EP 171 - Google Product Lead on Informed Go-To-Market Strategy at 2022 Product Awards
Product Talk · Sophie-Charlotte Moatti
October 13, 202118m 31s
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Show Notes
PMs need a plan to launch their products in the market, whether beta, internal, or otherwise. For the 2022 Product Awards, the Awards Advisory Board proposed 5 new categories, including Informed Go-To-Market Strategy. How will they do the testing, experimentation, and ramp-up, and what are the best tools out there to help in this process? Google Product Lead Neha Taleja introduces the Informed Go-To-Market Strategy category for the 2022 Product Awards.