How to Build a Marketing Strategy on a Budget w/ Bethan Vincent
Pipe Dream | A B2B Marketing Podcast · Bethan Vincent
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Show Notes
In this episode, I sit down with Bethan Vincent, a Marketing Consultant that helps technology companies differentiate and grow.
We talk about:
- How small marketing teams can build a strategy that scales as the company grows
- The importance of picking the right tools and the most common mistakes to avoid as a sole marketer
- And for how long a Founder should look after marketing - and recognising when to let go
Bethan also shares wisdom on finding the right candidate for the first marketing hire within a start-up.
This is real advice for the everyday B2B marketer who wants to be better.
You can follow Bethan here: @BethanVincent
Also - why not check out my weekly newsletter, The B2B Bite, where I break down marketing strategy and tactics for B2B leaders into fun-size, actionable chunks?
Head over here: b2bbite.substack.com
You can also follow me on LinkedIn.
Head over here: linkedin.com/in/jasonbradwell/
Got a marketing problem you just can seem to unstick? Pick a time and we'll jump on a call to talk it out. Free of charge. No obligation to anything. Organise a free 30-minute strategy call.
Head over here: calendly.com/jasonbradwell/30-minute-consultation-call