Messaging, Wellness & PT’s Trillion-Dollar Opportunity
PT Pintcast - Physical Therapy
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Show Notes
The “Best Fake PT on LinkedIn” is back.
Hunter McWhorter joins us to talk messaging, longevity, branding, wellness, collaboration, and why PTs are standing in front of a trillion-dollar wave without a surfboard.
You’ll hear:
• Why gyms are quietly eating PT’s lunch
• What Farmer’s Dog can teach PTs about messaging
• Why clear communication = survival in 2026
• Why PT desperately needs more outsiders
• Supplements, stigma & hot takes
• Collaboration > competition
Plus:
Sponsor shoutouts from Brooks IHL (Residencies/Fellowships) and Empower EMR, and a PSA for Team Gleason.
Share with a colleague who needs better messaging in their life.