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MrBeast: How to capture the attention of billions
Episode 114

MrBeast: How to capture the attention of billions

Nudge

January 30, 202329m 25s

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Show Notes

MrBeast has captured the attention of the world. His YouTube videos have been viewed 26 billion times. He has more subscribers than the population of Russia. He turns over more than $50 million each year, and he’s just 24. Today, I’ll explain how he did it. I’ll walk through the subtle yet significant psychological tactics MrBeast uses to draw in viewers and turn them into fans. MrBeast is probably the world’s greatest marketer, tune in to learn why.


Try HubSpot for free: https://hubspot.sjv.io/jWq4k6

My labour illusion experiment: https://bit.ly/3drDobr

My costly signalling experiment: ​​https://bit.ly/3BsrC8D

My contrast effect experiment Google Survey results: https://bit.ly/3f9GTE5

My contrast effect experiment round-up: https://bit.ly/3SjxRlZ