Season 1 · Episode 22
Reshaping E-Commerce with Klarna. Rory meets David Sandström.
OnBD with ALF · Rob Jones
February 17, 202248m 57sExplicit
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Show Notes
Rory chats with David Sandström, the Chief Marketing Officer for the ‘Buy Now, Pay Later’ giant, Klarna, who have over 90 million global users and perform two million transactions a day. They discuss the misconceptions around the business model, the challenges of marketing to an expanding and diverse customer base and Klarna’s plans to reshape the future of e-commerce. Plus discover why Rory thinks his postman is so great.
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