Episode 100
Syed Balkhi on the acquisition of All In One SEO
In this episode of Post Status Draft, I talk to Syed Balkhi about Awesome Motive's acquisition of All In One SEO, the long-running SEO plugin by Michael Torbert, which boasts more than 2 million active installs.
February 6, 202028m 18s
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Show Notes
Syed Balkhi joins me to discuss the acquisition of AIO SEO.
Some of the questions he answers:
- So who is your target customer with All in One SEO?
- How is the model structured? You’re directing strategy… is there a Christoff or Atchison in this setup?
- How does your vision for AIOSEO compare to what you see in Yoast SEO?
- How do you envision the free/premium divide?
- What are the first three things you plan to do?
- How did the conversation w/ Michael start? You approach him? He approach you? Tell me a story.
- How far do you think you can scale this business model?
- What do you think about the consolidation we’re seeing in the plugin ecosystem — the consolidation you’re a major player in?
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