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How did the Sears catalog take over the world?

How did the Sears catalog take over the world?

Part-Time Genius · iHeartPodcasts and Kaleidoscope

November 24, 201737m 8s

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Show Notes

Both companies started as innovative retailers-- shops without storefronts. But is Amazon unintentionally following Sears' path 100 years later? Will and Mango explore the genius and pitfalls of the early Sears business, while sorting through the weirdest products in the celebrated catalog.

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