social Media Holidays:</p><ul> <li>Friday October 28 - National Chocolate Day</li> <li>Saturday October 29 - National Hermit Day</li> <li>Sunday October 30 - National Checklist Day</li> <li>Monday October 31 - Halloween!</li> <li>Tuesday Nov. 1 - All Saints Day, No shave November</li> </ul><p>Social Media News:</p><ul> <li><a href="https://www.socialmediatoday.com/news/Elon-Musk-Plans-to-Close-Twitter-Deal-by-Friday/634948/" target="_blank">Elon Musk Plans to Close Twitter Deal by Friday</a></li> <li><a href="https://www.socialmediatoday.com/news/Instagram-testing-songs-on-user-profiles/634433/" target="_blank">Instagram’s Testing a New Option Which Would Enable You to Add a Song to Your Profile</a></li> </ul><p>Marketing News:</p><ul> <li><a href="https://www.marketingdive.com/news/oscar-mayer-lifetime-supply-bacon-world-vegan-day/634982/" target="_blank">Oscar Mayer gives away a lifetime supply of bacon for World Vegan Day</a></li> <li><a href="https://www.marketingdive.com/news/mcdonalds-McRib-Farewell-Tour-fast-food-marketing/634897/" target="_blank">McDonald’s double dips on nostalgia with ‘Farewell Tour’ for McRib</a></li> <li><a href="https://www.marketingdive.com/news/microsoft-365-oreo-thins-workers-snack-break-thinvite/634777/" target="_blank">Oreo Thins, Microsoft 365 encourage workers to take a snack break</a></li> <li><a href="https://www.marketingweek.com/coca-cola-ups-marketing-spend-2023/" target="_blank">Coca-Cola ‘significantly’ ups marketing spend in preparation for ‘dynamic’ 2023l</a></li> </ul><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver and like and subscribe to our Youtube channel <a href="https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w" target="_blank">https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 28, 202242 min

Ep 287Alexa D'Agostino: Founder and CEO of THYNK Consulting Group

<p>Welcome back to another episode of The Radcast! This weeks guest is founder and CEO of THYNK Consulting Group Dr. Alexa D'Agostino. </p><p>Alexa is an award-winning serial 8-figure entrepreneur, marketer, business coach, consultant, and investor. She helps entrepreneurs and small businesses skyrocket their business through strategy, marketing, sales, media, and leadership. She is the owner of 15 businesses 6, 7, and 8-figure brands, and she has been part of 5 successful exits. Over 300+ case studies and businesses scaled to 6, 7, 8, and 9 figures. . . Demonstrated achievements in strategy, digital marketing, communications, social media, data analytics, and website/app development. Has grown brands in almost every single industry from ed-tech, fin-tech, finance, crypto, marketing/PR, banking, hospitality, healthcare, education, massage, beauty, gaming, fitness, pet, communication, real estate, and more. (<a href="https://profiles.forbes.com/members/comm/profile/Alexa-Dagostino-CEO-Thynktank-Coaching-Thynkfuel-Media-Thynktank-Coaching/c34b82bf-57e2-4ef9-a67f-da84ddd6bc49" target="_blank">https://profiles.forbes.com/members/comm/profile/Alexa-Dagostino-CEO-Thynktank-Coaching-Thynkfuel-Media-Thynktank-Coaching/c34b82bf-57e2-4ef9-a67f-da84ddd6bc49)</a></p><p> </p><p>To connect with Alexa you can follow her on Instagram @dralexadagostino, on Twitter @alexadagostino and checkout her website<a href="https://www.alexadagostino.com/" target="_blank"> https://www.alexadagostino.com/</a></p><p> </p><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver and like and subscribe to our Youtube channel <a href="https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w" target="_blank">https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 25, 202238 min

Ep 286Ritz Holiday Campaign Celebrates Diverse Cultural Traditions: Weekly News 10.21.22

<p>Welcome to your weekly updated on everything going on in the world of branding and marketing! This week Ryan and Christina discuss Ad Week, TikTok and Meta's newest updates, Kanye West and more! </p><p>Special thanks to our sponsor Branded Bills! Use code Radcast20 at brandedbills.com for 20% off your entire purchase!</p><p>Advertising Week NYC</p><p>Liquid Death’s VIP of Creative Strategy Andy Pearson said “For us, we are always just trying to create relevant content that feels more timeless, because our whole thing is entertainment over marketing,” said Pearson. “We’re posting the things that make us laugh, whether they’re relevant or not at that time.”</p><p>Entertainment vs. Advertising</p><p> </p><p>Social Media Holidays:</p><p>Friday October 21: Reptile Awareness Day</p><p>Saturday October 22: Eat a Pretzel Day</p><p>Monday October 24: Accounting Day</p><p>Wednesday October 26: National Pumpkin Pie Day</p><p> </p><p>Social Media News:</p><ul> <li>TikTok Announces New Age Limits for Live-Streaming, ‘Adults-Only’ Category for Streams</li> <li>Kanye West is Buying Conservative Social Media Platform Parler to Voice His Unfiltered Opinions</li> <li>Meta Forced to Divest Giphy After Long-Running Court Battle in the UK</li> <li>Meta’s Horizon Worlds is shrinking, jeopardizing its metaverse ambitions</li> </ul><p>Marketing News</p><ul> <li>Walmart launches beta version of content creator platform</li> <li>Ritz holiday campaign celebrates diverse cultural traditions</li> </ul><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver and like and subscribe to our Youtube channel <a href="https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w" target="_blank">https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 21, 202231 min

Ep 285Marian Esanu: Personal Branding Ninja

<p>Welcome back to the Radcast! This week's guest is branding ninja Marian Esanu. Marian shares his expert advice on building a business in conjunction with personal branding. </p><p>Marian Esanu is an entrepreneur. author, podcaster, and personal branding coach. You can follow him across all social media platforms @MarianvEsanu. Marian's podcast <i>Momentum</i> is available wherever you listen to your podcasts as well as on his website <a href="https://www.marianvesanu.com/" target="_blank">https://www.marianvesanu.com/.</a></p><p> </p><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver and like and subscribe to our Youtube channel <a href="https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w" target="_blank">https://www.youtube.com/channel/UCc8gmekIb1SS1s216ASNT_w</a></p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 18, 202250 min

Ep 284Kraft wants McDonalds to Add Mac & Cheese to the Big Mac!: Weekly Marketing News 10.14.22

<p>Welcome back to another episode of The Radcast! This week Ryan shares his thoughts on Meta's Connect 2022, CBD entering the MLB, along with crazy social media holidays, and advice you won't hear anywhere else!</p><p>Sponsors:</p><ul> <li>Branded Bills: New Sugar Skull collection</li> <li> <a href="http://www.radcast.com" target="_blank">www.radcast.com</a> → Sponsors Radcast20 = 20% off your entire purchase</li> </ul><p>Social Media News/Trends in the Metaverse</p><ul> <li><a href="https://www.socialmediatoday.com/news/Meta-Showcases-VR-Developments-at-Connect-2022-New-VR-Headset/633857/" target="_blank">Meta Showcases Latest VR Developments at Connect 2022, Including New Quest Pro Headset</a></li> <li><a href="https://www.socialmediatoday.com/news/youtube-launches-short-handles-for-channels/633740/" target="_blank">YouTube Launches @handles for Channels, Providing Another Way to Promote Your YouTube Presence</a></li> </ul><p>Marketing News:</p><ul> <li>MLB initiates sponsorship deal with CBD brand Charlotte’s Web</li> <li>Kraft Really Wants McDonald's to Add Its Mac & Cheese to the Big Mac</li> <li>Chipotle’s ‘Boorito’ promo returns with BeReal, Cash App twist</li> <li>Mentos sustainability campaign ‘proves’ racoons are better at recycling</li> </ul><p>Thanks for checking out this weeks episode of the Radcast! Be sure to keep up with all that’s Radical @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 14, 202228 min

Ep 283BEST OF THE RADCAST VOL. II

<p>Welcome to a special "best of" episode of The Radcast! </p><p>You can find the full episodes from Best of Volume II, as well as Best of Volume I at www.theradcast.com</p><p>A huge thank you to all of our listeners and subscribers! We wouldn't be able to do what we do without you! </p><p>Keep up with our host Ryan Alford across all social media platforms @RyanAlford, and at theradicalformula.com.</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 11, 202235 min

Ep 282Gen Z is Breaking the Marketing Culture Mold - Weekly Marketing News. 10.7.22

<p>Welcome back to your weekly marketing and news episode of the Radcast!</p><ul> <li>Social Media Holidays<ul> <li>October 7th: World Smile Day</li> <li>October 8th: National Fluffernutter day</li> <li>October 9th: International Beer and Pizza day</li> <li>October 10th World Mental Health Day</li> </ul> </li> <li>It looks like Elon Musk is going to take over Twitter after all.<ul><li>Elon Musk has offered to proceed with a $44 billion buyout of Twitter, according to a letter his lawyer sent to Twitter's legal team that was submitted to regulators Tuesday.</li></ul> </li> <li> <a href="http://www.theradcast.com" target="_blank">www.theradcast.com</a> → sponsors<ul><li>Radcast20 = 20% off entire Branded Bills website www.brandedbills.com</li></ul> </li> </ul><p>Radcast News:</p><ul><li>Think Billions event only TWO WEEKS away! Oct 21-23<ul><li><a href="https://events.thinkbillions.com/optin-561455021662280818278?utm_content=biolink&utm_source=RYANALFORD" target="_blank">thinkbillions.club</a></li></ul> </li></ul><p>Social Media News:</p><ul> <li><a href="https://www.socialmediatoday.com/news/TikTok-Reports-62-Percent-Increase-in-Fake-Profiles/632909/" target="_blank">TikTok Reports 62% Jump in Fake Profiles Being Created in the App</a></li> <li><a href="https://www.socialmediatoday.com/news/Meta-Shuts-Down-Bulletin-Facebook-Newsletter-Platform/633327/" target="_blank">Meta Will Shut Down its Newsletter Platform Early Next Year</a></li> </ul><p>Advertising News:</p><ul> <li><a href="https://www.marketingdive.com/news/marketing-Gen-Z-subculture-gamer-girls/633090/" target="_blank">Gen Z breaks marketing’s cultural mold</a></li> <li><a href="https://www.marketingbrew.com/stories/2022/10/03/the-era-of-the-hard-bundle-is-upon-us" target="_blank">The era of the ‘hard bundle’ is upon us</a></li> <li><a href="https://www.marketingdive.com/news/jack-in-the-box-twitch-streamer-vtuber-gamer/633208/" target="_blank">Jack in the Box seeks full-time Twitch streamer</a></li> <li><a href="https://www.marketingdive.com/news/coach-lil-nas-self-expression-campaign-brand-purpose/633326/" target="_blank">Coach recruits Lil Nas X as brand pivots towards expressive luxury</a></li> <li><a href="https://www.marketingdive.com/news/pete-davidson-taco-bell-breakfast-crunchwrap-apology/633142/" target="_blank">Pete Davidson pairs new Taco Bell breakfast item with an apology</a></li> </ul><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 7, 202245 min

Ep 185Marc Randolph - Netflix Co-Founder

<p>We hope you enjoy this special rerelease episode with Marc Randolph! </p><p>Welcome to another episode of The Radcast! In this episode on The Radcast, host Ryan Alford talks with Marc Randolph, Netflix Co-Founder, Entrepreneur, Mentor & Investor.</p><p>In this episode of The Radcast, Marc discusses his experiences as the co-founder and the first CEO of Netflix. He talks about the most important lessons he has learned, and how his life changed after he left Netflix. Marc also shares how his path to mentorship started and dissected how to reconcile the fact that not everyone can be the boss to his mentees. Marc also shares the ingredients or ‘growth formula’ for companies to truly grow and discusses his book, "That Will Never Work", his motivation to write it, and more...</p><p>Marc also has a quick take on RAD or FAD trending topics;</p><li>TikTok</li><li>Online Coaching</li><li>Tom Brady</li><li>The Matrix 4</li><p>Learn more about Marc Randolph: <a href="https://marcrandolph.com/" target="_blank">https://marcrandolph.com/</a> . Follow Marc on LinkedIn: <a href="https://www.linkedin.com/in/marcrandolph" target="_blank">linkedin.com/in/marcrandolph</a> ; Instagram @thatwillneverwork and Twitter: @mbrandolph</p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website <a href="http://www.theradcast.com/" target="_blank">www.theradcast.com</a>. Like, Share and Subscribe on our YouTube account <a href="https://bit.ly/3iHGk44" target="_blank">https://bit.ly/3iHGk44</a> or leave us a review on Apple Podcast. Be sure to keep</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Oct 4, 202246 min

Ep 282Weekly News 9.30.22

<p>This weeks episode of The Radcast is brought to you by 99Designs by Vista! Go to 99designs.com/Radcast for more info on your exclusive offer!</p><p>We're hiring! If you're located in the greater Greenville SC area, and have always wanted to work in podcasting/production with a verified social media influencer this is your chance! Shoot Ryan a DM @ryanalford for more info!</p><p><strong>Social Media Holidays</strong></p><ul> <li>Friday 30th: International Podcast Day!</li> <li>Saturday 1st: International Coffee Day</li> <li>Sunday 2nd: Christina’s Birthday</li> <li>Tuesday 4th: World Animal Day, National Vodka Day</li> </ul><p><strong>Social media news</strong>:</p><ul><li><a href="https://techcrunch.com/2022/09/23/tiktok-releasing-comment-dislike-button-all-users/?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAHyDZRZmOTdqGM5wRvGqrvYdCtFvn6PyU_HtuqLmdqlXi03kceKZZ2999KcHxBiUxYSAioVOZqEYwvsirkbVGnDW1cWH-ac77TLfZouSg2l4BjL71Mz95f0O_POB1kOKuZvPtJFisy6blgoi6xnzUjMp3fqi8Byxa07TVEtsRUgc" target="_blank">Tik Tok Dislike Button</a></li></ul><p><strong>Marketing and Entertainment News:</strong></p><ul> <li><a href="https://www.cnn.com/2022/09/26/entertainment/james-earl-jones-darth-vader-retiring-cec/index.html" target="_blank">James Earl Jones is hanging up his cape as Darth Vader</a></li> <li><a href="https://www.marketingdive.com/news/apple-music-sponsor-super-bowl-halftime-show-NFL/632525/" target="_blank">Apple Music to sponsor Super Bowl Halftime Show as services take spotlight</a></li> <li><a href="https://www.marca.com/en/mlb/2022/09/25/632fbc6422601d7f5a8b45c4.html" target="_blank">MLB games infiltrated by actors with creepy smiles to promote new horror film “Smile” in theatres today (Sep 30t)</a></li> <li><a href="https://www.marketingdive.com/news/mms-purple-mascot-inclusivity-purpose-refresh/632474/" target="_blank">M&M’s introduces Purple candy mascot to celebrate acceptance, inclusivity</a></li> <li><a href="https://people.com/health/megan-thee-stallion-creates-website-with-mental-health-resources/" target="_blank">Megan Thee Stallion Creates Website with Mental Health Resources for Fans</a></li> <li><a href="https://www.marketingdive.com/news/clorox-brand-platform-stay-clean-covid-mental-health/632582/" target="_blank">Clorox wipes the slate clean in new brand platform</a></li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 30, 202238 min

Ep 281Shawne Merriman - Former All-Pro NFL Linebacker and Co-Founder of Lights Out Xtreme Fighting

<p>Welcome back to another episode of The Radcast! This week Ryan interviews former NFL linebacker Shawne Merriman! </p><p>Shawne shares his story from NFL stardom to co-founding Lights Out Xtreme Fitness!</p><p>To keep up with Shawne, follow him @ShawneMerriman and @LightsOutXF on Instagram and Twitter!</p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p><p><br> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 27, 202241 min

Ep 280Retail Media Makes Up 11% of Ad Spend - Weekly Marketing News 9.23.22

<p>Welcome back to another weekly marketing and advertising news episode of The Radcast! </p><p>Intro and Small Talk</p><ul> <li>Ted Lasso now a character on FIFA soccer game</li> <li>Brad Pitt face care brand giving us Le Domaine, a science-meets-nature line of genderless skin care essentials</li> <li>Wisdom App - ask us questions, give feedback<ul> <li>Ryan verified</li> <li>www.WISDOM.AUDIO</li> <li><a href="https://joinwisdom.audio/ryanalford/ask" target="_blank">https://joinwisdom.audio/ryanalford/ask</a></li> </ul> </li> </ul><p>Sponsors:</p><ul> <li>Branded Bills: New product launch!<ul> <li>The Heather Elite collection</li> <li>20% off entire site with discount code Radcast20</li> </ul> </li> <li>Think Billions Event: Oct 21-23</li> </ul><p>Social Media holidays</p><ul> <li>Friday 23rd: First day of Fall, National Checkers day</li> <li>Saturday 24th: National Ghost hunting day</li> <li>Sunday 25th: National Lobster Day</li> <li>Monday 26th: National Pancake Day</li> </ul><p>Social Media News:</p><ul> <li><a href="https://www.socialmediatoday.com/news/youtube-outlines-new-monetization-program-for-shorts-creators/632290/" target="_blank">YouTube Outlines New Monetization Program for Shorts Creators</a></li> <li><a href="https://techcrunch.com/" target="_blank">BeReal reportedly considers paid features in lieu of advertisements</a></li> </ul><p>Marketing News</p><ul> <li><a href="https://www.marketingdive.com/news/retail-media-global-ad-spend-groupm/632269/" target="_blank">Retail media makes up 11% of global ad spend</a></li> <li><a href="https://www.marketingdive.com/news/carls-jr-hardees-brand-identity-refresh-flavor-logo/632385/" target="_blank">Carl’s Jr., Hardee’s refresh brand identity with flavor as inspiration</a></li> <li><a href="https://www.marketingdive.com/news/mike-hard-lemonade-gen-z-pto/632267/" target="_blank">Mike’s Hard Lemonade pays consumers to take PTO</a></li> <li><a href="https://www.marketingdive.com/news/New-York-Times-spelling-bee-ads-game-tips/631925/" target="_blank">NYT subway ads unlock Spelling Bee in purpose-driven campaign</a></li> <li><a href="https://www.marketingdive.com/news/league-of-legends-enlists-lil-nas-x-for-championship-anthem/632093/" target="_blank">League of Legends enlists Lil Nas X for championship anthem</a></li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 23, 202243 min

Ep 140Billion Dollar Marketing Advice with Christopher Lochhead

<p>Welcome to a special rerelease episode of the Radcast! This week we're bringing back Christopher Lochhead's billion dollar advice!</p><p>In this episode on The Radcast, host Ryan Alford talks with guest Christopher Lochhead about the ways brands can be the kings and queens of their category. They also dissect what brands are currently doing well in the marketing space, and how brands can better create content for each platform.</p><p> This is an amazing episode as Chris opens up about the importance of category creation while also sharing great insights for exactly how to go about this.</p><p>To learn more about Category Pirates, follow Christopher Lochhead on LinkedIn, or by visiting https://www.categorypirates.com/</p><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com or leave us a review on Apple Podcast. Be sure to keep up with all that's radical from @ryanalford @radical_results @the.rad.cast</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 20, 202249 min

Ep 277Flavrs Takes on TikTok! - Weekly Marketing News 9.16.22

<p>Welcome back to your weekly news episode of The Radcast!</p><p>Sponsors:</p><p>Branded Bills</p><p>20% off RADCAST20</p><p>TheRadcast.com</p><p>Giveaway coming soon! Be sure to follow @the.rad.cast on IG</p><p>Radcast News:</p><ul> <li>Last Week: William King Hollis</li> <li>Recording with Shawne Merriman this week</li> <li>Christopher Lochhead next week</li> <li>Think Billions Event Oct. 21-23</li> <li>We’re hiring a brand manager! Dm or email us for more info!</li> </ul><p>Social Media Holidays:</p><ul> <li>Friday 16th: National Guacamole Day, Working Parents Day</li> <li>Saturday 17th: International Country Music Day, Batman Day</li> <li>Sunday 18th: National Cheeseburger Day, Wife appreciation day</li> <li>Monday 19th: National Dance Day, Talk like a pirate day</li> <li>Thursday 22nd: National Singles Day</li> </ul><p>Social Media News:</p><ul><li>Snapchat Provides New Voter Registration and Awareness Tools Ahead of US Midterms</li></ul><p>Trends in the Metaverse:</p><ul> <li>Chipotle launches its Garlic Guajillo Steak in the metaverse</li> <li>Starbucks is launching an NFT marketplace</li> </ul><p>Marketing News</p><ul><li>FLAVRS TAKES ON TIKTOK WITH COOKING VIDEOS, SHOPPING APP</li></ul><p> </p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 16, 202231 min

Ep 276William King Hollis - Conquer Pain to Achieve Goals

<p>Welcome back to The Radcast! This weeks guest is motivational speaker and author William King Hollis!</p><p>To keep up with William, follow him on Twitter @kinghollis_co and on Instagram @williamkinghollis. For more info check him out at <a href="https://www.flowcode.com/page/williamkinghollis" target="_blank">https://www.flowcode.com/page/williamkinghollis</a></p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 13, 202246 min

Ep 275Snickers Kicks Off NFL Season Searching for 'Rookie Mistakes'- Weekly Marketing News 9.9.22

<p>Welcome back to another episode of the Radcast! </p><p>Huge thank you to the official merchandise sponsor of The Radcast, Branded Bills! Use code RADCAST20 on Brandedbills.com for 20% off your entire purchase!</p><ul> <li>Queen Elizabeth II dies at age 96.<ul><li>“Queen Elizabeth II, who was also the world's oldest and longest-serving head of state, came to the throne following the death of her father King George VI on Feb. 6, 1952, when she was just 25.” <a href="https://www.reuters.com/world/uk/britains-queen-elizabeth-is-dead-buckingham-palace-2022-09-08/" target="_blank">https://www.reuters.com/world/uk/britains-queen-elizabeth-is-dead-buckingham-palace-2022-09-08/</a> </li></ul> </li> <li>Twitter v. Musk Trial set for October</li> </ul><p>Social Media Holidays</p><ul> <li>Friday September 9th: National Grandparents Day</li> <li>Saturday September 10th: World Suicide Prevention Day</li> <li>Sunday September 11th: Patriot Day (United States)</li> <li>Monday September 12th: National Day of Encouragement</li> </ul><p>Radcast News:</p><ul><li>Think Billions event October 21-23 www.thinkbillions.club</li></ul><p>Social Media News:</p><ul> <li><a href="https://www.socialmediatoday.com/news/tweet-editing-is-here-with-live-testing-now-active-in-the-app/631096/" target="_blank">Tweet Editing is Here, with Live Testing Now Active in the App</a></li> <li><a href="https://www.socialmediatoday.com/news/tiktok-voted-most-innovative-ad-platform-in-new-survey-infographic/631375/" target="_blank">TikTok Voted ‘Most Innovative’ Ad Platform in New Survey</a></li> </ul><p>Marketing News:</p><ul> <li><a href="https://www.marketingdive.com/news/pepsi-NFL-football-tiny-home-Instacart-sweepstakes/631258/" target="_blank">Pepsi’s branded tiny home delivers tricked-out NFL fan cave</a></li> <li><a href="https://www.marketingdive.com/news/starburst-tiktok-beam-space-gen-z/631029/" target="_blank">Starburst beams TikToks into space to engage Gen Z</a></li> <li><a href="https://www.marketingdive.com/news/snickers-rookie-mistakes-nfl-diggs/631270/" target="_blank">Snickers kicks off NFL season with a hunt for ‘rookie mistakes’</a></li> <li><a href="https://www.marketingdive.com/news/Under-Armour-Tom-Brady-Morgan-Freeman-Gen-Z-football-ads/631404/" target="_blank">Tom Brady asks Gen Z athletes to ditch toxic comparisons in Under Armour ads</a></li> <li><a href="https://www.marketingdive.com/news/wendys-rick-and-morty-uber-eats-delivery-promotion/631217/" target="_blank">Wendy’s latest ‘Rick and Morty’ crossover opens portal to Uber Eats</a></li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 9, 202223 min

Ep 275Will Ahmed - Creator of Fitness Wearable Whoop

<p>Welcome to a special release of The Radcast! We hope you enjoy this episode with Will Ahmed, creator of Whoop!</p><p>Whoop's mission is to help everyone learn about their body, so they can perform at their best. Whoop tracks your sleep, recovery, respiratory rates, and more.</p><p>Will discusses what lead him to start Whoop, and the impact Whoop is having in the health, fitness, and sports industries. Will also shares encouragement and tips for those pursuing their own entrepreneur journey.</p><p>Ryan and Will have a great conversation from start to finish. They discuss the growth of the Whoop brand, marketing strategies, and what's next for both Will and Whoop.</p><p>You can find Will on Instagram @Willahmed | You can find Whoop on Instagram @Whoop | Visit their website at <a href="https://www.whoop.com/" target="_blank">https://www.whoop.com/</a></p><p> </p><p>If you enjoyed this episode, leave us a review on Apple Podcasts. We love to hear from you! | Do you want to hear more from our host? - Give him a follow @ryanalford on Instagram. | The Radcast is a product of @radical_results | #theradcast #radicalmarketingresults</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 6, 202245 min

Ep 274New Report Shows That Reels Generate the Most Reach on Instagram! - Weekly Marketing News: 9.2.22

<p>Welcome back to The Radcast! It's the first episode of September and American Football season! This week Ryan and Christina give you all the updates on social media, and advertising news!</p><p><a href="https://www.amazon.com/stores/page/5F7A9205-A932-4745-BC7C-98563A9CBCE2?ingress=2&visitId=5209d089-eeda-4f93-90ee-74058b683818&ref_=ast_bln" target="_blank">Doggy Parton!</a></p><p>Social Holidays:</p><ul> <li>September 4: National Wildlife Day</li> <li>September 5: Labor Day</li> <li>September 6: Read a Book Day</li> <li>September 9: Official start of football season!</li> </ul><p>Social Media News:</p><ul> <li><a href="https://www.socialmediatoday.com/news/bereal-rises-to-10-million-daily-active-users/630449/" target="_blank">BeReal Rises to 10 Million Daily Active Users</a></li> <li><a href="https://www.socialmediatoday.com/news/new-report-show-that-reels-are-generating-the-most-reach-on-instagram/630454/" target="_blank">New Report Show That Reels are Generating the Most Reach on Instagram</a></li> <li><a href="https://www.socialmediatoday.com/news/tiktoks-testing-a-new-nearby-content-feed-which-could-become-a-major-co/630354/" target="_blank">TikTok Tests a New ‘Nearby’ Content Feed, Which Could Become a Major Consideration for Brands</a></li> </ul><p>Advertising News:</p><ul> <li><a href="https://www.marketingdive.com/news/bud-light-NFL-season-kickoff-Cash-App-NFT/630816/" target="_blank">Bud Light helps football fans cover beer costs to celebrate NFL’s return</a></li> <li><a href="https://www.marketingdive.com/news/little-caesars-nfl-sponsorship-pizza-matthew-stafford/630697/" target="_blank">Little Caesars deepens new NFL deal with TV spot, promotion</a></li> <li><a href="https://www.marketingdive.com/news/heinz-thredup-ketchup-vintage-clothing-sustainability/630830/" target="_blank">Heinz drops ketchup-stained vintage collection to celebrate sustainability</a></li> <li><a href="https://www.marketingdive.com/news/hyundai-netflix-seoul-vibe-retro-1980s-metaverse/630798/" target="_blank">Hyundai targets millennials, Gen Z with retro Netflix tie-up</a></li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver @christinaroseyasi</p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Sep 2, 202236 min

Ep 273Howard Panes - Billion Dollar Brand Builder

<p>Welcome back to another episode of The Radcast! This weeks guest is entrepreneur Howard Panes!</p><p>"Howard Panes is an icon and pioneer in the electronic cigarette industry, who famously went from $600,000 in debt, to building the world's fastest growing e-cig company, LOGIC, that broke $100 million in sales in its first 18 months. Panes later sold LOGIC to Japan Tobacco, and is now one of the most well-known guerrilla marketing entrepreneurs on the planet."</p><p>To keep up with Howie P check out his website howardpanes.com, and follow him Instagram @HowardPanes. For more information on the Think Billions Experience visit ThinkBillions.club</p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 30, 202256 min

Ep 272Pepsi Invests $550 Million in Celsius Energy Drink! - Weekly Marketing News 8.26.22

<p>Radical news, social media holidays, the latest in advertising and more!</p><ul><li>Slowly but surely, streaming is surpassing linear TV viewership<ul><li><a href="https://www.marketingbrew.com/stories/2022/08/23/slowly-but-surely-streaming-is-surpassing-linear-tv-viewership" target="_blank">https://www.marketingbrew.com/stories/2022/08/23/slowly-but-surely-streaming-is-surpassing-linear-tv-viewership</a></li></ul> </li></ul><p>Radcast News:</p><ul> <li>Think Billions - Ryan speaking and Radcast on the Road<ul> <li>Palm Desert CA - Oct 21-23</li> <li>Sign up ThinkBillions.Club</li> </ul> </li> <li>Don't forget to enter our Instagram Giveaway!<ul> <li>Speech Therapy by The Captain Kyle Creek: Follow @the.rad.cast and tag 3 friends in the comments on IG!</li> <li>Winners announced August 29th!</li> </ul> </li> <li>Howard Panes Episode - August 30th</li> </ul><p>Sponsors:</p><ul> <li>Branded Bills</li> <li>Radcast20 20% off entire purchase or click the link! <a href="https://www.brandedbills.com/" target="_blank">https://www.brandedbills.com/</a> </li> <li>Exciting new partnerships coming your way!</li> </ul><p><strong>Social Media Holidays:</strong></p><ul> <li>August 26th<ul> <li>Women's equality day</li> <li>National Dog Day</li> </ul> </li> <li>August 27th<ul><li>International Lottery Day</li></ul> </li> <li>August 28th<ul> <li>National Red Wine Day</li> <li>National Bow Tie Day</li> </ul> </li> <li>August 30th<ul> <li>National Toasted Marshmallow Day</li> <li>Frankenstein Day</li> </ul> </li> <li>August 31st<ul> <li>National Trail Mix Day</li> <li>National matchmaker day</li> </ul> </li> </ul><p><strong>Social Media News</strong></p><ul> <li>You Knew It Was Coming: Instagram Is Testing a Copy of BeReal Called 'IG Candid Challenges'<ul> <li><a href="https://gizmodo.com/instagram-bereal-copy-ig-candid-challenges-1849444854" target="_blank">https://gizmodo.com/instagram-bereal-copy-ig-candid-challenges-1849444854</a></li> <li><a href="https://www.socialmediatoday.com/news/instagram-looks-to-copy-bereal-with-new-ig-candid-feature/630250/" target="_blank">https://www.socialmediatoday.com/news/instagram-looks-to-copy-bereal-with-new-ig-candid-feature/630250/</a></li> </ul> </li> <li>Instagram Faces More User Backlash as it Continues to Chase TikTok<ul><li><a href="https://www.socialmediatoday.com/news/instagram-faces-more-user-backlash-as-it-continues-to-chase-tiktok/630236/" target="_blank">https://www.socialmediatoday.com/news/instagram-faces-more-user-backlash-as-it-continues-to-chase-tiktok/630236/</a></li></ul> </li> </ul><p><strong>Trends in the Metaverse</strong></p><ul> <li>The metaverse is replacing the office. Meet the gamified workforce of the future<ul><li><a href="https://fortune.com/2022/08/22/metaverse-replacing-office-remote-work-gamified-workforce-future-careers-tech-val-vacante/" target="_blank">https://fortune.com/2022/08/22/metaverse-replacing-office-remote-work-gamified-workforce-future-careers-tech-val-vacante/</a></li></ul> </li> <li>The metaverse is as dead as Zuckerberg’s cartoon eyes<ul><li><a href="https://www.fastcompany.com/90781259/the-metaverse-is-as-dead-as-zuckerbergs-cartoon-eyes" target="_blank">https://www.fastcompany.com/90781259/the-metaverse-is-as-dead-as-zuckerbergs-cartoon-eyes</a></li></ul> </li> <li>Afterpay releases designer NFTs with exclusive merchandise, experiences for New York Fashion Week<ul><li><a href="https://www.marketingdive.com/news/afterpay-designer-NFT-New-York-Fashion-Week/630364/" target="_blank">https://www.marketingdive.com/news/afterpay-designer-NFT-New-York-Fashion-Week/630364/</a></li></ul> </li> </ul><p><strong>Advertising News</strong></p><ul> <li>Doritos sets consumers on hunt for triangles in ode to chip’s shape<ul><li><a href="https://www.marketingdive.com/news/doritos-chip-snapchat-tiktok-scavenger-hunt-prizes/630389/" target="_blank">https://www.marketingdive.com/news/

Aug 26, 202241 min

Ep 271"The Captain" Kyle Creek - Reading Through the Reflections of Reality

<p>Welcome back to another episode of The Radcast hosted by Ryan Alford! This weeks guest is none other than "The Captain" Kyle Creek! Kyle is the author of F*cking History, Speech Therapy, and Feel Free to Quote Me!</p><p>In this episode Ryan and Kyle discuss the ad agency business, and the highs and lows of breaking into the industry. </p><p>Be sure to follow The Captain on Twitter and Instagram @sgrstk, and check out his website www.kylecreek.com.</p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 23, 202247 min

Ep 270Apple Finds it's Next Big Business - Weekly Marketing and Advertising News 8.19.22

<p>Welcome back to The Radcast! This week Ryan shares his recession advice and keeps you updated on this weeks hottest ads!</p><p>Branded Bills</p><ul> <li>Flexfit snapback trucker hat</li> <li>Flannels, hoodies, and beanies for fall!</li> <li>20% off with code Radcast20</li> </ul><p>Social Holidays:</p><ul> <li>August 19th: World Photoday</li> <li>August 20th: National Lemonade Day</li> <li>August 21st: National Spumoni day</li> <li>August 22nd: National Be an Angel Day</li> <li>August 23rd: National Cuban Sandwich day</li> </ul><p>Social Media News:</p><ul><li><a href="https://www.socialmediatoday.com/news/tiktok-is-fast-becoming-a-key-search-and-discovery-platform-for-younger-aud/629718/" target="_blank">TikTok is Fast Becoming a Key Search and Discovery Platform for Younger Audiences</a></li></ul><p><br> </p><p>Advertising News:</p><ul> <li><a href="https://www.bloomberg.com/news/newsletters/2022-08-14/apple-aapl-set-to-expand-advertising-bringing-ads-to-maps-tv-and-books-apps-l6tdqqmg" target="_blank">Apple Finds Its Next Big Business: Showing Ads on Your iPhone</a></li> <li><a href="https://www.marketingdive.com/news/pacsun-miquela-virtual-influencer-marketing-metaverse/629656/" target="_blank">Pacsun collaborates with virtual influencer Miquela for back-to-school ads</a></li> <li><a href="https://www.marketingdive.com/news/tony-tiger-twitch-vtuber-kelloggs-frosted-flakes/629693/" target="_blank">Tony the Tiger transforms into gr-r-eat Twitch streamer</a></li> <li><a href="https://www.marketingdive.com/news/miller-dive-bar-ice-cream-tipsy-scoop/629752/" target="_blank">Miller High Life serves up dive bar-inspired ice cream</a></li> <li><a href="https://www.marketingdive.com/news/hot-pockets-gaming-One20-contest/629815/" target="_blank">Hot Pockets leans into gaming community with creator contest</a></li> </ul><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 19, 202239 min

Ep 269KOSMO - CEO and Founder of Kosmo's Q

<p>Welcome back to The Radcast! This weeks guest is the founder and CEO of Kosmo's Q! Kosmo shares his inspiring David and Goliath story, and shares some BBQ secrets.</p><p>To get your hands on some of Kosmo's BBQ check out his website <a href="https://kosmosq.com/" target="_blank">https://kosmosq.com/</a></p><p>Check out Kosmo's youtube channel, and follow him on social media!</p><p>Youtube: <a href="https://www.youtube.com/c/KosmosQ" target="_blank">https://www.youtube.com/c/KosmosQ</a></p><p>Twitter: <a href="https://twitter.com/KosmosQ?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank">https://twitter.com/KosmosQ?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor</a></p><p>Instagram: <a href="https://www.instagram.com/kosmosq/?hl=en" target="_blank">https://www.instagram.com/kosmosq/?hl=en</a></p><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 16, 202249 min

Ep 268Discovery+ Merges with HBO - Weekly Advertising News August 12, 2022

<p>Welcome back to your weekly update on all things related to marketing and advertising! </p><p>Sponsors:</p><p>Branded Bills</p><ul> <li>Old Glory collection</li> <li>Hoodies, flannels, beanies - perfect for fall and back to school!</li> <li>20% off with code RADCAST20</li> </ul><p>Social Holidays</p><p>August 12 - World Elephant Day</p><p>August 13 - Left handers day</p><p>August 15 - National relaxation day</p><p>August 16 - National tell a joke day</p><p>Social Media News:</p><ul> <li>Sweetarts encourages amateur filmmakers on TikTok<ul><li><a href="https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/" target="_blank">https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/</a></li></ul> </li> <li>Instagram strongholds influencer marketing despite growing competition<ul><li><a href="https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/" target="_blank">https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/</a></li></ul> </li> </ul><p>Advertising News:</p><ul> <li>Walmart reportedly seeks streaming partner to bolster Walmart+<ul><li><a href="https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/" target="_blank">https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/</a></li></ul> </li> <li>Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering<ul><li><a href="https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/" target="_blank">https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/</a></li></ul> </li> <li>Miller Lite rents out grills in latest summer stunt<ul><li><a href="https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/" target="_blank">https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/</a></li></ul> </li> <li>NYT plans advertising expansion into non-news products<ul><li><a href="https://www.axios.com/2022/08/09/new-york-times-advertising-expansion" target="_blank">https://www.axios.com/2022/08/09/new-york-times-advertising-expansion</a></li></ul> </li> <li>Run ads or place products in-show? Both are best, research finds<ul><li><a href="https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds" target="_blank">https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds</a></li></ul> </li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 12, 202240 min

Ep 267Ashley Parker Angel and Bobby Klebanoff - Founders of High Level

<p>Welcome back to The Radcast hosted by Ryan Alford! Our guests this week are O-Town singer Ashley Parker Angel, and his business partner and cofounder of High Level, Bobby Klebanoff! In this episode Ashley and Bobby share their success stories, as well as some lessons taught through failure. </p><p>You can find Ashley and Bobby on all social media platforms as well as at livehighlevel.com</p><p>Instagram: @ashley_parker_angel, @bobby_klebanoff</p><p>Twitter: @parkerangel</p><p>TikTok: @ashley_parker_angel</p><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver</p><p> </p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 9, 202250 min

Ep 265Marketers Gain ROI During Recession - Weekly Marketing News 8.5.22

<p>Welcome back to your weekly marketing and news updates on The Radcast! This week, Ryan and Christina discuss the importance of ad spending, even in economic uncertainty. </p><p> </p><p><strong>Ryan named top 40 over 40 in podcasting by Podcast Magazine!</strong></p><p> </p><p><strong>Social Holidays:</strong></p><p>National Water balloon day - August 5</p><p>International Beer Day, National Mustard Day - August 6th</p><p>National Sister Day - August 7th</p><p>International Cat Day - August 8</p><p>National Book Lovers Day - August 9</p><p> </p><p><strong>TikTok News:</strong></p><ul> <li> <a href="https://www.theverge.com/2022/7/31/23286166/tiktok-music-app-challenge-spotify-apple-streaming-bytedance" target="_blank">A TikTok Music app could challenge Spotify and Appl</a>e</li> <li>TikTok to overtake Facebook in influencer marketing spend this year, YouTube by 2024</li> <li>TikTok is the fastest growing source of news for adults in the UK</li> </ul><p><strong>Metaverse</strong></p><ul><li><a href="https://www.marketingdive.com/news/patron-tequila-cocktail-recipe-quest-metaverse-Decentraland/628761/" target="_blank">Patrón concocts cocktail-themed virtual quests in bigger bet on metaverse</a></li></ul><p><strong>Advertising News:</strong></p><ul> <li><a href="https://www.marketingdive.com/news/marketers-increase-media-spend-recession-gain-ROI/628712/" target="_blank">Marketers gain ROI during recession by increasing media spend, study says</a></li> <li><a href="https://www.marketingdive.com/news/titos-vodka-can-spoofs-hard-seltzer-canned-cocktail-craze/628582/" target="_blank">Tito’s vodka spoofs hard seltzer craze by selling empty can</a></li> <li><a href="https://www.marketingdive.com/news/frenchs-free-mustard-flavored-donuts/628621/" target="_blank">French’s slings mustard-flavored donuts in experiential push</a></li> <li><a href="https://www.marketingdive.com/news/maybelline-time-out-encourage-irl-dating/628096/" target="_blank">Maybelline pairs with Time Out to encourage IRL dating</a></li> <li><a href="https://www.marketingdive.com/news/jack-in-the-box-famous-employee-mark-hamill/628453/" target="_blank">Jack in the Box welcomes back most famous employee Mark Hamill</a></li> <li><a href="https://www.marketingdive.com/news/Paris-Hilton-hotel-ads-travel/628012/" target="_blank">Hilton ribs romantic streak in travel ads with focus on perks</a></li> <li><a href="https://www.marketingbrew.com/stories/2022/08/02/brands-are-getting-creative-with-being-real?utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew&mid=f1b0afeab4009f492899e91939c82ddf" target="_blank">Brands are getting creative with being real</a></li> </ul><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out <a href="https://www.theradicalformula.com/?r_done=1" target="_blank">www.theradicalformula.com</a>. Like, Share and Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcas</a>t or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from <a href="https://www.instagram.com/ryanalford/" target="_blank">@ryanalford</a> <a href="https://www.instagram.com/radicalresults/" target="_blank">@radicalresults</a> <a href="https://www.instagram.com/the.rad.cast/" target="_blank">@the.rad.cast</a> <a href="https://www.instagram.com/christinaroseyasi/" target="_blank">@christinaroseyasi</a> <a href="https://www.instagram.com/nick_weaver_/" target="_blank">@nick_weaver</a></p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" t

Aug 5, 202240 min

Ep 264Christopher Sean - Actor, Writer, Influencer

<p>Welcome back to another episode of The Radcast hosted by Ryan Alford! This weeks guest is Christopher Sean: Actor, Writer, and Influencer!</p><p>Christopher Sean is best known for his role as Paul Narita on Days of Our Lives, and voicing Kazuda Xiono on Star Wars Resistance. Ryan and Christopher talk about the importance of social media, and how to leverage each platform for personal branding. </p><p>To keep up with Christopher Sean be sure to follow him on Twitter @ChristopherSean and on Instagram @MrChristopherSean</p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel, or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast.</p><p><br> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Aug 2, 202254 min

Ep 265Weekly Marketing and Advertising News July 29, 2022: Bring Back the Old Instagram

<p>Welcome back to another episode of the Radcast! We've got your social media holidays, Tik Tok updates, and so much more!</p><p>Social Holidays</p><ul> <li>July 29: Talk in an elevator day</li> <li>July 30: International day of friendship</li> <li>July 31: National Mutt Day, National Avocado Day</li> <li>August 1: Respect for parents day</li> </ul><p>Tik Tok News</p><ul> <li><a href="https://www.businessinsider.com/kylie-jenner-kim-kardashian-instagram-stop-trying-to-be-tiktok-2022-7" target="_blank">Kylie Jenner and Kim Kardashian tell Instagram to 'stop trying to be TikTok,'</a></li> <li><a href="https://www.marketingdive.com/news/honda-civic-tour--tiktok-future-x/627772/" target="_blank">Honda Civic Tour expands beyond live shows with TikTok videos from Future X</a></li> </ul><p>Trends in the Metaverse</p><ul> <li><a href="https://news.bitcoin.com/metaverse-real-estate-sales-to-grow-by-5-billion-by-2026/" target="_blank">Metaverse Real Estate Sales to Grow by $5 Billion by 2026</a></li> <li><a href="https://www.marketingdive.com/news/chipotles-buy-the-dip-game-give-away-200k-crypto/627954/" target="_blank">Chipotle’s Buy the Dip game will give away $200K in crypto</a></li> </ul><p>Marketing News:</p><ul><li><a href="https://www.marketingdive.com/news/soulcycle-exchange-peloton-bikes-for-classes/628195/" target="_blank">SoulCycle exchanges used Peloton bikes for in-person classes</a></li></ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out <a href="https://www.theradicalformula.com/?r_done=1" target="_blank">www.theradicalformula.com</a>. Like, Share and Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcas</a>t or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from <a href="https://www.instagram.com/ryanalford/" target="_blank">@ryanalford</a> <a href="https://www.instagram.com/radicalresults/" target="_blank">@radicalresults</a> <a href="https://www.instagram.com/the.rad.cast/" target="_blank">@the.rad.cast</a> <a href="https://www.instagram.com/christinaroseyasi/" target="_blank">@christinaroseyasi</a> <a href="https://www.instagram.com/nick_weaver_/" target="_blank">@nick_weaver</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Jul 29, 202225 min

Ep 264SPECIAL EPISODE RERELEASE: Bruce Buffer - International Sports and Entertainment Host, UFC Octagon Announcer

<p>In this episode, host Ryan Alford talks with International Sports/Entertainment Host, UFC Octagon Announcer, Motivational Speaker, Bruce Buffer!</p><p>Bruce talks about his experiences as the "Voice of the Octagon" and the meteoric rise of the UFC. He shares the defining moment when he said that “The UFC is now mainstream.” Ryan and Bruce also discuss the culture of the UFC, shocking moments that have come his way as an announcer and during a fight. Ryan and Bruce dissects about the business happening inside and outside of the octagon, the UFC's culture, ‘Millions’ e-commerce, his offers outside of the UFC, and more…</p><p> </p><p>Learn more about Bruce Buffer http://brucebuffer.com/. Follow his Instagram @brucebufferufc and Twitter @brucebuffer. You can also check Millions Ecommerce https://millions.co/ .</p><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com Like, Share and Subscribe on our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast</p><p> </p><p> </p><p> </p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Jul 26, 202236 min

Ep 263Weekly Marketing and Advertising News July 22, 2022

<p>Welcome back to The Radcast! This week we're covering Bennifer, Toyota's TikTok's, high Valyrian and more!</p><p>Thanks to the official sponsor of The Radcast Branded Bills! Use code Radcast20 at BrandedBills.com and receive 20% off your ENTIRE purchase!</p><p>Social Holidays</p><p>July 22: National Hammock Day</p><p>July 24: International Self Care Day</p><p>July 25: Post your back to school supplies</p><p> </p><p>TikTok Update:</p><ul><li><a href="https://www.marketingbrew.com/stories/2022/07/14/tiktok-s-new-avatar-feature-could-help-brands-without-mascots-on-the-platform" target="_blank">TikTok’s new avatar feature could help brands without mascots on the platform</a></li></ul><p>Marketing News</p><ul> <li><a href="https://www.marketingdive.com/news/toyota-corolla-tiktok-creator-economy-dance-challenge/627472/" target="_blank">Toyota drives chatter for TikTok debut with creator-led dance challenge</a></li> <li><a href="https://www.marketingdive.com/news/peloton-chris-meloni-naked-ad-Law-and-Order-SVU/627391/" target="_blank">Peloton’s new ad stars nude Chris Meloni promoting its app</a></li> <li><a href="https://www.marketingdive.com/news/nbcuniversal-peacock-shoppable-tv-love-island/627451/" target="_blank">NBCU, Peacock bring ShoppableTV to ‘Love Island USA’</a></li> <li><a href="https://www.marketingdive.com/news/marriott-moxy-hotels-gamifies-hospitality-ar-mobile/627219/" target="_blank">Marriott’s Moxy Hotels gamifies hospitality with AR experience</a></li> <li><a href="https://www.marketingdive.com/news/duolingo-game-of-thrones-house-dragon-valyrian/627572/" target="_blank">HBO expands partnership with Duolingo for GOT spinoff</a></li> <li><a href="https://www.marketingbrew.com/stories/2022/07/18/magnolia-bakery-throws-it-back-to-mid-aughts-youtube-in-its-new-campaign?utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew&mid=a502fbc822f75cc2ca3bd46406b79f4f" target="_blank">Magnolia Bakery throws it back to mid-aughts YouTube in its new campaign</a></li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out <a href="https://www.theradicalformula.com/?r_done=1" target="_blank">www.theradicalformula.com</a>. Like, Share and Subscribe to our YouTube channel <a href="https://www.youtube.com/c/RadicalHomeofTheRadcast" target="_blank">https://www.youtube.com/c/RadicalHomeofTheRadcas</a>t or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from <a href="https://www.instagram.com/ryanalford/" target="_blank">@ryanalford</a> <a href="https://www.instagram.com/radicalresults/" target="_blank">@radicalresults</a> <a href="https://www.instagram.com/the.rad.cast/" target="_blank">@the.rad.cast</a> <a href="https://www.instagram.com/christinaroseyasi/" target="_blank">@christinaroseyasi</a> <a href="https://www.instagram.com/nick_weaver_/" target="_blank">@nick_weaver</a></p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Jul 22, 202237 min

Ep 262Sawyer Hemsley - COO of Crumbl Cookie

<p>Welcome back to The Radcast! This week Ryan interviews founder and COO of Crumbl Cookies, Sawyer Hemsley! Sawyer talks us through Crumbl's history, his goals for the company, and his current favorite cookie flavor. </p><p> </p><p>Be sure to follow Crumbl on all social media platforms <a href="https://studio.youtube.com/channel/UC15jvi08UyONX6hJmVGcw0g" target="_blank"> @Crumbl Cookies </a> and follow Sawyer <a href="https://studio.youtube.com/channel/UCv1VxPtwU9DQljvXNZNmXXw" target="_blank"> @Sawyer Hemsley </a> To find a Cumbl near you visit www.crumblcookies.com or download the Crumbl App!</p><p> </p><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel, or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast.</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

Jul 19, 202236 min