44. The Unexpected Secret to Podcasting Success: Uncovering the High-Income Strategies

Through a recent report, I discovered that high-income podcasters use marketing strategies wildly different from mine. Join me on the quest to resuscitate our podcasts, discover our voice, and gain financial freedom. In this episode, we discuss podcast marketing strategies for 2023. According to the report, high-income podcasters use email lists, LinkedIn, and blogs to promote their podcast. In contrast, low-income podcasters rely on platforms like Pinterest, TikTok, Instagram, and Cold Outreach. According to the report, high-earning podcasters spend 10-20 hours a week promoting their podcast, and 250-500 downloads per episode is the sweet spot for podcasts making money. Last but not least, I learned that success isn't always about getting more downloads, but rather about marketing intentionally in the right way and serving your audience. You will learn: 1. Discover the unexpected differences between high-income and low-income podcasters and how they promote their shows. 2. Uncover the sweet spot of podcast downloads that bring in the most revenue. 3. Learn how to resuscitate a stagnant podcast by joining a free 5-day CPR Bootcamp.

Grab the: State of Podcast Marketing Report by Capsho

*****

WANT TO BRING YOUR BUSINESS BACK TO LIFE... Ressuatate the joy, fun, and income you desire. Join us in January! FOR FREE!

FREE 5-Day Podcast C.P.R. Bootcamp DISCOVER THE MAGIC OF A MAGNETIC PODCAST Learn how to tune out the chaos of strategies that are overwhelming, exhausting, and that feel skeezy. Trade in your hours and hours on Social Media finding your people to ATTRACT your ideal client with ease. Your story is your KEY to SUCCESS. And audio is the best way to share it!

Don't waste another year wishing you had started a podcast. It's still the wild wild west and with a little strategy, you can have fun and flow in your magnetic marketing for your Soul-Aligned Business. Get PAID TO BE YOU! REGISTER TODAY FOR FREE BEFORE SEATS ARE FILLED!

This 5-Day Bootcamp is all you need to give your BUSINESS a LITTLE C.P.R.

This is for the soul-led business owner ready to launch a podcast AND the podcaster sick of not growing.

THE CRAZY THING is both Parties come with the same STRATEGY ISSUE which in turn leads to burnout and SADLY PodFad to the Podcast Graveyard!

These 5-Days you will go deep into your foundations, and learn tips, tools, and tricks to make podcasting easy so you can finally magnetize those IDEAL (PAYING) clients into your FUNNEL as HOT LEADS!

It starts with leading with LOVE, SERVICE, and YOU! JOIN US TODAY

Chapter Summaries:

[00:00:00] Report about state of podcast marketing for 2023 is blowing my freaking mind. It's really surprising to me about where the big boys, the ones making big money from their shows, are focusing their efforts. And surprisingly, I'm not even using it. [00:00:59] We're talking all things podcasting. Not just in the sense of how to launch, grow and monetize your show. We're going deep into how podcasting can actually help you build your community, build your confidence. If you're willing to lean deep into this platform, it can be the ticket to the life of your dreams. [00:01:44] Report is the state of podcast marketing and it's by Capsio. High income podcasters are more active promoting their podcast on email lists, LinkedIn and a blog. Lower income podcaster are putting more effort into Pinterest, TikTok and cold out treats. Where do people want to focus more? YouTube. [00:10:35] The podcast CPR bootcamp starts January 9. Get in on the VIP so that I can answer your questions directly. No more broke podcasters on my watch, no more people that are struggling. You deserve to be paid to be you.