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Show Notes
橫空出世的One Boy衝鋒衣，已在行銷界和電商圈炸開，行銷資歷比電商還久的王志仁，專文破解One Boy土豪式行銷的「鈔能力」，其實是偷學上世紀美妝老牌SK-II的手法。但為何沒多少廠商敢跟進？
文：王志仁
製作團隊：姚立強
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天下雜誌聽天下One Boy王志仁電商