POWC # 694 - Crafting the Best Marking Strategy | John Casmon

John Casmon, CEO of Casmon Capital discusses marketing insights that he learned from some of the largest companies in the world. From focusing on psychographics to working with people’s fears, frustrations, goals, and desires. 3 Pillars of Wealth: John's pillars revolve around the impact that you can make on: 1. Family/Friends 2. Community 3. Causes Episode #48: https://on.soundcloud.com/ZZ3cTMugegkeLoZf8 John is a real estate entrepreneur, who has partnered with busy professionals to invest in over $100 million worth of apartments. He also consults active multifamily investors to help them start or grow their businesses. John hosts the Multifamily Insights podcast and is the co-creator of the Midwest Real Estate Networking Summit. Reach out to John at www.casmoncapital.com or through his podcast Multifamily Insights. Welcome to Pillars of Wealth Creation, where we talk about building financial freedom with a special focus on business and Real Estate. Follow along as Todd Dexheimer interviews top entrepreneurs, investors, advisers, and coaches. YouTube: www.youtube.com/c/PillarsOfWealthCreation Interested in coaching? Schedule a call with Todd at www.coachwithdex.com Listen to the audio version on your favorite podcast host: SoundCloud: https://soundcloud.com/user-650270376 Apple Podcasts: https://podcasts.apple.com/.../pillars-of.../id1296372835... Google Podcasts: https://podcasts.google.com/.../aHR0cHM6Ly9mZWVkcy5zb3VuZ... iHeart Radio: https://www.iheart.com/.../pillars-of-wealth-creation.../ CastBox: https://castbox.fm/.../Pillars-Of-Wealth-Creation... Spotify: https://open.spotify.com/show/0FmGSJe9fzSOhQiFROc2O0 Pandora: https://pandora.app.link/YUP21NxF3kb Amazon/Audible: https://music.amazon.com/.../f6cf3e11-3ffa-450b-ac8c...