
One Bin to Rule Them All
The reality is, recycling doesn’t work because we believe in it. It works because it’s an industry. You might be keeping that plastic bottle out of your trash bin, but the commodities market keeps it out of the landfill. That plastic bottle is cash in someone’s pocket. But what happens when the way we recycle no longer fits the rest of the equation? Where does our trash go when our partners aren’t buying?
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Show Notes
The reality is, recycling doesn’t work because we believe in it. It works because it’s an industry. You might be keeping that plastic bottle out of your trash bin, but the commodities market keeps it out of the landfill. That plastic bottle is cash in someone’s pocket. But what happens when the way we recycle no longer fits the rest of the equation? Where does our trash go when our partners aren’t buying?
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