Episode 122
#122 The Rothy’s formula for success
Retail Gets Real · National Retail Federation
June 10, 201919m 36s
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Show Notes
Shoe brand Rothy's brings together things consumers don't find everyday — shoes that are comfortable, stylish and made sustainably from recycled plastic. That winning combination has earned the company an avid fan base that's growing quickly. VP of Marketing Elie Donahue talks about how to attract fans and where the brand is headed.
Learn more at retailgetsreal.com.