229 - Listing Not Selling - How To Handle The Conversation
Rev Real Estate School | Top Real Estate Agent Training · Michael Montgomery - Real Estate Agent Training | Tips | Marketing
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Show Notes
We've all been there in real estate. Confident about our pricing, listing looks great, but it's crickets. In this episode, we dissect what to do when your listing is not selling. Specifically, we examine price reductions, conversational hacks when dealing with delicate situations, and marketing. We kick it off by understanding how to suggest a price reduction and how we can prepare both our sellers and ourselves for this conversation. You'll come away with a tactical script we call "this or that" question. We also look at how we can examine time on market and communicate this important data source when making decisions. Finally, we'll even look at edge cases where it can make sense to adjust commissions as well.
0:00 Introduction
0:40 Ask the hard questions
1:49 Empathetic but honest
3:34 This or that question
6:49 Scripting for reduction
9:13 Price reduction with marketing strategy shift
10:58 Feedback
13:41 Wrong pricing strategy
15:40 Time on market
16:58 Price and commission adjustment
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Rev Real Estate School is here to teach real estate agents how to become successful in their careers and 2x your production while working 5 days per week by working your SOI. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.