202 How she grew 100k subscribers in 6 months | Annalea Krebs, Founder of Social Nature
Rain or Shine | Marketing & Entrepreneurship Podcast
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Show Notes
Visionary Life | Canadian Business Podcast
We chat about Launching a Business, Digital Marketing, Brand Building and The Highs and Lows of Starting a Business.
Annalea sold her first eco-friendly online marketplace at age 30 and then in 2015 launched Social Nature, a product discovery and trial platform in the better-for-you CPG space, with over 750k community members.
In today’s conversation, Annalea opens up about…
- Her first 2 business ideas and what she learned from them, as well as why she pivoted
- Why it’s so important to ASK your customers what they would pay for
- The one character trait she believes is core to her entrepreneurial spirit
- How social nature grew to 100k email subscribers in less than 1 year, and to almost 1 million subscribers today
- The power of community marketing in growing the brand
- & where the business is at today
Tune into this inspiring & informative podcast that brings you the stories of visionary Entrepreneurs and Founders from across Canada. Each episode is a conversation with an inspirational entrepreneur who has a story to share. Each guest also shares what's working right now to grow their business (& what's NOT working!). Subscribe to this Top Canadian Business Podcast so you never miss an episode.
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