iHeartMedia’s Amber Smith on What is Ruby?
iHeartMedia’s Amber Smith on What is Ruby?
Podcast Perspectives · Jeff Umbro, The Podglomerate LLC
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Show Notes
This year the podcasting giant iHeartMedia launched a new division called Ruby, which works exclusively to create and amplify podcasts for brands. To understand why iHeart made this move and what Ruby is up to, today I’m chatting with Ruby’s Director of Audience Development, Amber Smith.
Amber has an eclectic background in the audio world, working as a producer at SiriusXM and a manager of podcast partnerships at Pandora after SiriusXM acquired the platform, all before landing in audience development at iHeartMedia. Today, she works to grow iHeart’s branded content, which includes shows from huge companies like Max, IBM, Mattressfirm, and many more.
To learn more about what Ruby is doing you can visit their website ruby.iheart.com. You can find Amber on LinkedIn.
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