217-A Simple Decision Framework: Costs vs Benefits and the Ben Franklin Close
Radical Personal Finance · Joshua J. Sheats, MSFS, CFP, CLU, ChFC, CASL, RHU, REBC, CAP
July 6, 20159m 28s
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Show Notes
I used to think that everyone knew how to make decisions. Since starting Radical Personal Finance I've come to learn that some people don't have a clear decision-making framework.
Today, I share with you a dirt-simple framework of costs vs. benefits, plusses and minusses. In sales, it's called the Ben Franklin close.
Use it.
Write it down.
Joshua
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