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When Your Marketing Doesn't Work…

When Your Marketing Doesn't Work…

Ray Edwards Show

June 30, 20082m 46s

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Show Notes

The Question: What do I do if I have all the pieces in place, but I'm not making sales with my website?

The Answer: Improve the architecture of persuasion on your website: change the words!

How To Improve Your Sales With Better Copy:

1. Have your copy reviewed by a professional (NOTE: I no longer offer free consultations at this time – sorry!).

2. Make changes and measure the results.

3. Next step: start a rigorous testing regimen (more on how to do this next time!).

Click for the Podcast Audio:

When Marketing Doesn't Work