
How Digital Ad Veteran Sarah Hofstetter is Trying to Help Legacy Retailers Become E-commerce Juggernauts in the Age of Stay-at-Home Shopping
Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid-19 crisis, and how her company is helping unlock data to accelerate the growth of E-commerce. Produced by Kenya Hayes
Next in Media · Profitero, AppsFlyer, Mike Shields, Sarah Hofstetter
Audio is streamed directly from the publisher (pscrb.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid-19 crisis, and how her company is helping unlock data to accelerate the growth of E-commerce.
Produced by Kenya Hayes