Season 2 · Episode 287
Did You Know Your GTM Strategy Is An Experiment?
May 11, 20218m 9s
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Show Notes
Product-market fit can make or break a venture.
The assumptions and hypotheses you made in your business plan need to be tested and iterated upon. It impacts not just your strategy but day-to-day execution as well. Your business positioning, messaging and content strategy are highly dependent on this. You may have a great product but it means nothing if you can't define a killer GTM strategy.
Hence, experiment early to define your product-market fit and your GTM strategy.
How? Tune in...