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442: Things don't get better- You get better with Jeni Britten Bauer

442: Things don't get better- You get better with Jeni Britten Bauer

Restaurant Unstoppable with Eric Cacciatore · Eric Cacciatore

February 21, 20181h 16mExplicit

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Show Notes

In this episode with Jeni Britten Bauer, we discuss:

  • Your name being more than just letters and sounds; your know is your reputation.
  • Don't take no for an answer. Keep trying.
  • How Jeni got her start making Ice Cream.
  • Starting small.
  • Collaborating with your community and cross branding products.
  • Continuous improvement.
  • Why you need to be consistent to develop loyalty.
  • Hand picking the people you want on your team.
  • How trusting in others leads to them rising to the occasion.
  • Diversify with retail if possible.
  • Small local community markets serving as incubators.
  • Understanding that your business is able the food; its all about the people.
  • The influence of mail order.
  • The benefits of growing slowly and not taking outside investment.
  • Have great communication skills.

Jeni Britten Bauer has been making ice creams professionally for two decades. The first Jeni's Splendid Ice Creams opened in 2002. Her ahead-of-the-trend vision—using whole ingredients and dairy from grass-pastured cows—coupled with inspired flavors sparked the artisan ice cream movement more than a decade before it would become a top food trend. Jeni is a James Beard Award-winning author of two cookbooks and has been recognized by Fast Company as one of the most creative people in business.