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American Eagle Scales Micro-Influencers | Fast Five Shorts

American Eagle Scales Micro-Influencers | Fast Five Shorts

This Omni Talk Retail Fast Five segment, sponsore…

Omni Talk Retail

February 20, 20268m 23s

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Show Notes

This Omni Talk Retail Fast Five segment, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, Quorso, and Veloq, examines American Eagle building its largest creator community yet through a rewards-based micro-influencer program. Chris Walton and Anne Mezzenga, alongside Jenn Hahn, discuss how this move reflects shifting influencer economics and why smaller creators may deliver outsized engagement. ⏩ Tune in for the full episode here: https://youtu.be/adBITqt-5Ho #AmericanEagle #MicroInfluencer #CreatorEconomy #RetailMarketing #InfluencerStrategy #OmniTalk