From Startup to Scale-Up: Strategic Roadmapping for Revenue Growth
In this episode of Revenue Boost: A Marketing Podcast, Kerry Curran is joined by Jennifer Peters, Director of D2C, Martech, and Digital Compliance at OLLY. They discuss essential strategies for future-proofing startups, covering key topics from building effective roadmaps to managing customer subscriptions for long-term growth. Jennifer also shares her insights on scaling OLLY from a startup to a Unilever brand, emphasizing the crucial role of leadership, tech infrastructure, and customer-centric decision-making. This episode is filled with valuable takeaways for executives focused on driving revenue growth and sustainability.
Revenue Boost: A Marketing Podcast
Audio is streamed directly from the publisher (pscrb.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode of Revenue Boost: A Marketing Podcast, Kerry Curran is joined by Jennifer Peters, Director of D2C, Martech, and Digital Compliance at OLLY.
They discuss essential strategies for future-proofing startups, covering key topics from building effective roadmaps to managing customer subscriptions for long-term growth.
Jennifer also shares her insights on scaling OLLY from a startup to a Unilever brand, emphasizing the crucial role of leadership, tech infrastructure, and customer-centric decision-making.
This episode is filled with valuable takeaways for executives focused on driving revenue growth and sustainability.
Flat or slowing revenue? Let’s fix that—fast.
Revenue Boost: A Marketing Podcast gives you proven plays, sharp insights, and “steal-this-today” tactics to power your revenue engine.
🎧 Follow on Apple, Spotify, YouTube
⭐ Rate 5 stars if these insights move your metrics
📅 Fresh episodes drop often—don’t miss a pipeline-popping idea
👉 Visit revenuebasedmarketing.com to start your growth audit—or DM me directly.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.