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Everything you wanted to know about data lists -- but were afraid to ask

Everything you wanted to know about data lists -- but were afraid to ask

Private Equity FunCast · Jim Milbery

February 17, 202247m 32s

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Show Notes

In this week's episode, we are talking with Pam Lang, CEO of Xcelerated Data, a company that focuses on fixing data quality problems leading to better decisions in your marketing organization. Pam explains compiled lists, hotlists, the differences between consumer lists and business lists, and SIC codes versus NAICS codes.