Episode 65
Leading a 230 Year-Old Startup Into the Next Chapter - Co-CEO Karen Colberg of King Arthur Baking Company
Retail Is Your Business - retailtech and retail innovation · MouthMedia Network
March 10, 202146m 30s
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Show Notes
What does it take to rebrand an iconic company after more than two centuries of history, operating in some ways like a startup, propelling innovation, and navigating through its second pandemic? Co-CEO Karen Colberg shares the inspiring history, ethos, missions, and challenges of King Arthur Baking Company (formerly King Arthur Flour Company). With guest host Gary Hawkins.
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Topics
Karen ColbergretailbakingGary HawkinsKing Arthur Baking CompanyKing Arthur Flourflourrebrand