Episode 130
#130: 3 elements for creating extraordinary retail experiences
Retail Gets Real · National Retail Federation
August 5, 201925m 59s
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Show Notes
Jeffrey Rayport, Faculty at the Entrepreneurial Management Unit at Harvard Business School sees established legacy retailers being “attacked” from three different avenues and suggests three elements that can help them adapt: data analytics, digital marketing and creating customer experiences. Find out more about each, plus learn more about NRF NXT, our newest event.
Learn more at retailgetsreal.com.