Revenue Focused Positioning & Marketing Strategy (with Ursula Ayrout, CEO at Measure; Former Pantheon, Salesforce, SAP)
<p>Ursula Ayrout is CEO at <a href="https://www.measureco.com/">Measure</a> and Former marketing leader at Pantheon, Salesforce, and SAP. We talked about how to create a marketing plan for the year, what a revenue-focused positioning rollout looks like...
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Show Notes
Ursula Ayrout is CEO at Measure and Former marketing leader at Pantheon, Salesforce, and SAP. We talked about how to create a marketing plan for the year, what a revenue-focused positioning rollout looks like, managing up, working with the CEO.
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