Episode 77 – The Authority Code: How to Position, Monetize & Sell Your Expertise – With Rochelle Moulton
March 14, 202218m 12s
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Show Notes
Rochelle Moulton is the President of Be Unforgettable Media, co-host of The Business of Authority podcast, and author of The Authority Code: How to Position, Monetize and Sell Your Expertise.
In this episode of Power Your Advice, Doug and Rochelle talk about what it means to be an authority and how to capitalize on this superpower in managing your practice.
- Examples of people who are authorities in the world of financial services
- Why advisors should work to build authority for themselves and their businesses
- Tips for how to make yourself an authority
- Can you make your team an authority
- How you know when you (or your team) have become an authority
Resources: Be Unforgettable Media | The Authority Code: How to Position, Monetize and Sell Your Expertise