
Season 2 · Episode 4
Wait...we're product-led now? Here's how to get everyone on board
Product Marketing Life · Richard King
February 17, 202333m 40s
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Show Notes
So… you’re making the leap to a product-led hybrid model? Cool. Now, how do you break the news without causing chaos? In this short clip, Mark Assini and Umang Sejpal dive into the do’s and don’ts of communicating a strategy shift—so your team actually gets on board (instead of panicking)