Episode 12 - Time to Talk TikTok

You've probably heard us mention on previous episodes of this podcast that Carly is kind of TikTok famous in the pet industry. With over 55,000 followers, Carly's educational videos not only gain a lot of views, but also a ton of engagement. In this episode, we're sharing some of our best TikTok tips.

In this episode, we're talking about:

• Visibility, reach, and engagement on TikTok compared to traditional social media platforms like Facebook and Instagram
• The value of providing authentic educational content on TikTok (you don't have to dance!)
• The power of repurposing TikTok videos to create even more content on other platforms
• Busting common myths about TikTok's consumer base and content library
• And so much more!

Connect with the Pet Shop Girls!

Find us everywhere: https://linktr.ee/petshopgirls

Connect with Carly (House of Paws):

https://www.instagram.com/houseofpawsboutique

https://www.tiktok.com/@houseofpawsboutique

https://www.facebook.com/houseofpawsboutique

Connect with Sherry (Odyssey Pets):

https://www.facebook.com/odysseypets

https://www.instagram.com/odysseypets

https://linktr.ee/odysseypetsdallas

Connect with Pet Product News:

https://www.petproductnews.com/

https://www.facebook.com/PetProductNews

The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

This episode includes paid advertising.