Episode 104
Episode 104 – How a Mid-Western Social Media Agency Reached Scale Quickly By Launching New Services In A Crowded Market
Pro Serv Podcast by Collective 54
December 24, 202214m 32s
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Show Notes
Existing client revenue growth is key to scale. This requires having more to offer clients over time. If you keep bringing them the same thing, they will become fatigued. This is where service offering development becomes a priority as boutiques scale.
On this episode, Beth Trejo, CEO + Founder of Chatterkick, takes us on a journey of launching a new service line, how they identified that opportunity, experimented with it, before landing on the right service model.