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#54 How DSW stays a step ahead
Episode 54

#54 How DSW stays a step ahead

Retail Gets Real · National Retail Federation

April 16, 201821m 24s

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Show Notes

After 25 years in business, DSW is re-evaluating its strategy and adopting new retail concepts to skip ahead of the competition. CEO Roger Rawlins and CFO Jared Poff join Retail Gets Real to discuss their recent successes and where the reinvention is taking the company. Hear how DSW is fighting the “retail is dead” myth and demonstrating how the company is alive and kicking.