
Strategies, Campaigns, And Tactics
If we want to do something big, we need (1) a str…
January 6, 201624m 2s
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Show Notes
If we want to do something big, we need (1) a strategy, (2) a campaign, and (3) tactics.
This podcast discusses these three levels of operational art, and how they must accommodate our goals and envisioned end-state.
How do these three levels interrelate? And how can we be sure they are being used effectively?
Join me for a discussion.