Buc-ee's vs Mickey's: Mascot Showdown in Court
Orlando News Today | 2 Min News | The Daily News Now! · The Daily News Now!
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Show Notes
Buc-ees, the Texas gas station chain, has filed a lawsuit against Mickeys convenience stores, alleging trademark infringement and unfair competition. Buc-ees claims Mickeys moose mascot resembles their beaver mascot and the name change from Mickey Mart to Mickeys causes consumer confusion. The suit seeks to cancel several of Mickeys trademark registrations and halt what Buc-ees considers deliberate copying of their branding.
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