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Remarkable Results Radio Podcast

Remarkable Results Radio Podcast

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How Can Absentee Owners Transform Struggling Auto Repair Shops into Success Stories? [E178] - Chris Cotton Weekly Blitz

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton is joined by guest Coach Mike for an in-depth discussion on the remarkable transformation of "Project X," an absentee-owned auto repair shop. Coach Mike provides a comprehensive overview of the myriad challenges faced in managing the shop, particularly highlighting the critical need for robust on-site leadership and stringent accountability measures.Throughout the episode, Coach Mike elaborates on the key strategies that were instrumental in turning the shop around. One of the primary steps taken was the recruitment of highly skilled technicians, which was essential for delivering quality service and boosting customer satisfaction. Additionally, the shop transitioned to using TeckMetric software, a move that significantly enhanced performance tracking and operational efficiency.A major focus was also placed on fostering a culture of continuous learning and improvement among the staff. This involved regular training sessions, workshops, and encouraging a mindset geared towards growth and excellence. As a result of these concerted efforts, the shop's revenue saw a threefold increase, and the average repair orders experienced a substantial rise.The episode underscores the importance of community engagement, illustrating how building strong relationships with local customers and businesses can drive sustained success. It also highlights the necessity of continuous improvement, advocating for ongoing assessment and refinement of processes and strategies.Furthermore, effective communication between owners and managers is emphasized as a cornerstone for achieving long-term success. The dialogue between Coach Chris and Coach Mike provides valuable insights into how transparent and consistent communication can bridge gaps, align goals, and ensure that everyone is working towards a common objective.Overall, this episode of "The Weekly Blitz" offers a wealth of knowledge and practical advice for anyone looking to transform their business, emphasizing that with the right leadership, tools, and culture, significant improvements and success are well within reach.Introduction and Overview (00:00:09)Coach Chris Cotton introduces the episode and discusses the podcast's focus on auto repair business innovation.Guest Introduction (00:01:03)Coach Chris brings in Coach Mike to discuss the transformation of an absentee-owned auto repair shop, "Project X."Absentee Owner Challenges (00:02:13)Coach Mike outlines the difficulties in managing a shop with an absentee owner and the need for strong leadership.Starting Point and Initial Changes (00:03:46)Discussion on the initial steps taken to improve the struggling shop, focusing on hiring experienced staff.Importance of Tech Metric (00:04:57)Coach Mike emphasizes the significance of using Tech Metric for tracking business performance remotely.Training on Estimates and Inspections (00:06:09)Coach Mike describes the training provided to staff on creating accurate estimates and conducting thorough inspections.Staff Engagement and Overcoming Issues (00:07:16)Mike shares how engaging staff in discussions helped improve buy-in and operational efficiency.Growth and Profitability (00:09:10)The shop's revenue growth from $10,000 to $25,000 weekly, illustrating successful team collaboration and profitability.Absentee Owner's Success (00:10:42)The absentee owner expresses interest in acquiring more shops, highlighting the success of the current operation.Addressing Bad Apples (00:11:20)Discussion on identifying and removing unproductive staff to improve shop performance.Future Plans for the Shop (00:13:15)Coach Mike outlines upcoming goals, including staffing and efficiency improvements to sustain growth.Community Involvement Strategy (00:14:44)Plans for local engagement and marketing to strengthen community ties and attract more customers.Community Engagement Strategies (00:15:35)Discusses ways to attract customers, including open houses and community involvement.Team Accountability (00:16:24)Explores the importance of a strong service manager and team buy-in for business growth.Owner's Accountability from Afar (00:17:31)Highlights how absentee owners can maintain accountability through regular communication and ticket audits.Continuous Improvement (00:19:24)Encourages business owners to strive for constant improvement and efficiency in operations.Closing Remarks (00:20:54)Wraps up the discussion with app

Aug 19, 202418 min

Ep 99‘Crystal Clear’ Communication [FTR 099]

Thanks to our Partners, Shop Boss, and 360 Payments Rick White underscores the importance of clear communication in automotive shops. He explains how misunderstandings and unmet expectations often stem from the "illusion of transparency," where people assume others understand their needs without clear and effective communication. The episode offers strategies for improving clarity, such as using "visual definitions" and reflective listening techniques. Rick White, President and Lead Coach for 180BIZ, Listen to Rick’s previous episodes HERE. [email protected] Show Notes Watch Full Video EpisodeThe Illusion of Transparency (00:01:06)Discussion on how the illusion of transparency affects communication and expectations in the workplace.Crystal Clear Communication (00:02:12)Emphasis on clear and specific communication to avoid misunderstandings.Being Firm in Communication (00:03:15)Importance of being firm in conversations to ensure clarity and avoid misinterpretation.Understanding Distortion Fields (00:04:31)Explanation of how personal experiences and feelings create distortion in communication.Setting Clear Expectations (00:05:46)Advice on how to clearly communicate expectations using specific examples.Visual Definitions (00:07:11)Introduction of "visual definitions" to improve understanding among team members.Creating Visual References (00:08:49)Suggestions for using images to standardize terms and concepts in communication.Reflective Listening Techniques (00:10:03)Description of reflective listening as a method to confirm understanding in conversations.The Importance of Clarity (00:11:01)Final thoughts on the significance of clear communication for reducing stress and improving workflow. Thanks to our Partners, Shop Boss and 360 Payments Shop Boss – Shop Management Software built by shop owners for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections              

Aug 17, 202412 min

Ep 394Automotive Trends: Let Go of Outdated Practices and Embrace Innovation [THA 394]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Dive into the latest trends in the automotive industry, including capital allocation, AI integration, customer service evolution, and challenges with parts availability. Featuring industry thought leaders Jason Stretch, Scott Brown, Chris Jones, and Seth Thorsen, this discussion covers how shops can navigate financial hurdles, embrace new technologies, and enhance their customer experience. Show Notes Watch Full Video Episode Capital Allocation Discussion (00:02:36) Scott Brown explains capital allocation and its significance in maximizing business returns. Bank Relationships and Strategies (00:05:07) Panelists share insights on managing bank relationships and loan covenants. Alternative Capital Raising Strategies (00:06:07) Alternative ways to raise capital beyond traditional loans. AI in Shop Operations (00:07:14) AI's role in improving shop operations and training. AI's Impact on Customer Interaction (00:10:36) AI's integration in customer service and operational efficiency. Educating Technicians on Job Opportunities (00:13:26) Panelists emphasize the need to educate technicians on job environments and growth. Shift from Training to Education (00:14:14) The importance of reframing "training" to "education" for greater impact. Long-term Education vs. Short-term Training (00:15:42) The distinction between education and training in the industry. Valuing Human and Intellectual Capital (00:16:12) The importance of human and intellectual capital for business success. Training Seminars and Technician Education (00:17:31) Discussion on the need for education seminars to help technicians diagnose issues effectively. EV Support and Safety Certification (00:18:56) Importance of safety certifications for technicians working on electric vehicles before providing assistance. Parts Availability Post-COVID (00:21:39) Challenges in sourcing parts for older vehicles since the COVID pandemic began. Customer Experience and Expectations (00:23:11) The evolving customer experience and how shops must adapt to meet modern expectations. Speed of Service (00:24:50) Discussion on the critical importance of speed in service to meet customer demands. Communication with Customers (00:26:16) Emphasis on the need for clear communication to manage customer expectations effectively. Cultural Shift in Auto Shops (00:29:07) Adapting shop culture to prioritize relationships and customer service in a competitive market. Sophisticated Customer Service (00:30:11) Expectation of high-level service from customers, particularly in the luxury car segment. Adapting to Customer Demands (00:32:02) Need for businesses to modify operations based on customer surveys and feedback. Importance of Communication in Service (00:33:13) How effective communication can alleviate customer anxiety and improve service experiences. Trends in Tools and Technology (00:34:37) Discussion on the rapid development of new tools and training requirements in the automotive industry. Remote Diagnostics Capabilities (00:35:30) Exploration of Tesla's remote diagnostics and the potential for other manufacturers to adopt similar technologies. Trends in Electric Vehicles (00:37:09) Insights on the growing trend of remote diagnostics in electric vehicles and its implications for the industry. Embracing Technology for Shop Owners (00:38:28) Encouragement for shop owners to learn and embrace technology to improve operations and customer service. Training and Education Needs (00:39:06) Highlighting the increasing importance of education and training in the automotive service industry. Flexibility and Business Adaptation (00:40:03) Discussion on the necessity for shops to adapt to changing financial and operational practices in a competitive market. Murdering Sacred Cows (00:41:01) Emphasis on the need for innovation and change in practices to keep up with rapid technological advancements. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://

Aug 16, 202441 min

Ep 981Don’t Sweat It: Keep Cool with A/C Equipment Troubleshooting [RR 981]

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Mike Hall shares his extensive knowledge of the operation and maintenance of air conditioning machines. Mike covers common misconceptions, the importance of proper training for technicians, addressing contamination problems, and how to properly maintain A/C equipment. Mike emphasizes the need for regular maintenance and understanding of these systems to prevent costly repairs and ensure optimal performance. Mike Hall, Professional Technicians Equipment Service & Support. [email protected] Show Notes Watch Full Video Episode Mike's Background (00:02:02) Mike shares his experience in the automotive service industry and his role in equipment service and training. Understanding Air Conditioning Machines (00:03:58) Mike explains the operation of air conditioning machines and common misconceptions among technicians. Importance of Training (00:05:34) Mike emphasizes the significance of training technicians to better understand air conditioning systems and troubleshooting. Common A/C Issues (00:06:15) Mike discusses frequent problems technicians face and how misunderstandings can lead to incorrect assumptions about equipment. Refrigerant Types (00:07:19) Mike outlines differences between refrigerants R134a and R1234yf, stressing the importance of proper setup and training. Contamination Issues (00:09:57) Discussion on how incorrect refrigerant use leads to contamination and the need for proper recovery methods. Service Issues with AC Machines (00:11:16) Mike describes top service issues, including stuck clearing processes and the importance of thorough vacuuming. Filter and O-Ring Problems (00:12:23) Mike explains common mistakes when changing filters that can lead to significant equipment failures. Oxygen Sensor Failures (00:14:51) Mike discusses the prevalence of oxygen sensor failures in AC machines and their impact on service operations. Common A/C Machine Issues (00:20:38) Mike discusses frequent problems with A/C machines, including sensor failures and oil contamination. Proper Oil Handling in A/C Systems (00:22:04) Advice on how to manage oil in A/C systems to prevent contamination. Error Codes in A/C Machines (00:29:26) Explanation of common error codes related to oil drainage in AC systems. Extension Cords and Equipment (00:30:31) Warnings about the dangers of using extension cords with A/C machines. Tank Valve Management (00:32:30) Advice on managing tank valves to prevent refrigerant loss and equipment damage. Ongoing Training and Education (00:34:14) Discussion on the need for continuous education in operating A/C machines effectively. From Technician to Management (00:35:33) Mike shares his journey from technician to parts and service director, highlighting the challenges faced. Expanding Territory (00:36:25) Mike explains the vast territory his business covers, including most of New York and parts of Pennsylvania. Knowledge Sharing Among Technicians (00:36:52) The importance of sharing knowledge among technicians through calls and emails to maintain service quality. Diverse Equipment Services (00:37:48) Discussion on the variety of equipment services provided, including tire machines and floor scrubbers. Pride in Problem-Solving (00:38:14) Mike reflects on the pride technicians take in fixing equipment and their ability to troubleshoot various issues. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative http://LaborRateTracker.com Connect with the Podcast: -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: http

Aug 16, 202439 min

When Should I Take Social Security? [E131] - Business By The Numbers

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In this episode of Business by the Numbers, we dive into the intricacies of Social Security and the critical decisions that can impact your retirement planning. Whether you're nearing retirement or planning ahead, understanding when to start collecting Social Security is vital for maximizing your benefits.Key Points Discussed:The importance of consulting a financial advisor when considering retirement options and Social Security.How Social Security benefits are calculated based on your highest 35 years of earnings.The implications of taking Social Security benefits early, at full retirement age, or at maximum retirement age.Strategies for married couples, including how spousal benefits can influence your Social Security decisions.Why waiting until full retirement age often makes financial sense, especially if you're still working.Thanks to our partner, NAPA TRACS Did you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.comThanks to our partner, PromotiveIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a Copy of My Books Here:Wrenches to Write-OffsYour Perfect Shop Aftermarket Radio NetworkRemarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.

Aug 15, 202419 min

Marketing Lingo & Misconceptions [E113] - The Auto Repair Marketing Podcast

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Are you an auto repair shop owner looking to demystify the world of marketing jargon and take your business to the next level? Join hosts Brian and Kim Walker in this must-listen episode of the Auto Repair Marketing Podcast as they unravel the mysteries behind marketing terms that could be holding your business back. Ever wondered if boosting a post is worth your money or how SEO can actually drive more customers to your door? We’ve got the answers.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)They Ask, You Answer (Marcus Sheridan) - https://marcussheridan.com/they-ask-you-answer/Difference between Boosted Post and Meta ads: https://www.facebook.com/business/help/317083072148603Show Notes with Timestamps Introduction to the Episode (00:00:01) Brian and Kim welcome listeners and introduce the episode's focus on marketing lingo and misconceptions.Purpose of the Episode (00:01:07) Discussion on why understanding marketing terminology is crucial for effective communication in the automotive repair industry.Boosted Posts vs. Facebook Ads (00:02:53) Clarification on the differences between boosting a post and creating a full Facebook ad.Landing Pages vs. Full Websites (00:04:57) Explanation of landing pages as minimal websites designed for conversions, distinct from full websites.Leads vs. Conversions (00:08:16) Defining leads as initial interest and conversions as completed transactions or appointments.Understanding SEO (00:10:26) SEO stands for search engine optimization, focusing on making a website authoritative in its niche.Organic vs. Paid Search (00:11:53) Differentiation between organic search results and paid search ads in digital marketing.Geo-Targeting vs. Geofencing (00:14:35) Discussion on the differences between geo-targeting for general ads and geofencing for highly specific targeting.Geofencing vs. Geo Targeting (00:16:13) Discussion on the differences between geofencing and geo targeting in advertising effectiveness.Alt Text and SEO (00:17:06) Explanation of alt text's role in SEO and its importance for visually impaired users.Backlinks vs. Internal Links (00:20:39) Clarification of backlinks and internal links, including their significance for website navigation and SEO.Understanding Bounce Rate (00:21:41) Definition of bounce rate and its implications for website performance in the auto repair industry.Impressions vs. Clicks (00:22:54) Overview of the difference between impressions (ads shown) and clicks (user engagement).CTR, CPC, and CPA (00:24:08) Definitions of click-through rate, cost per click, and cost per acquisition in marketing metrics.User Experience (UX) (00:27:01) Discussion on the importance of user experience for website navigation and customer satisfaction.Unique Selling Proposition (USP) (00:29:08) Exploration of unique selling propositions and their role in differentiating a business from competitors.Inbound vs. Outbound Marketing (00:31:07) Comparison of inbound and outbound marketing strategies and their relevance to auto repair shops.Google Business Profile Explained (00:32:46) Overview of Google Business Profile as a mini website for businesses.Google Maps and Marketing (00:32:58) Discussion on how Google Maps displays search results and business profiles.Industry Changes and Terminology (00:33:38) Humorous take on the rapidly changing digital marketing landscape.Google Ads vs. Adwords (00:34:12) Clarification on the rebranding from Google Adwords to Google Ads.Wrap-up and Acknowledgments (00:34:26) Reflection on the lengthy discussion and appreciation for listener patience.Hurricane Reference (00:34:36) Light-hearted mention of dealing with unexpected challenges during recording.Sponsor Appreciation (00:35:05) Acknowledgment of RepairPal's support for the podcast.Listener Engagement Encouragement (00:35:25) Invitation for listeners to submit questions or topics for future episodes.Aftermarket Radio Network Mention (00:35:45) Promotion of other podcasts available on the aftermarket radio network.Closing Remarks (00:35:54) Final thoughts and encouragement to tune in next week.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - [email protected]

Aug 14, 202436 min

Sweat Equity with Bryan Pollock [E147] - Diagnosing the Aftermarket A to Z

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Thanks to our Partner, NAPA Autotech"Diagnosing the Aftermarket A to Z," podcast host Matt Fanslow and guest Bryan Pollock, "The Beast from the East," explore "sweat equity" in the automotive repair industry. They discuss the dedication technicians invest beyond regular hours, contributing to personal growth and shop success. They emphasize mentorship, financial awareness, and community involvement, highlighting how these factors create a positive workplace culture and enhance both personal and professional development.Discussion on Vintage Tools (00:01:07) Importance of Sweat Equity (00:06:21)Impact on Business Reputation (00:07:52)Long-Term Effects of Physical Demands (00:09:54)Experience with Difficult Repairs (00:12:41)The Importance of Understanding Problems (00:14:53)Sweat Equity in Business (00:15:39)Cinematic Parallels (00:16:10)Employee Compensation and Business Success (00:16:44)Owner vs. Employee Success (00:17:53)Risk of Ownership (00:18:58)Arbitrary Salary Ceilings (00:21:07)Business Pillars and Employee Value (00:22:43)Culture and Treatment of Employees (00:25:10)The Danger of Focus on Money (00:26:04)Living Costs and Compensation (00:27:57)Job Satisfaction Over Salary (00:28:10)Sweat Equity and Career Growth (00:29:25)Perception of Self-Employment (00:30:00)Understanding Sweat Equity (00:30:41)Intangible Benefits of the Workplace (00:30:57)Financial Awareness in Spending (00:31:13)The Cost of Beverage Choices (00:31:55)Toolbox Spending Habits (00:32:24)Understanding Perspectives on Spending (00:33:19)The Value of Previous Employees (00:34:15)Ego and Hiring Practices (00:36:23)Negativity and Work Culture (00:39:06)The Importance of Grace and Honesty (00:42:33)Training Young Employees (00:44:24)Hiring Challenges (00:46:14)Unrealistic Job Requirements (00:47:08)Workplace Atmosphere Importance (00:48:24)Financial Growth and Spending Habits (00:49:26)Profit Sharing and Employee Engagement (00:52:11)Future Aspirations of Employees (00:52:49)Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Aug 14, 202454 min

Ep 980Is the Automotive Industry Ready for a Language Revolution? [RR 980]

Thanks to our Partner, NAPA Auto Care Michael Smith discusses the need for a language and mindset shift to elevate the perception of automotive professionals. The conversation highlights the transition from viewing independent shops as "mom and pop" operations to recognizing them as sophisticated businesses led by "solopreneurs" or "mechanical and technology specialists." Michael also introduces the concept of psycholinguistics, explaining how the words we use shape our beliefs and self-perception. For instance, identifying oneself as a "mechanic" can reinforce a limited self-image, trapping individuals in a cycle that hinders growth and innovation. To break free from this cycle, there must be a conscious effort to change the language used within the industry. Michael Smith, The Institute. Michael Smith’s previous episodes HERE Show Notes Watch Full Video Episode The Rise of the Mechanical and Technology Specialist: https://remarkableresults.biz/rise/ Discussion on Leadership and Inspiration (00:01:32) Carm discusses a leadership course Michael conducted that inspired daughter Tracy to take initiative. https://www.wearetheinstitute.com/upcoming-events The Rise of the Mechanical and Technology Specialist (00:03:06) Carm introduces his declaration on evolving industry language and its impact on professionalism. Mindset Shift in the Automotive Industry (00:04:53) Michael emphasizes the need for a mindset shift to elevate the automotive industry's perception. Changing the Narrative (00:06:39) Carm and Michael discuss the importance of changing internal and external narratives about the industry. Language Shift from Mom and Pop (00:08:54) Carm critiques the term "mom and pop" and advocates for a more respectful language. The Evolution of Industry Perception (00:10:00) Michael discusses how industry language reflects the evolution of independent shops. Value Beyond Fixing Cars (00:11:30) Michael stresses the broader contributions of automotive professionals to society and safety. Introducing the Term 'Solopreneur' (00:12:02) The term "solopreneur" to better represent independent shop owners. Challenges for New Owners (00:13:14) Michael explains the transition challenges faced by new shop owners from technician roles. Preparing for Industry Changes (00:14:02) Michael emphasizes the importance of readiness for upcoming industry changes and challenges. Carm's Keynote on Language Shift (00:14:52) Carm shares his experiences delivering keynotes on the importance of language in the industry. Psycholinguistics and Language Impact (00:16:12) Discussion on how language shapes self-perception in the automotive repair industry. Intentional Language Change (00:17:52) Emphasis on the need for a conscious effort to shift industry language. Language and Industry Perception (00:19:34) The importance of using industry-specific language to elevate professional perception. Cultural Shift in Automotive Industry (00:20:22) The need for a cultural transformation to enhance the industry's value. Private Equity Language (00:25:06) Understanding private equity language to effectively negotiate and present value. Foundational Business Principles (00:27:12) Highlighting the necessity of solid business fundamentals for sustainable success. Transferable Value in Legacy (00:30:02) The importance of creating transferable value for legacy and future generations. The Value of Boomer-Owned Shops (00:32:03) Discussion on the lack of transferable value in many boomer-owned automotive shops. Creating Transferable Value (00:32:26) A shop owner's concern about the feasibility of building transferable value at 60 years old. Preparing the Next Generation (00:33:45) Emphasizing the need to equip successors with knowledge for future industry challenges. The Path to Mastery (00:35:27) Understanding that mastery involves continuous learning and humility in recognizing what we don't know. Change Agents in the Industry (00:36:32) Exploring how early adopters drive change within the automotive repair industry. Unique Value Proposition (00:38:28) Importance of having a clear value proposition to succeed in a competitive landscape. The Complexity of Automotive Repair (00:40:12) Discussing the increasing complexity of the automotive repair industry compared to other trades. Language and Mindset Shift (00:41:52) The need for a language change to elevate the perception and expectations within the industry. Existential Questions for Business Owners (00:43:39) Encouraging shop owners to reflect on their purpose and legacy in the industry.. Encouragement to Shift Language (00:48:19) The importance of stepping away from common industry language to redefine personal and professional narratives. Self-Reflection and Behavior (00:49:03) Michael highlights the connection between self-talk and behavior, urging deep personal reflection on one’s language about the industry. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of

Aug 13, 202449 min

Navigate and Elevate Your Auto Repair Shop! [E177] - Chris Cotton Weekly Blitz

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton focuses on enhancing auto repair shop performance, highlighting the crucial role of service advisors in the estimation process. He stresses the importance of advisors not projecting their financial limitations onto customers, ensuring all necessary repairs are transparently presented. Key points include understanding customer needs, providing comprehensive estimates, building trust, and improving average repair orders. Coach Chris advocates for regular training, consistent processes, and leveraging technology like digital vehicle inspections. Sponsored by Shop Marketing Pros, the episode underscores the need for continuous improvement and effective communication to boost shop profitability.Introduction to the Episode (00:00:09)Coach Chris Cotton introduces the podcast and its focus on auto repair business improvement.Sponsor Acknowledgment (00:01:13)Thanks to Shop Marketing Pros for their tailored marketing services for auto repair shops.Navigating Challenges in Auto Repair (00:01:13)Discussion on the current challenges faced by auto repair shops and the need for improvement.Service Advisor Issues (00:02:47)Exploration of problems arising from service advisors skipping steps in the estimation process.Selling with Their Own Wallet (00:04:05)Emphasis on service advisors not projecting their financial limitations onto customers.Importance of Comprehensive Estimates (00:05:15)Highlighting the need for transparent presentation of all necessary repairs and services.Role of Technicians and Service Advisors (00:06:31)Clarification on the responsibilities of technicians and service advisors in the estimation process.Wraparound Services Explained (00:07:50)Definition and importance of additional services that enhance primary repairs.Mileage-Based Maintenance Recommendations (00:09:13)Discussion on the significance of adhering to mileage-based maintenance schedules.Impact of Average Estimates on Repair Orders (00:10:28)Analysis of how average estimates influence average repair order metrics.Building Customer Trust (00:11:45)The relationship between thorough estimates and customer trust in the service.Revenue Growth Through Higher Estimates (00:12:56)Linking accurate estimates to increased revenue and profitability for auto repair shops.Creating a Perfect Estimate Process (00:14:04)Steps to establish a clear and effective estimation process for service advisors.Customer Interaction in the Estimation Process (00:14:04)Importance of warm customer greetings and accurate documentation of concerns.Digital Vehicle Inspection (00:14:04)Advocating for the use of digital vehicle inspections over paper methods.Preparing the Estimate (00:15:18)Steps for compiling and presenting a comprehensive estimate to customers.Follow-Up and Customer Communication (00:16:18)Stressing the importance of following up and documenting customer decisions.Utilizing Technology for Training (00:17:23)The role of training videos in reinforcing the estimation process for service advisors.Conclusion and Call to Action (00:18:24)Encouragement for continuous learning and adapting to improve shop performance.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae The Aftermarket Radio NetworkRemarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.#autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #

Aug 12, 202417 min

Ep 393Smart Advice to New Shop Owners [THA 393]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class This episode is packed full of practical advice and personal stories that will resonate with new and aspiring shop owners. From leadership and financial management to team development and continuous learning, there's something for everyone. Key insights include the significance of self-awareness, the balance between assertiveness and approachability, the value of mentorship, and the necessity of understanding financial health. Show Notes Watch Full Video Episode Leadership Challenges for New Owners (00:03:39) Discussion on the courage and mindset required for new shop owners transitioning from technicians. Matt's Personal Story (00:04:46) Matt shares his journey of overcoming a catastrophic injury and learning to run his business. Developing Leadership Skills (00:05:10) The importance of recognizing personal strengths and weaknesses in leadership. Balancing Assertiveness and Approachability (00:06:22) The challenge of being both assertive and approachable as a leader. The Value of Delegation (00:06:54) Panelists discuss the difficulties of delegating tasks and trusting team members. Peer Support in the Industry (00:08:01) Carm highlights the importance of seeking help and support from peers in the automotive industry. The Role of Coaching (00:10:04) Tom emphasizes the benefits of leveraging coaching services for business success. Understanding Finances (00:12:19) Discussion on the significance of financial awareness and making informed business decisions. Building a Strong Foundation (00:13:28) Tom draws parallels between scouting and building a successful automotive business. Finding Purpose and Alignment (00:15:02) The importance of aligning with team members who share the business vision. Letting Go and Empowering Employees (00:15:52) Insights on the challenge of stepping back and empowering employees to grow. Creating a Team of Heroes (00:16:32) Discusses the importance of guiding younger technicians and the balance between letting them learn through struggle. Controlled Failure as a Learning Tool (00:17:22) Explores the concept of controlled failure in learning and its parallels to youth-led scouting. Understanding Financial Margins (00:18:33) Emphasizes the significance of understanding profit margins and financial health for shop owners. The Importance of a Shop Management System (00:19:14) Highlights the necessity of having a solid shop management system for operational efficiency. Facing Business Uncertainties (00:22:02) Matt shares his initial fears and the value of a comprehensive business plan before opening his shop. The Courage to Hire (00:23:10) Discusses the fear of hiring an advisor and the eventual realization of their value in the business. Hiring the Right People (00:25:35) Focuses on viewing employees as assets and the importance of making informed hiring decisions. Customer Loyalty and Shop Culture (00:27:28) Stresses the need for a strong shop culture to maintain customer loyalty and service quality. The Value of Training (00:28:17) Discusses the importance of investing in training for employees and the long-term benefits it brings. Being a Perpetual Student (00:29:50) Carm talks about the importance of continuous education and learning for shop owners. Leadership and Culture Connection (00:32:00) Explores the intertwined nature of leadership and culture in building a successful shop environment. Understanding Leadership (00:32:22) Discussion on personal leadership, personality traits, and the importance of self-assessment tools. Developing Team Leaders (00:32:47) Emphasis on nurturing leadership within the team and the impact of leadership coaching. Financial Support for Training (00:33:49) Overview of reimbursement programs that support leadership training costs for staff. Team Collaboration Growth (00:34:37) Insights into improved team collaboration and resolving conflicts independently. Self-Reflection for Shop Owners (00:35:25) Advice on understanding personal strengths and weaknesses for effective leadership. Peer Support in Leadership (00:36:14) The value of peer discussions and support in personal and professional growth. Self-Evaluation Importance (00:36:45) Highlighting the need for self-evaluation, especially for new and younger shop owners. Transformation Through Assessment (00:37:03) Personal growth and transformation through repeated strengths assessment tests. Right People in Right Roles (00:38:17) Importance of aligning team members with their strengths for optimal performance. Continuous Learning and Adaptation (00:40:17) Encouragement to embrace challenges and continuously learn in business management. Risk Management in Business (00:41:34) Discussion on understanding and managing risks as an essential part of business. Time Management for Business Growth (00:42:08) Advice on documenting time wasters and focusing on business development. The Pull of Passion (00:43:08) Reflection on the

Aug 9, 202444 min

What is Going on with the Market & Rates? [E130] - Business By The Numbers

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Thanks to our partners, NAPA TRACS and PromotiveIn this week's episode of Business by the Numbers, Hunt Demarest, CPA, dives into the recent market volatility triggered by a disappointing jobs report and poor earnings from major companies. He explains the role of the Federal Reserve and the implications of the SOM Rule on predicting recessions.Market Drop: The market took a significant hit due to a higher-than-expected unemployment rate of 4.3%, compared to the anticipated 4.1%.Earnings Reports: Major companies, including Amazon, Google, and Nvidia, reported poor earnings, contributing to the market decline.Federal Reserve Influence: The Fed's control over interest rates and money supply directly impacts inflation and market volatility.SOM Rule: The SOM Rule, with a perfect recession prediction record, indicates a likely recession if unemployment rates rise more than 0.5% above the previous year's average.https://finance.yahoo.com/news/stock-market-news-today-nasdaq-enters-correction-dow-falls-600-points-as-disappointing-jobs-report-shakes-investors-133048116.htmlhttps://www.bls.gov/charts/employment-situation/civilian-unemployment.htmhttps://www.marketwatch.com/livecoverage/jobs-report-for-july-employment-growth-seen-slowing-with-hurricane-providing-a-drag/card/the-sahm-rule-is-officially-triggered-tvQVLLwkOPdqTIA45gsPhttps://www.reuters.com/markets/us/drop-magnificent-seven-could-drag-down-us-stocks-top-fund-manager-says-2024-07-30/https://www.cnbc.com/quotes/.MAG7Aftermarket Radio NetworkRemarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open DiscussionYouTubeSpotifyAppleDiagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.YouTubeSpotifyAppleThe Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. YouTubeSpotifyAppleThe Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.YouTubeSpotifyAppleSpeak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.YouTubeSpotifyAppleBusiness by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.SpotifyAppleThanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download Here

Aug 8, 202431 min

A Marketer's Take on "Just Say Yes" [E112] - The Auto Repair Marketing Podcast

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Join Brian Walker in this thought-provoking episode of the Auto Repair Marketing Podcast as he delves into the controversial philosophy of "just say yes" in the auto repair industry. Brian explores how this approach can influence your marketing efforts, customer service, and overall shop success. He shares real-life examples of missed opportunities, highlighting the importance of proper service advisor training and the need to always look for ways to turn a "no" into a positive response. Tune in to gain valuable insights on optimizing your shop's phone interactions and maximizing your marketing investments. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Episode 106: shopmarketingpros.com/106Empower Your Advisor : https://empoweryouradvisor.com/Episode 2: Brian's Euro shop : https://shopmarketingpros.com/kim-and-brian-tell-their-story/Episode 45: phone skills with Cecil Bullard: https://shopmarketingpros.com/ep-45-phone-skills-amplify-your-marketing-with-cecil-bullard/Show Notes with TimestampsIntroduction to "Just Say Yes" (00:00:10) Brian introduces the concept of "just say yes" in auto repair marketing.Philosophy Overview (00:01:18) Discussion on the philosophy of getting cars into shops, regardless of capacity or customer interest.The Divide in the Industry (00:02:12) Explains the polarizing nature of the "just say yes" philosophy among auto repair shops.Marketer's Perspective (00:02:12) Brian shares his insights as a marketer and the importance of customer engagement.Stressful Nature of Service Advisor Role (00:03:13) Highlights the stress faced by service advisors and its impact on customer interactions.Service Advisor Training Importance (00:04:20) Discusses the necessity of proper training for service advisors to improve customer retention.Examples of Missed Opportunities (00:05:17) Shares anecdotes illustrating how service advisors discourage potential customers.Case Study: Diesel Engine Inquiry (00:06:22) Describes a call where a service advisor prematurely dismissed a customer’s request.Flat Tire Assistance Example (00:07:24) Discusses a missed opportunity to create customer loyalty through service.Air Conditioning Inquiry Mismanagement (00:08:23) Highlights a situation where a service advisor refused service based on engine type.Timing Belt Refusal (00:09:24) Details a call where a service advisor rejected a customer based on vehicle age.RepairPal Sponsorship Mention (00:10:19) Introduces RepairPal as a resource for connecting shops with new customers.Frustration with Service Advisors (00:11:25) Expresses frustration over service advisors frequently telling potential customers "no."Misunderstanding Customer Needs (00:12:17) Discusses the importance of understanding customer queries beyond their initial questions.Radiator Inquiry Example (00:13:16) Describes a call where a service advisor failed to explore the customer's actual needs.Exhaust Repair Refusal (00:14:12) Shares an example of a service advisor not offering solutions for exhaust repairs.Training for Service Advisors (00:15:12) Importance of service advisor training and understanding good phone skills for effective customer engagement.Turning No into Yes Examples (00:16:23) Brian shares practical examples of converting customer inquiries from no to yes during phone interactions.The Philosophy of Saying Yes (00:17:23) Discussion on the positive implications of saying yes, while maintaining integrity and customer trust.Value of Marketing with Yes (00:18:23) Emphasizing that looking for ways to say yes enhances marketing effectiveness and customer satisfaction.Closing Remarks and Thank You (00:19:08) Brian thanks listeners and sponsors, encouraging engagement with the podcast and its content.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - [email protected] 

Aug 7, 202419 min

Social Constructs...Game Theory...and Auto Repair [E146] - Diagnosing the Aftermarket A to Z

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Thanks to our Partner, NAPA AutotechMatt Fanslow explores social constructs, relationships, and game theory. Inspired by a wedding he attended and a personal story about a friend dealing with infidelity, he highlights the importance of clear communication and expectations. He connects these themes to game theory, illustrating its relevance in both personal and professional interactions. Show NotesEconomics with Dr. Joshua Rosenbloom [E038]: https://mattfanslow.captivate.fm/episode/038Automotive Technician Suicide with Margaret Light [E049]: https://mattfanslow.captivate.fm/episode/049Relationships 101 with Margaret Light [E058]: https://mattfanslow.captivate.fm/episode/058Dating Isn't Emotional Rehab with Margaret Light [E081]: https://mattfanslow.captivate.fm/episode/081Shame with Margaret Light [E103]: https://mattfanslow.captivate.fm/episode/103Good Grief with Margaret Light [E116]: https://mattfanslow.captivate.fm/episode/116Contemplating Game Theory (00:01:14) Matt reflects on his desire to discuss game theory, referencing a previous episode with an economist.Wedding Observations (00:02:27) Matt shares his experience attending a wedding and listening to the couple's vows.Social Constructs in Relationships (00:04:59) Matt discusses the social constructs couples create and their potential misunderstandings.Friend's Affair and Reflection (00:06:15) He reveals a friend's marital affair, prompting thoughts on social constructs and personal experiences.Expectations and Social Constructs (00:07:42) Matt explains how social constructs shape behavior and expectations in relationships.Game Theory Basics (00:09:59) He introduces game theory, linking it to social interactions and relationships.Defining Game Requirements (00:12:15) Matt outlines the requirements for a game, including players, rules, and payoffs.Social Constructs and Expectations (00:14:52) He emphasizes the importance of understanding and communicating expectations in relationships.Impact of Broken Rules (00:16:08) Matt discusses the consequences of unspoken rules being broken in relationships and service experiences.Inspiration from Experiences (00:18:34) He encourages listeners to draw inspiration from experiences in both personal and professional contexts.Setting Expectations (00:20:56) Importance of clear communication about processes and customer expectations in automotive services.Building Trust (00:22:05) Establishing trust through consistent service, transparency about costs, and addressing customer concerns.Concepts of Game Theory (00:23:16) Overview of game theory's relevance to relationships and social constructs, emphasizing common sense applications.Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Aug 7, 202425 min

Ep 978Powering Up: Tracy Capriotto Explores EV Safety [RR 978]

Thanks to our Partner, NAPA Auto Care Recorded at the NAPA Autotech Training Research Center in Canton, OH, Tracy Capriotto and Bill Weaver from NAPA Autotech Training dive into the fundamentals of electric vehicle safety. Key topics include personal protection equipment (PPE), the importance of glove safety and testing, and an introduction to using meters for EV systems inspection. Stay educated and inspired as you learn crucial EV safety insights from industry experts. Bill Weaver, NAPA Autotech Trainer. Listen to Bill’s previous episodes HERE Show Notes Watch Full Video Episode Safety Protocol Introduction (00:00:26) Bill Weaver introduces basic safety protocols for working with electric vehicles. Personal Protective Equipment (00:00:56) Discussion on the importance of personal protective equipment, particularly gloves, for EV safety. Glove Sizing (00:02:16) Bill discusses glove sizing and the importance of proper fit for safety. Importance of Glove Testing (00:04:31) Bill emphasizes the necessity of verifying the absence of voltage before removing gloves. Pre-planning for EV Work (00:05:20) The importance of planning ahead when working with electric vehicles to ensure safety. Glove Testing Demonstration (00:06:05) Bill prepares to demonstrate how to test the safety of gloves before use. Inflation Method for Testing (00:06:24) Demonstration of inflating gloves to check for leaks and ensure safety. Self-Sealing Feature of Gloves (00:07:46) Bill explains how gloves can self-seal around small leaks and the importance of testing. Cleaning and Maintaining PPE (00:08:51) Discussion on how to clean gloves and tools to maintain their insulating properties. Glove Replacement Guidelines (00:09:49) Bill outlines the timeline and process for glove replacement and testing. Classifications of Gloves (00:10:45) Explanation of glove classifications and their voltage ratings for safety. Glove Testing Responsibility (00:11:10) Discussion on the personal responsibility for tracking glove testing and maintenance. Proper Storage of Gloves (00:12:13) Guidelines on how to store gloves to prevent damage and ensure safety. Understanding Internal Shorts (00:16:59) Bill explains the concept of internal shorts in electric motors and the importance of insulation. Insulation Testing Procedure (00:17:27) Demonstration of using a meter to test insulation between copper windings and steel components. Voltage Testing Explanation (00:18:37) Bill describes the process of checking for shorts using a meter that sends out 500 volts. Resistance Measurement (00:20:11) Testing the resistance of components to determine if they are functioning correctly. Identifying Faulty Components (00:21:13) Bill demonstrates how to identify a dead short in a stator using the testing equipment. Conclusion and Future Training (00:22:33) Tracy expresses gratitude and mentions upcoming training sessions at the Napa EV Ready Training Center. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections        

Aug 6, 202423 min

Empower Your Employees: Implementing the 131 Rule for Better Problem Solving in Auto Repair Shops [E176] - Chris Cotton Weekly Blitz

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton from Auto Fix Auto Shop Coaching introduces the "131 Rule," a strategic framework designed to empower auto repair shop employees to become proactive problem solvers. The rule encourages staff to identify one challenge, propose three potential solutions, and recommend the best option among them. This approach not only fosters a culture of critical thinking and independence but also significantly enhances decision-making and customer service within the shop. By implementing the "131 Rule," employees are trained to take ownership of issues, analyze various solutions, and make informed decisions that benefit both the business and its customers.Additionally, the episode delves into the broader implications of adopting such a strategy, including increased employee engagement, improved operational efficiency, and a more collaborative work environment. Coach Chris Cotton shares real-life examples and success stories from shops that have successfully integrated the "131 Rule" into their daily operations, illustrating the tangible benefits of this approach.The episode also highlights other insightful podcasts available on the Aftermarket Radio Network, providing listeners with a wealth of resources to further enhance their knowledge and skills in the automotive repair industry. Furthermore, it promotes Shop Marketing Pros, the episode's sponsor, emphasizing their role in helping auto repair shops grow their businesses through effective marketing strategies.Listeners are encouraged to tune in to "The Weekly Blitz" for more expert advice and practical tips from industry leaders like Coach Chris Cotton, ensuring they stay ahead in the ever-evolving world of auto repair.Introduction to Supercharging Your Auto Repair Business (00:00:03)Coach Chris Cotton introduces the podcast and its purpose for auto repair shop owners.Promotion of Other Podcasts (00:00:45)Encouragement to check out other podcasts on the Aftermarket Radio Network, including a new podcaster, Craig O'Neill.Sponsor Acknowledgment (00:01:02)Coach Cotton thanks Shop Marketing Pros for sponsoring the episode and highlights their unique marketing strategies.Introduction to the 131 Rule (00:01:32)Discussion on the need for employees to become problem solvers, introducing the concept of the 131 Rule.Explanation of the 131 Rule (00:02:13)Details on how the 131 Rule encourages critical thinking and solution development among employees.Importance of the 131 Rule (00:03:32)Explains how the 131 Rule shifts problem-solving responsibility to the team, fostering innovation and efficiency.Implementation Steps for the 131 Rule (00:04:38)Practical steps on how to communicate and train the team on applying the 131 Rule effectively.Creating a Supportive Environment (00:05:49)Emphasizes the importance of cultivating a culture that values independent thinking and celebrates successes.Benefits of the 131 Rule for Owners (00:06:38)Discusses how the 131 Rule reduces stress for owners and enhances decision-making efficiency.Benefits for Employees and Business (00:06:49)Improved employee skills and customer service through the implementation of the 131 Rule.Real-World Application of the 131 Rule (00:07:13)Encourages sharing real-life examples and role-playing scenarios to teach the 131 Rule effectively.Overcoming Challenges (00:07:49)Identifies common obstacles to implementing the 131 Rule and strategies to overcome them.Final Encouragement to Implement the 131 Rule (00:08:23)A call to action for shop owners to start using the 131 Rule to empower their teams. Introduction of the "131 Rule" for auto repair shop employees. Components of the 131 Rule: identifying challenges, outlining solutions, and making recommendations. Importance of empowering employees to take initiative in problem-solving. Benefits of the 131 Rule for owners, employees, and overall business efficiency. Steps for implementing the 131 Rule in an auto repair shop. Creating a supportive environment that encourages independent thinking. Strategies for celebrating successes and providing constructive feedback. Real-world applications and training methods for the 131 Rule. Challenges in implementing the 131 Rule, including resistance to change. Overall impact of the 131 Rule on customer service and satisfaction in the auto repair industry.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: h

Aug 5, 20249 min

Ep 392The Talent Pipeline: How to Find and Retain Top Technicians [THA 392]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Joelle Pollak and Lisa Coyle, co-founders of Promotive, discuss the intricacies of technician recruitment, including red flags in resumes, the importance of cultural fit, and their process of finding and vetting candidates. They also discuss the significance of career growth, compensation models, and how shops can retain talent by adapting to modern workforce needs. Learn about innovative recruiting strategies, crucial interview tips, and the importance of providing a supportive work environment to keep talent within the automotive industry. Show Notes Watch Full Video Episode It’s time to hire a superstar for your business, what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full service staffing solution for your shop. Let them do the heavy lifting, enlist your hiring partner at gopromotive.com Red Flags in Resumes (00:02:03) Discussion on identifying red flags in technician resumes during the recruitment process. Recruitment Process Overview (00:02:46) The intake call process with shops to understand their specific needs. Job Hopping as a Red Flag (00:04:40) Lisa discusses job hopping and its implications for technician reliability and consistency. Matching Candidates to Shops (00:05:50) Exploration of how multiple shops in the same area can benefit candidate placement. Candidate Resume Updates (00:07:18) The importance of helping candidates update their resumes. Software Skills on Resumes (00:09:44) Lisa emphasizes the need for technicians to include software experience on their resumes. Engaging Passive Candidates (00:11:51) Discussion on strategies for reaching out to passive candidates and building relationships. Aftercare for Candidates and Shops (00:13:48) Importance of follow-up care for both candidates and shops post-placement. Keeping Talent in the Industry (00:14:31) The role of recruitment in retaining talent within the automotive industry. Career Growth for Technicians (00:16:30) Discussion on the importance of career advancement opportunities for technicians. Shining and Moonlighting (00:17:53) Encouragement for technicians to excel in their current roles while exploring new opportunities. Employee Growth Conversations (00:18:27) Importance of shops having growth conversations with employees to prevent complacency. Adapting to Industry Changes (00:19:29) The need for new roles in shops due to emerging technologies like EVs and ADAS. Understanding the Interview Process (00:24:04) Exploring the key questions recruiters should ask during the interview process. Candidate Guidance (00:26:13) Importance of guiding candidates on what to ask potential employers during interviews. Coaching Shop Owners (00:27:37) Discussion on the need for coaching shop owners in effective hiring practices. Compensation Conversations (00:28:25) The significance of discussing compensation models and guarantees with candidates. Simplifying Compensation Plans (00:29:34) Advocacy for straightforward compensation plans to enhance understanding among technicians. Importance of PTO (00:32:20) Discussion on the significance of paid time off and competitive benefits in recruitment. Creative Benefits Strategies (00:33:13) Encouragement for shop owners to offer creative benefits to attract and retain talent. Family Considerations in Career Changes (00:34:49) Highlighting the importance of family support when making career transitions. Importance of Onboarding Plans (00:36:19) Emphasis on having clear onboarding and training plans for new hires. Pay for Training as a Priority (00:39:56) Candidates value pay for training. Professionalism and Speed in Recruitment (00:44:28) Highlighting the need for quick responses and professionalism in candidate communication. Broader Training Opportunities (00:50:34) Encouraging training beyond automotive skills for personal and professional development. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn:

Aug 2, 202451 min

Ep 977From Diesel to Dollars: Building a Better Shop [RR 977]

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Parker Branch discusses the secrets behind his efficient diesel repair shop in Littleton, Colorado. From morning huddles and service advisor check-ins to specialized technician carts and effective communication, Parker shares insights and strategies that have propelled his shop to success. Parker Branch, Branch Automotive, Littleton, CO. Show Notes Watch Full Video Episode AARO Trade Show Management/Lindertech Training, September 12th-14th, 2024: aaro.ca ‘Leadership Intensive 1: Discovering, Releasing & Empowering Extraordinary Human Potential' with Michael Smith: https://www.wearetheinstitute.com/upcoming-events Morning Huddles Importance (00:03:04) Discussion on the significance of daily morning huddles for team engagement and communication. Business Operations Overview (00:04:28) Parker Branch discusses his automotive business journey and productivity goals for the future. Productivity and Lean Operations (00:05:15) Focus on productivity, morning huddles, and strategies for maintaining a full service funnel. Volume of Operations (00:06:55) Parker shares his business's financial goals, aiming for over $4 million this year. Team Dynamics and Leadership (00:08:16) Parker discusses the importance of having a strong leadership team and integrating ideas. Coaching and Mentorship (00:09:57) Parker Branch shares his journey to becoming a coach for The Institute, focusing on accountability and learning. Morning Huddles Continuity (00:11:54) The morning huddle continues effectively even when Parker is away at conferences. Customer Service Strategy (00:12:43) Parker details the structure and roles of service advisors to maintain workflow and customer satisfaction. Emissions Testing Integration (00:15:05) Discussion on integrating emissions testing into their service offerings and its impact on business. Digital Vehicle Inspection (00:16:51) Parker explains the concept of a Digital Vehicle Inspection (DVI) and its importance in customer communication. Keeping the Funnel Full (00:18:05) Strategies for maintaining a steady flow of work and managing technician workloads efficiently. Role of Lead Technician (00:23:27) Discussion on the responsibilities of the lead technician in managing workflow and accountability. Service Advisor Check-ins (00:24:40) Overview of service advisor interviews conducted twice daily to ensure accountability and communication. Efficiency in Tool Organization (00:29:58) Exploration of how tool carts are organized for maximum efficiency in a tight workspace. Technology Integration Between Buildings (00:36:01) Discussion on technology systems linking new and existing buildings for seamless operations. Lessons from 15 Years in Business (00:36:36) Reflection on the past 15 years and the importance of coaching in the automotive industry. Starting from a Two Bay Shop (00:37:40) Parker shares his journey starting in a small two bay shop and achieving significant success. Guerilla Marketing Techniques (00:39:07) Discussion on creative marketing strategies, including standing on the street with a sign to attract customers. The Importance of Business Education (00:40:17) Parker emphasizes learning through resources like the chamber of commerce and the value of adult education. Continuous Learning and Development (00:41:25) The importance of ongoing education and learning from other shop owners. Monitoring KPIs for Success (00:42:27) Parker stresses the need to pay attention to key performance indicators to ensure fair compensation for staff. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative http://LaborRateTracker.com Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresu

Aug 2, 202443 min

Ep 391Brake Jobs For A Cause: Join the Movement to Fight Breast Cancer [THA 391]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Since 2011, Brakes for Breasts and their growing list of independent auto repair shops have raised over 1.8M for breast cancer research for the Cleveland Clinic Breast Cancer Vaccine Fund! Each year during October, auto repair shops from across the United States and Canada are offering free brake pads to their customers with their vendor and community support. Phase 1A trails are ongoing, and Phase 1B trails have been announced. Prevention is the Cure. Join Laura Frank, Leigh Anne Best, and Dr. Justin Johnson, as they discuss a comprehensive how-to guide on participating in the program, the impact of donations, marketing strategies, and an update on the ongoing clinical trials for a breast cancer vaccine. 'Can one repair shop make a difference in the fight against breast cancer? You Bet!' brakesforbreasts.com Show Notes Watch Full Video Episode Breast Cancer Vaccine Research Overview (00:03:43) Dr. Justin Johnson explains the concept behind the breast cancer vaccine and its research complexity. Program Explanation (00:05:21) How the "Brakes for Breasts" program operates and its fundraising. Community Involvement Importance (00:07:06) Laura Frank emphasizes the value of community support and engagement through the initiative. Website Navigation for Signup (00:08:13) Instructions on how to navigate the website for signing up and accessing resources. Q&A Resource Discussion (00:10:07) The comprehensive Q&A section available on the website for participants. Funding Transparency (00:10:50) 100% of the funds raised go directly to the research lab. Signup Process Details (00:11:11) Explanation of the steps to register for the program and the information provided in confirmation emails. Marketing Strategy Overview (00:12:58) Discussion about the marketing materials available for participants to promote the initiative. Comprehensive Marketing Options (00:15:34) The variety of marketing materials and options available for shops. Creative Fundraising Ideas (00:19:46) Exploring alternative fundraising methods for the "Brakes for Breasts" initiative beyond the standard campaign. Vendor Engagement Strategies (00:21:19) Steps for getting vendors involved in the fundraising initiative, including communication tips. Press Release Preparation (00:23:01) Guidance on crafting and sending effective press releases to promote the initiative. Building Media Relationships (00:27:49) Importance of establishing connections with local media for ongoing publicity and support. Website Resources Overview (00:29:14) Highlighting the website's resources and information available for participants in the program. Clinical Trial Update (00:30:26) Justin Johnson provides updates on the breast cancer vaccine clinical trial's progress and recruitment. Future Research Potential (00:34:02) Discussion on the implications of using quantum computing for advancing cancer research. Importance of Philanthropy in Research (00:38:13) Emphasizing how donations and grants drive research advancements at the Cleveland Clinic. Challenges of Grant Proposals (00:39:48) Insight into the difficulties of obtaining grants and the high competition in research funding. Divine Intervention in Collaboration (00:40:46) Leigh Anne Best shares the serendipitous meeting that aligned their vision with Dr. Tuohy. Support from the Industry (00:41:33) Recognition of the collective effort from the industry to support breast cancer research initiatives. Acknowledgment of Past Contributions (00:41:40) Mention of Dr. Tuohy's previous contributions and resources available for more information. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All boo

Aug 1, 202442 min

Do I Need a Financial Advisor? [E129] - Business By The Numbers

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In this episode of "Business by the Numbers," Hunt Demarest, CPA, discusses the value and considerations of having a financial advisor. He addresses common questions about the necessity of financial advisors and provides insights into when and why their services may be beneficial.Role of a Financial Advisor: Financial advisors offer expertise in managing investments, planning for retirement, and navigating complex financial decisions.When You Might Not Need One: Individuals with simple financial situations or who prefer to manage their own finances may not need a financial advisor.Choosing the Right Advisor: It's important to select an advisor who understands your goals, communicates well, and charges reasonable fees.Advice for Specific Situations: Particularly for those nearing retirement, consulting a financial advisor can provide valuable insights and potentially significant financial benefits.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Aug 1, 202426 min

Matt Fanslow's Top Labscopes [E145] - Diagnosing the Aftermarket A to Z

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Thanks to our Partner, NAPA AutotechReady for Matt Fanslow's Top Labescopes?Show NotesPicoScopeAESwave uScopeSnap-On Vantage ProThanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Jul 31, 202432 min

What is YOUR Responsibility When Working With Professional Marketers? [E111] - The Auto Repair Marketing Podcast

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Join Kim, in this episode of the Auto Repair Marketing Podcast as she dives into the key responsibilities shop owners have when teaming up with professional marketers. From the importance of honesty to the need for regular communication and thinking like a marketer, Kim outlines seven essential points to enhance your partnership and boost your business. Discover how to lay a strong foundation for your marketing efforts and ensure your shop is ready for growth. Don't miss these valuable insights and tips!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Simon Sinek - Start with Why Ted Talk : https://www.youtube.com/watch?v=u4ZoJKF_VuAPodcast or Blog about “You’re Not Ready for Marketing” : https://shopmarketingpros.com/how-to-know-when-youre-not-ready-for-marketing/Show Notes with TimestampsIntroduction and Sponsor Acknowledgment (00:00:01) Kim Walker introduces herself and thanks the sponsors for supporting the podcast.Responsibilities of Shop Owners (00:01:21) Discussion on the responsibilities of shop owners in their relationship with professional marketers.Importance of Kickoff Meetings (00:02:26) Emphasis on the significance of kickoff meetings and thorough preparation for effective marketing.Honesty in Communication (00:04:49) The necessity for shop owners to be completely honest about their business situation with marketers.Monthly Meetings with Marketers (00:06:06) Highlighting the importance of regular monthly meetings to maintain effective communication and collaboration.Thinking Like a Marketer (00:09:26) Encouragement for shop owners to adopt a marketer's mindset to enhance communication and information sharing.Feedback and Transparency (00:13:31) The importance of providing feedback and being transparent about any dissatisfaction with marketing efforts.Kickoff Meeting Excitement (00:17:00) Shop owners feel inspired during kickoff meetings but often revert to old habits afterward.Importance of Deliverables (00:18:06) Shop owners must fulfill promises like taking photos and videos to support marketing efforts.Responsibility in Marketing (00:19:04) Shop owners need to actively participate in marketing strategies to ensure effective collaboration.Fixing Shop Issues Before Marketing (00:20:05) Address internal shop problems before hiring a marketer to avoid compounding issues.Review Audit and Improvement (00:21:28) Conduct a review audit to identify recurring customer complaints that need resolution.Avoid Mediocre Marketing (00:22:40) Ensure your shop is not mediocre before investing in marketing to maximize effectiveness.Engagement and Community Involvement (00:23:38) Active participation in the industry and community is crucial for successful marketing partnerships.Join the Auto Repair Marketing Community (00:25:59) Encouragement to join the Facebook group for automotive repair marketing discussions and resources.Request for Reviews (00:27:03) Hosts encourage listeners to subscribe, rate, and review the podcast to enhance visibility.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - [email protected]

Jul 31, 202428 min

Ep 976How To Tap Into Government Workforce Development Funds [RR 976]

Thanks to our Partner, NAPA Auto Care Explore how to access and utilize government workforce development funds to reimburse training costs and strengthen the workforce. This can significantly ease the financial burden for shop owners looking to create opportunities for personal and professional growth for their employees. This funding can also help offset the costs associated with bringing new employees up to speed. Listeners are encouraged to take action by exploring local workforce development programs, investing in their employees' training, and fostering a culture of continuous learning within their organizations. Shawn Gilfillan, Automotive Magic, Kenvil and Lake Hopatcong, NJ. Shawn’s previous episodes HERE Show Notes Watch Full Video Episode Brakes for Breasts Fundraiser (00:00:06) Discussion about the "Brakes for Breasts" cancer fundraiser and its impact. https://brakesforbreasts.com Workforce Development Importance (00:01:31) Emphasis on the need for shops to train. Government Funding for Training (00:02:20) Shawn discusses how shops can access government funding for training programs. Apprenticeship Program Development (00:04:40) Discussion on creating apprenticeship programs and available funding. Collaborative Training Efforts (00:05:28) Carm praises the idea of multiple shops collaborating on training programs. Funding for Employee Training (00:11:16) Shawn details New Jersey's funding of up to $5000 per employee for training. Soft Skills Training (00:12:24) Discussion on the importance of soft skills training in addition to technical skills. On-the-Job Training Programs (00:14:54) Explains the benefits of on-the-job training and financial support for new hires' wages. Networking and Training Opportunities (00:15:45) Highlights the importance of networking among shops for training resources and support. Finding Local Workforce Development Resources (00:16:44) Encourages shop owners to actively seek local workforce development programs. Community Sharing of Resources (00:17:26) Suggests sharing valuable contacts and information within the community to aid workforce development. Reducing Training Costs (00:18:29) Discusses strategies to lower training expenses through available funding and resources. Employee Growth and Retention (00:19:13) Highlights the importance of providing growth opportunities for employees to enhance retention. Integrating Training into Career Pathing (00:19:20) Explains the need for training pathways as part of employee career development discussions. Utilizing Established Training Programs (00:20:19) Mentions existing apprenticeship programs that can help new technicians gain credentials. Encouragement for Workforce Development Action (00:20:36) Motivates listeners to actively pursue workforce development opportunities in their states. The Essential Nature of the Automotive Trade (00:21:31) Affirms the automotive repair industry as an essential skilled trade requiring robust training initiatives. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections

Jul 30, 202422 min

Are You Just a pumpkin patch, Or Are You THE PUMPKIN PATCH! [E175] - Chris Cotton Weekly Blitz

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton uses a vivid pumpkin patch analogy to illustrate how auto repair shops can significantly enhance customer experiences. Cotton begins by painting a picture of a basic pumpkin patch visit, where customers simply pick out a pumpkin and leave. He then contrasts this with an extravagant pumpkin patch experience, where visitors are treated to hayrides, corn mazes, petting zoos, and festive food stands, creating a memorable and engaging outing for families. Through this analogy, Cotton emphasizes the importance of creating memorable, engaging experiences rather than just providing basic services.Cotton challenges shop owners to elevate their customer interactions from ordinary to extraordinary by focusing on exceptional service. He suggests that just as an extravagant pumpkin patch offers more than just pumpkins, auto repair shops should offer more than just repairs. This could include personalized customer service, comfortable waiting areas, transparent communication, and follow-up calls to ensure customer satisfaction. By doing so, shops can build stronger relationships with their customers, leading to increased loyalty and positive word-of-mouth.Additionally, Cotton promotes Shop Marketing Pros for their expertise in helping auto repair shops stand out in a competitive market. He highlights how their marketing strategies can help shops create a unique brand identity and attract more customers. The episode aims to motivate listeners to improve their business practices and customer interactions, encouraging them to think creatively about how they can enhance the overall customer experience.Overall, Cotton's message is clear: by going above and beyond in their service offerings, auto repair shops can transform routine transactions into extraordinary experiences, ultimately driving business growth and customer satisfaction.Introduction to the Podcast (00:00:05)Coach Chris Cotton introduces "The Weekly Blitz" and its focus on auto repair business insights.Generic Marketing Strategies (00:01:08)Introduction of Shop Marketing Pros, emphasizing their tailored solutions for auto repair businesses.Pumpkin Patch Analogy (00:01:40)Coach Chris Cotton shares a fun analogy comparing basic and deluxe pumpkin patch experiences.Basic Pumpkin Patch Experience (00:02:25)Description of a typical, forgettable visit to a basic pumpkin patch.Deluxe Pumpkin Patch Experience (00:03:32)Contrast of a memorable and engaging visit to a deluxe pumpkin patch with numerous activities.Applying the Analogy to Auto Repair (00:04:41)Encouragement for auto repair shops to evaluate their customer experience on a scale of one to five.Basic Auto Repair Shop Experience (00:05:50)Illustration of a bland experience at a one-star auto repair shop.Deluxe Auto Repair Experience (00:06:55)Vision of a top-notch auto repair experience with exceptional customer service and amenities.Customer Loyalty and Experience (00:07:55)Discussion on how outstanding service fosters customer loyalty and positive word-of-mouth.Conclusion and Call to Action (00:09:01)Encouragement for shop owners to elevate their customer experience beyond the basics.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Jul 29, 20248 min

Where Are We Communicating From? [E003] - Speak Up! Effective Communication

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Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:Watch Full Video EpisodeIn this episode of the "Speak Up: Effective Communication,” Craig shares a recent experience speaking at a local Autowares Council meeting held at the excellent facility of Westside Auto in Holland Michigan.With a nod to the appreciation for the venue—and yes, the challenges of presenting from a repair bay on a muggy summer night—we get a glimpse of the importance of tailoring presentations to the environment.Part one of this episode was inspired by a humorous introduction from friend and fellow West Michigan native, Ryan Kooiman.  The question Craig asks is, “Who was your opening act?”  And who are you the “opening act” for in your network?Part two of this episode will draw on the points Craig was delivering in the presentation that night - specifically on the context with which we are usually communicating from in our day to day interactions.In summary - this episode marks a beginning by communicating the spirit in which this show was formed - and welcomes listeners to embark on their communication journey with our community!Show NotesWatch Video EpisodeToastmasters Meeting Experience (00:00:09) Craig shares his experience attending a Toastmasters meeting at a retirement home.Autoworkers Council Meeting (00:01:07) Craig discusses attending an Autowares Council meeting in Holland, Michigan, on a hot day!Ryan Kooiman Introduction (00:01:56) Craig introduces Ryan Kooiman, the first presenter, who works for Standard Motor Products.Choosing Presentation Order (00:04:14) Craig explains the decision-making process for who presents first at the meeting.Ryan's Humor and Opening Act Concept (00:05:08) Ryan starts with a joke, and Craig emphasizes the significance of being an "opening act."Influences and Acknowledgments (00:07:00) Craig discusses the importance of acknowledging those who have influenced his career.Walking and Reflection (00:07:59) Craig shares his personal goal of walking 1000 miles and how it aids his clarity.Effective Communication Insights (00:09:15) Craig emphasizes the importance of understanding and influencing others in communication.Engaging the Audience (00:13:50) Craig shares his method of starting presentations with audience engagement questions.Negative Push Sales Environment (00:14:51) Craig explains the challenges of selling in a "negative push sales environment" in auto repair.The Importance of Specialization (00:15:52) Discusses the hyper-specialization in the automotive industry and its impact on effective communication.Client Understanding and Trust (00:16:46) Highlights the communication challenges between specialists and clients, emphasizing the need for trust.Overcoming Communication Barriers (00:18:51) Explores common client fears, such as being overcharged or sold unnecessary services, and the role of communication in alleviating these concerns.Simplifying Technical Explanations (00:19:59) Stresses the importance of clear communication when discussing technical issues with clients, avoiding unnecessary complexity.Restoring Peace of Mind (00:21:02) Discusses the psychological aspect of vehicle repair, emphasizing the importance of restoring clients' peace of mind alongside functionality.Email Craig O'Neill HERE.Thank You To Our Partners:The Institute at We Are The Institute.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software! App Fueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro”Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.

Jul 28, 202424 min

The Communications Journey Starts with Listening [E001] - Speak Up! Effective Communication

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Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:In this introductory episode of the "Speak Up: Effective Communication" podcast, host Craig O'Neill emphasizes the importance of effective communication in both personal and professional contexts. Craig shares his journey of improving his communication skills, highlighting active listening and genuine interest in others. Craig and Carm Capriotto discuss their experiences with Toastmasters and the significance of overcoming the fear of public speaking. The episode sets the stage for future discussions aimed at fostering better communication skills among listeners.Show Notes Watch Video EpisodeDiscussion on Toastmasters (00:01:30) Craig and Carm Capriotto share their experiences with Toastmasters and its impact on communication.The Importance of Communication Skills (00:02:46) The necessity of effective communication in personal and professional settings.Fear of Public Speaking (00:03:31) Discussion about glossophobia and its prevalence among individuals regarding communication anxiety.Communication Beyond Public Speaking (00:04:24) Craig highlights that communication is relevant in everyday interactions, not just public speaking.Stigma in the Automotive Industry (00:05:29) The negative perceptions of the automotive industry and the need for professionalism.The Journey of Becoming a Better Communicator (00:06:03) Craig shares his personal journey towards improving his communication skills and learning from failures.Universal Communication Skills (00:07:05) The conversation shifts to how communication skills apply beyond the automotive industry.The Impact of Communication (00:11:14) Craig discusses the responsibility of leaving a positive impact in every interaction.Active Listening (00:11:59) The importance of active listening as a fundamental aspect of effective communication is highlighted.Learning from Toastmasters (00:12:19) How joining Toastmasters improves listening skills.The Role of an Interviewer (00:14:10) Discussion on the learning curve of being a good interviewer and the importance of listening.Genuine Interest in Others (00:15:42) The necessity of being genuinely interested in others for effective communication.Introduction to Craig O'Neill (00:16:13) Craig's passion for communication and his background in the automotive industry are introduced.Influences on Craig's Communication Skills (00:16:32) Craig shares the impact of mentors and trainers on his journey to becoming a better communicator.Aims of the Podcast (00:17:11) Craig expresses his goal for the podcast to share strategies and stories that inspire others.Conclusion and Future Collaboration (00:19:08) Craig looks forward to collaborating with colleagues in the Aftermarket Radio Network and advancing communication in the automotive industry.Email Craig O'Neill HERE.Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:The Institute at WeAreTheInstitute.com.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software!Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound.Contact InformationEmail Craig O'Neill: [email protected] Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmastersThe Aftermarket Radio Network: https://aftermarketradionetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach

Jul 28, 202419 min

Diagnosing Communication Problems A to Z [E002] - Speak Up! Effective Communication

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Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:Watch Full Video EpisodeRecorded Live at AAPEX 2023 Carm Capriotto, Craig O'Neill, and Matt Fanslow to discuss the launch of a new podcast by Craig O’Neill ‘Speak Up: Effective Communication,’ focusing on communication and leadership in the automotive industry. They explore the importance of effective communication, challenges in family businesses, and the impact of fear and ego on workplace interactions. The episode emphasizes the need for better communication skills, understanding emotional dynamics, and embracing change for professional growth.Show NotesWatch Video EpisodeCommunication Challenges (00:03:28) The importance of effective communication in the automotive industry.Family Business Communication (00:05:38) Discussion on the complexities of communication within family-run automotive businesses.Ego and Identity in Communication (00:06:04) The impact of ego on communication dynamics in the automotive repair industry.Fear of Communication (00:09:25) Exploration of the fear surrounding conflict and communication in professional settings.Effective Change and Communication (00:11:38) The need for new emotional relationships and communication skills for effective change.Reframing Communication (00:11:42) Importance of reframing perspectives for better communication in professional and personal contexts.Course Correction in Business (00:14:56) Discussion on the concept of course correction in business practices and communication.Introduction to Communication Issues (00:16:24) Discussion on diagnosing communication problems and the importance of addressing them in the automotive industry.The J Curve of Change (00:18:08) Explanation of the J Curve model, illustrates the initial dip in performance during change.Understanding Team Dynamics (00:19:45) Emphasis on recognizing individual team member responses to change and the learning opportunities from other industries.The Role of AI in Communication (00:20:06) Discussion on how AI is affecting communication skills and the potential loss of authenticity.Authenticity in Writing (00:21:44) Theory on authentic writing and the importance of personal engagement in communication.Journaling as a Communication Tool (00:24:15) Advocacy for journaling to enhance communication skills by organizing thoughts and reflections.Technology's Impact on Focus (00:25:36) Concerns about technology distractions affecting attention and cognitive processes.Collaboration and Team Dynamics (00:27:01) Celebration of teamwork and the excitement of collaborating to advance the automotive industry.Podcasting and Communication Skills (00:28:03) Discussion about the nuances of podcasting and the importance of effective communication in this medium.Email Craig O'Neill HERE.Thank You To Our Partners:The Institute at We Are The Institute.  "Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software! App Fueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro”Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings.

Jul 28, 202429 min

Ep 975Beyond Band-Aids: Fix Your Leaking Bucket [RR 975]

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network "We're putting more customers, more car count, more money into that bucket. Sometimes, when you step away from the business, if you don't have the business set up right, or you have those holes in the bucket, you turn around, and all the water leaks back out of the bucket, and you're like, what the heck just happened? What did I do all that work for?" Discover the importance of overcoming self-doubt and embracing courage to drive business growth. Ron Ipach emphasizes the value of a supportive network and the role of peer review in fostering progress. Gerry Frank shares his approach to setting goals and the necessity of accountability in achieving them. The episode underscores the themes of leadership, community support, and continuous improvement for success in the industry. Gerry Frank, Maverick Shop Owners, Gerry's previous episodes HERE Ron Ipach, Maverick Shop Owners, Ron’s previous episodes HERE. Access 11 FREE training video's from Gerry and Ron on Marketing, Sales, and Profitability. Just great content to improve your world and your business HERE. Show Notes Watch Full Video Episode AARO Trade Show Management/Lindertech Training, September 12th-14th, 2024: aaro.ca Access 11 FREE video training on Marketing, Sales, and Profitability: RSTU Signup Carm (maverickshopowners.com) Brakes for Breasts (00:01:10) Promoting the initiative "Brakes for Breasts" and its impact on breast cancer research, as well as encouraging participation from shop owners. https://www.brakesforbreasts.com/ The Leaky Bucket Concept (00:03:39) Discussion of the "leaky bucket" concept in business, emphasizing the need to address and fix fundamental issues to achieve business growth. Challenges in Business Success (00:05:55) Exploring the factors that contribute to varied levels of success among shop owners, including handling negative influences and excuses. Information Overload and Implementation (00:07:22) Addressing the challenges of information overload and the importance of implementing acquired knowledge in business operations. Identifying Key Business Problems (00:09:09) Discussing the challenge of identifying and addressing the most significant problems faced by small business owners. Leadership and Courage (00:13:48) Emphasizing the critical role of courage in leadership and the need for difficult conversations and personal growth to drive business success. Business Growth and Leadership (00:17:13) Exploring the impact of leadership growth on business development, including the importance of making key personnel decisions. The importance of shop management systems (00:18:19) Highlighting the significance of efficient shop management systems for profitability and real-time tracking. Return on courage in decision-making (00:20:31) Discussing the courage needed to make tough decisions and the impact on business success. Overcoming negative self-talk (00:20:52) Addressing the internal voice that hinders progress and success, and strategies to overcome it. Belief and courage in decision-making (00:22:18) Examining the role of belief and courage in making critical decisions for personal and business growth. Intentionality and leadership (00:23:21) Exploring the concept of intentionality in leadership and its impact on leading and managing a business. The power of reading and learning (00:31:45) Emphasizing the importance of continuous learning and the different ways individuals absorb information. Building courage through community support (00:33:35) Discussing the significance of being part of a supportive community for sharing successes and gaining courage in business decisions. Overcoming Accountability Pressure (00:37:15) Discussion on the challenges of accountability partners and the importance of overcoming ego for personal and business growth. Setting 90-Day Goals (00:37:55) Importance of setting 90-day goals, prioritizing issues, and creating action plans for business growth. Accepting Accountability (00:39:01) The necessity of accepting an accountability partner, setting aside ego, and embracing the courage to prove them wrong. Selecting Trustworthy Partners (00:40:15) The significance of trust in selecting clients and the vital role of accountability partners in achieving business success. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the

Jul 26, 202441 min

Ep 390Actionable Tips for Enhancing Self-Awareness [THA 390]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class This episode emphasizes the transformative power of self-awareness and personal growth. Dave Schedin shares his journey of self-discovery, while Krystal Zellmer highlights the importance of challenging belief systems and embracing experiential leadership training. They stress the need for leaders to connect with their teams, align goals, and move beyond their comfort zones. Krystal Zellmer, VP at Klemmer Leadership and Character Development Dave Schedin, CompuTrek Automotive Management Systems. Dave’s previous episodes HERE Show Notes Watch Full Video Episode Discussion on Leadership (00:02:04) A discussion on leadership and personal development. Dave Schedin's Testimony (00:04:17) Dave shares a personal testimony about the impact of leadership and personal development on his life and coaching business. Enrollment in Personal Development (00:08:48) The resistance and engagement in personal development, emphasizing the benefits across various aspects of life. Shifting Gears in Leadership (00:10:39) The concept of shifting gears in leadership and personal development, emphasizing the need for self-awareness and change. Awareness and State of Being (00:15:42) The importance of self-awareness and the impact of one's state of being on relationships and personal development. Coaching for Better Performance (00:25:43) Strategies for coaching employees for improved performance and aligning their goals with business objectives. Finding Purpose and Enrolling in Leadership (00:27:40) Challenges of enrolling individuals in leadership when they are unsure of their purpose and what they want. Leadership Breakthroughs (00:34:21) Recognizing and learning from "aha" and "oh caca" moments to grow as a leader. The revelation of belief systems (00:35:31) Understanding the impact of belief systems on behavior and leadership effectiveness. Changing your brain, changing your life (00:42:22) Exploring the power of shifting thinking patterns and subconscious programming for personal development and growth. Challenging self-limiting beliefs (00:45:13) Encouraging individuals to challenge and change self-limiting beliefs for personal and professional growth. Integrating leadership and personal development (00:47:29) Making leadership and personal development accessible and practical for incremental and exponential growth. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections                                  

Jul 25, 202450 min

Effective Labor Rate [E128] - Business By The Numbers

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Thanks to our partners, NAPA TRACS and PromotiveToday,Hunt explores how to understand and improve your effective labor rate, one of the most important aspects of running a profitable auto repair shop.Understanding Effective Labor Rate: Learn the difference between street rate and effective labor rate, and why focusing on the latter is essential.Oil Change Example: Hunt breaks down an example using oil changes to explain how effective labor rate impacts profitability.Comparison of Two Shops: Explore a real-world comparison of two similar shops with different labor rates and see which one is more profitable.Actionable Insights: Get practical tips on how to improve your shop's effective labor rate and overall profitabilityThanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.com It’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.It’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Jul 25, 202419 min

Just Fly the Darn Aircraft - Period! [E144] - Diagnosing the Aftermarket A to Z

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Thanks to our Partner, NAPA AutotechMatt Fanslow emphasizes the importance of taking control of one’s life and career, especially during challenging times. Using the analogy of flying a plane, he stresses the need for focus and decisive action. Drawing from his mentor Robert "Dutch" Silverstein's advice to "fly the darn plane," Matt discusses personal and professional development in the automotive industry. He highlights the value of self-assessment, hard work, and continuous learning, and underscores the significance of training and mentorship.Flying the Plane Analogy (00:01:34)Facing Life's Challenges (00:02:47)Making Intentional Decisions (00:04:01)Learning from Tough Situations (00:05:21)The Sully Incident (00:06:30)Gathering Information (00:09:01)Career Planning and Self-Assessment (00:10:25)The Role of Mentorship (00:11:35)Honesty in Self-Assessment (00:12:41)Value of Continuous Learning (00:15:01)Reality of Career Aspirations (00:16:07)Finding Your Niche (00:19:36)Mastering Skills (00:20:55)Misunderstanding Career Potential (00:22:07)Value as a Worker vs. Human (00:23:24)Understanding Skills and Passion (00:24:53)Flying the Plane Analogy (00:26:09)Encouragement and Gratitude (00:27:14)Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Jul 24, 202428 min

Sometimes You Just Have To Go To War [E110] - The Auto Repair Marketing Podcast

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Welcome to the Auto Repair Marketing Podcast with Brian Walker. In this solo episode, Brian discusses the importance of taking massive action during slow business periods. Drawing from a recent conversation with a shop owner, he shares strategies to combat slow times, including leveraging networking groups like BNI, using your CRM effectively, creating engaging video content, and offering incentives.Brian also highlights the importance of personal health and well-being, emphasizing that a healthy business owner is crucial for a thriving business. Tune in for practical tips to help fill your bays and keep your business thriving.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Greg Buckley at Buckley's Auto Center : https://www.youtube.com/@BuckleysAutoCare/featuredCharlie's Foreign Carhttps://www.youtube.com/@fixingcarsRoyalty Auto Servicehttps://www.youtube.com/@theroyaltyautoserviceDave’s Auto Centerhttps://www.youtube.com/@DavesAutoCenterCentervilleHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - [email protected] 

Jul 24, 202421 min

Ep 974The Power of Service Proposals [RR 974]

Thanks to our Partner, NAPA Auto Care Chris Dekker shares his use of service proposals, shop cleanliness, and appointment reminders to enhance customer satisfaction. The episode underscores the value of professionalism, continuous learning, and adapting to industry changes to meet evolving client needs. Chris Dekker, My Garage Auto and Tire, Airdrie, Ontario, Canada. Chris' previous episodes HERE Download Chris's Service Proposal HERE. Show Notes Watch Full Video Episode The importance of service proposals (00:02:52) Chris discusses the use of service proposals for estimates and outlines the benefits of their business to potential clients. Enhancing the customer experience (00:04:32) The discussion delves into the details of the service proposal, focusing on how it communicates the client experience and positions the business in the market. The impact of shop cleanliness (00:09:47) The importance of shop cleanliness in retaining and earning clients is highlighted, emphasizing the role of the front office in the client experience. Appointment reminders and booking ahead (00:11:57) Chris explains the use of SMS reminders and the process of booking maintenance appointments, including the software used for notifications. Innovative ideas and readiness for EVs (00:14:30) The importance of seeking innovative ideas from other businesses and industries is discussed, followed by information about training for servicing hybrid and EV vehicles. The importance of learning from others (00:16:34) Discussing the value of learning from others' experiences and implementing new ideas in the automotive industry. Accountability and coaching in business (00:17:15) Exploring the benefits of having an accountability partner and business coaching for success in the automotive industry. Adapting to electric and hybrid vehicles (00:18:49) Discussing the focus on electric and hybrid vehicle repairs, including significant investments in training and tooling. Training on electric vehicle repair (00:20:01) Exploring the various training methods for electric vehicle repair, including in-person, online, and practical experimentation. Client experience and innovation (00:22:03) Emphasizing the importance of client experience and innovation in the automotive industry, including the introduction of new client-focused ideas. Ensuring safety and reliability (00:25:05) Detailing the company's policy to ensure safety and reliability, including the process of wheel retorquing and client communication. Client-focused service proposals (00:27:56) Highlighting the significance of client-focused service proposals and the importance of considering more than just the cost in the automotive industry. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections

Jul 23, 202429 min

Disruptive Insights from Other Industries for Auto Repair Shop Owners [E174] - Chris Cotton Weekly Blitz

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching emphasizes the importance of seeking inspiration and innovation outside the auto repair industry. He challenges shop owners to break out of their comfort zones and learn from disruptors in fields like hospitality, retail, healthcare, and fitness. Chris discusses how adopting customer-centric approaches and technologies from these industries can transform auto repair businesses. For instance, he highlights how the hospitality industry's focus on exceptional customer service and personalized experiences can be mirrored in auto repair shops to build stronger customer relationships and loyalty. Similarly, he points out how retail's use of data analytics and customer feedback can help auto shops better understand their clients' needs and preferences, leading to more tailored services and improved satisfaction.Chris also explores how the healthcare sector's emphasis on transparency and trust can be applied to auto repair, fostering a more open and honest communication channel between mechanics and customers. Additionally, he draws parallels with the fitness industry's use of subscription models and community-building strategies, suggesting that auto repair shops could benefit from implementing similar membership programs to ensure steady revenue and customer engagement.He encourages proactive learning, attending conferences, and networking with professionals from other sectors. By stepping outside the traditional boundaries of the auto repair industry, shop owners can gain fresh perspectives and innovative ideas that can set them apart from competitors.The episode concludes with practical steps for implementing these innovative ideas to enhance customer experience and drive positive change in auto repair shops. Chris provides actionable advice on how to start small, such as introducing a customer feedback system or experimenting with new service packages, and gradually scale up these initiatives. He also stresses the importance of continuous improvement and staying adaptable to evolving customer expectations and industry trends. By embracing these strategies, auto repair shops can not only improve their operations but also create a more engaging and satisfying experience for their customers.The power of looking outside our industry (00:01:05) Exploring the importance of learning from disruptors in other fields to stay ahead of the curve.Innovation at the edges (00:03:26) Discussing how innovation often occurs at the edges of industries and the benefits of looking beyond traditional practices.Examples of disruptors in other industries (00:04:37) Exploring examples from healthcare, food and beverage, connected fitness apps, and education to draw insights for auto repair business.Implementing ideas in auto repair shops (00:09:41) Strategies for implementing ideas from other industries, such as networking, adopting technology, experimenting with service models, focusing on customer experience, and empowering the team.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Jul 22, 202412 min

Ep 973Level Up Your Automotive Training with Gamification [RR 973]

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network "Research has shown that people forget 90% of what they "learn" in 30 days unless it's reinforced. But reinforcement isn't enough. Today's Class training uses forced recall, a method that creates pathways in a learner's brain, helping them retain information more effectively." David Boyes, from Today's Class, discusses how daily gamification on Today's Class' app can enhance engagement and learning through individual and team-based competitions, rewards points, and prizes. “It’s microdosing of training. It’s a set of daily questions on a daily basis." David Boyes, President of ‘Today’s Class” An online learning organization that has been supporting the automotive industry for more than 20 years. David's previous episodes HERE Show Notes Watch Full Video Episode AARO Trade Show Management/Lindertech Training, September 12th-14th, 2024: aaro.ca Daily Dose of Top Tier Training: Today’s Class [THA 371]: https://remarkableresults.biz/remarkable-results-radio-podcast/a371/ Today’s Class: Adaptive Learning Technology [RR 879]: https://remarkableresults.biz/remarkable-results-radio-podcast/e879/ Training Platform (00:01:52) David Boyes talks about his training platform, Today's Class, and its relevance in the industry. Gamification and Engagement (00:02:08) The discussion on how gamification can be used to encourage engagement and learning in the automotive industry. Gamification Features (00:03:03) The various forms of gamification and its role in enhancing the overall learning experience. Rewards Points and Competition (00:04:01) The use of rewards points and individual/ team-based competition as default gamification features. Customizing Gamification (00:05:15) How Today's Class can be tailored to fit the unique needs and culture of each organization. Incentives and Prizes (00:09:06) The potential for using awards, prizes, and bragging rights to drive desired behaviors. Team-Based Engagement (00:07:13) The power of team-based engagement and how it can benefit the overall team dynamic. Training Platform Overview (00:07:54) A brief explanation of Today's Class as a training platform with a different approach to traditional online training. Variety in Gamification Goals (00:09:06) The importance of variety in gamification goals to keep the learning experience fresh and engaging. Innovative Gamification Ideas (00:10:55) Creative ideas and examples of gamification rewards and incentives used by different groups. Leaderboards and Competition (00:12:36) The visibility of leaderboards and the inter-competitive play between different shops. Collaboration and Contributions (00:17:16) The involvement of parts providers or tool trucks in providing rewards and incentives for gamification. Duration of Competitions (00:19:10) The duration of gamification competitions, whether they typically last monthly or quarterly. Gamification Reset Frequency (00:19:31) David explains the importance of resetting the scoreboard monthly for a fresh competition. Setting Up Gamification Groups (00:22:46) David explains the process for onboarding new shops into gamification groups and the 90-day training cycle. Gamification as a Benefit (00:24:16) David emphasizes that gamification is a benefit but not enough to drive the platform's usage, highlighting the importance of learning and development. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative http://LaborRateTracker.com Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: h

Jul 19, 202426 min

Daily Weekly Monthly Yearly : When and What should I be Looking for on My Financials? [E127] - Business By The Numbers

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Thanks to our partners, NAPA TRACS and PromotiveIn this episode, Hunt Demarest, CPA with Paar Melis & Associates, discusses the importance of regularly analyzing your financials. Learn how to effectively use daily and monthly reviews to drive your shop’s profitability and productivity.Key Takeaways:Daily Reviews: Focus on productivity using shop management software.Monthly Reviews: Focus on profitability using financial statements.Key Metrics: Track productivity, profitability, and parts gross profit.Scientific Approach: Identify problems, hypothesize solutions, test, and analyze outcomes. Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Jul 18, 202428 min

Ep 389Profit First Update: Cash Management Revolution [THA 389]

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Join Dan Bryant and Heather DePriest as they discuss the transformative power of Mike Michalowicz's 'Profit First' methodology. Heather and Dan share their success stories and discuss the essential principles of cash management that have helped them grow their businesses sustainably. Tune in for insightful discussions on budgeting, cash allocation, and the critical role of business coaching. Heather DePriest, American Garage, Chinook, MT. Heather's previous episodes HERE Dan Bryant, American Pride Automotive, 5 StoreS, VA Show Notes Watch Full Video Episode Starting Profit First (00:03:01) The challenges of starting the Profit First system and the benefits it brought to their business. Impact of Profit First (00:04:11) How Profit First helps with budgeting, tax payments, and managing expenses, leading to significant improvements in their business. Issues with Managing Cash (00:06:15) The consequences of not managing cash properly and the stress it can cause for business owners. Need for Coaching and Education (00:08:38) Heather and Dan emphasize the importance of coaching and education in implementing Profit First and improving business management. Core Principles of Profit First (00:10:15) Dan Bryant explains the core principles of Profit First, including setting up main accounts, allocating percentages, and removing temptation. Rhythm and Account Setup (00:15:06) Heather discusses how they simplified their accounts and the importance of finding a supportive bank for setting up multiple accounts. Inconvenient Bank and Transfers (00:16:48) Dan explains the concept of the "inconvenient bank" and the purpose of transferring funds to it, emphasizing the removal of temptation. Success and Expansion (00:18:57) Dan and Heather share their success story and how Profit First helped them manage cash and expand their business. Struggles in Business (00:19:25) Dan and Heather discuss the struggles of business ownership, including talent acquisition and financial challenges. Business Expansion and Financial Management (00:21:12) Dan shares insights on business expansion, financial management, and the importance of sustainable profit. Team Building and Family Inclusion (00:24:51) Dan discusses team building activities, including the importance of including family members for better participation. Profit First and Budgeting (00:25:17) The conversation delves into how Profit First aligns with budgeting and financial planning for the future. Tax Allocations and Financial Security (00:26:13) The importance of setting aside funds for taxes and the peace of mind it brings to business owners. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on X (Twitter): https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections                                  

Jul 18, 202427 min

Can't We All Just Get Along? With Tanner Brandt [E143] - Diagnosing the Aftermarket A to Z

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Thanks to our Partner, NAPA AutotechMatt Fanslow and guest Tanner Brandt discuss the recent assassination attempt on former President Donald Trump, the state of the country, and the impact of political polarization. They explore how media influences public opinion and the role of political figures in shaping societal views. The conversation highlights the need for civil discourse, critical thinking, and seeking diverse perspectives to counteract the echo chamber effect of social media. understanding in political discussions.Show Notes The assassination attempt on Donald Trump (00:01:19) Reactions and media influence (00:03:07) Civil discourse and collaboration (00:06:14) Impact of political polarization (00:09:24) Media influence and party allegiance (00:13:15)The 24-hour news cycle and political leanings (00:17:31) The influence of social media algorithms (00:21:19) Creating echo chambers and misinformation (00:25:11) Social media's impact on the youth and political divide (00:30:17) The need for leadership and setting an example (00:33:24) Raising Respectful Kids (00:34:24) Generational Toughness (00:35:13) Understanding Power Dynamics (00:36:09) Real Life vs. Online Behavior (00:37:36) Media Influence and Perception (00:41:16) Seeking Positive News (00:42:50) Finding a Hobby (00:45:18)Avoiding Politicization (00:49:05)NASTF (00:49:55) Congress Behavior (00:51:15) Congressional Discussions (00:52:32) Ego in Politics (00:55:24) Economic and Social Issues (00:59:02) Interest Rates and Younger Generations (01:00:44) Healthcare and Future Concerns (01:02:24) Local Governance and Youth Leadership (01:05:26) Caring for the Community (01:06:34) Striving for Better (01:07:38) Social Media Impact (01:08:46) Forming Opinions (01:10:06) Media Influence (01:11:14) Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Jul 17, 20241h 14m

Setting Yourself Apart in a Sea of Mediocre - Arun Coumar [E109] - The Auto Repair Marketing Podcast

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Today, we're excited to have a special guest with us, Arun Kumar, the owner of Driven Auto Care. In this episode, we’ll explore Arun's unique approach to defining and measuring customer loyalty, creating positive first impressions, and the crucial role of communication and transparency in client retention. We'll also discuss the impact of personalized service, the importance of community engagement, and strategies for handling negative reviews. Plus, Arun will share his insights on emerging trends in customer loyalty and his top-tier advice for shop owners. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)We Are Driven Podcast - https://podcasts.apple.com/us/podcast/we-are-driven-podcast/id1669356544Driven Diary Youtube: https://www.youtube.com/@drivendiaryArun Coumar Linkedin Post: https://www.linkedin.com/posts/aruncoumar_there-are-11-automotive-shops-in-the-plaza-activity-7206990233949642753-xcVF?utm_source=share&utm_medium=member_desktopHow To Get In Touch With The GuestArun Coumar: https://www.linkedin.com/in/aruncoumar/ Show Notes1. Define Loyalty:How do you define loyalty in the context of your auto repair business?How do you measure customer loyalty at Driven Auto Care?2. First Impressions:Do you believe first impressions contribute to customer loyalty?Share some thoughts on how a repair shop can create a positive first impression.3. Communication and Transparency:Does communication and transparency play a role in retaining clients?What best practices do you believe in or promote to increase customer loyalty?4. Personalized Service:Do you believe personalized service impacts retention?How can shops implement personalized service?5. Business Operations and Rebranding:Discuss the rebranding and renovation efforts at Driven Auto Care.How have these efforts contributed to creating a loyal customer base?6. Technology and Tools:Does technology and the use of any specific tools/programs help you stay in touch with customers and get them back into the shop?Share any specific tools or programs you use at Driven Auto Care.7. Community Engagement:Talk about engaging in the community to build your reputation and a loyal customer base.What community involvement initiatives does Driven Auto Care participate in?8. Handling Negative Reviews:How do you feel the way a negative experience is handled can play into customer loyalty?Share any strategies or approaches you use to turn negative experiences into positive outcomes.9. Trends in Customer Loyalty:Do you foresee any trends emerging in customer loyalty and retention within the auto repair industry?What are you seeing in terms of customer expectations and behaviors?10. Biggest Lesson Learned:Share your biggest lesson learned in customer retention at Driven Auto Care.11. Top-Tier Advice:What’s your one top-tier piece of advice to help other shop owners build customer loyalty?How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - [email protected] 

Jul 17, 202438 min

Ep 972Psychological Safety: Nurturing Trust, Communication, and Growth [RR 972]

Thanks to our Partner, NAPA Auto Care Rick White from 180Biz, discusses the importance of creating an environment where team members feel safe to express themselves, offer advice, and hold owners accountable without fear of reprisal. The conversation highlights the role of clear standards, effective communication, and trust in fostering such an environment. Rick emphasizes the need for continuous improvement and learning from mistakes, underscoring the positive impact of a supportive and psychologically safe workplace on team members' growth and business success. Rick White, President and Lead Coach for 180BIZ, Listen to Rick’s previous episodes HERE. [email protected] Show Notes Watch Full Video Episode Psychological Safety (00:00:16) Discussion on the significance of psychological safety in business and the impact it has on team comfort and productivity. Breast Cancer Awareness (00:00:57) Promotion of the Brakes for Breast program and its fundraising efforts for triple negative breast cancer research. https://brakesforbreasts.com Impact of COVID-19 (00:02:03) Observations on the impact of COVID-19 on psychological safety and the need for safe spaces and a sense of community. Standards and Safety in Business (00:05:30) Importance of creating a safe environment in the workplace, including physical safety, standards, and the impact on vehicle reliability. Leadership and Communication (00:07:37) Discussion on how leadership, communication, and trust contribute to creating a high-trust environment and psychological safety. Creating a Safe Environment (00:10:26) Discussion on creating a safe and empowering environment for employees, including the role of boundaries, values, and beliefs. Continuous Improvement and Psychological Safety (00:11:33) Encouragement for open communication, feedback, and continuous improvement to enhance psychological safety in the workplace. Promoting Psychological Safety (00:16:46) Importance of clear and consistent messaging, addressing mistakes as teachable moments, and promoting psychological safety in the workplace. Mistakes and Learning (00:17:57) Discussion on allowing mistakes, learning from them, and the importance of giving room for growth. Holding Ourselves Accountable (00:23:48) The significance of holding oneself to the same standards as others and taking responsibility for mistakes. Identity and Confidence Building (00:28:01) Discussion on building confidence, changing one's identity, and gaining encouragement in leadership roles. The Six C's for Change (00:31:13) Explanation of the six C's - choice, commit, courage, confidence in capabilities, and competence. Creating a Better Work Environment (00:34:38) Discussion on improving the work environment by taking inspiration from places like Starbucks. Challenges of the Modern Workforce (00:35:38) Addressing the challenges faced by the modern workforce, including the need to handle setbacks and the impact of parenting on work readiness. Personal and Professional Growth (00:37:03) Exploring personal and professional growth through dedication and effort. Leadership and Team Communication (00:42:18) The evolution of leadership style towards collaboration and effective team communication. Coaching and Industry Support (00:45:09) The value of coaching and industry support for business owners in the automotive aftermarket sector. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee: https://www.buymeacoffee.com/carm -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Special episode collections: https://remarkableresults.biz/collections

Jul 16, 202447 min

Stop Moving the Goalposts! [E173] - Chris Cotton Weekly Blitz

Jul 15, 20248 min