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Pricing for International Markets

Pricing for International Markets

Product Chats Podcast

April 27, 201717m 5s

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Show Notes

How do you know how the willingness to pay in the U.S. compares to the bereitschaft zu zahlen in Germany, and what else do you need to consider when pricing your product for new international markets? Find out in this edition of Pragmatic Live with Mark Stiving, pricing expert and Pragmatic Marketing instructor. Listen now!