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How Digital Ad Veteran Sarah Hofstetter is Trying to Help Legacy Retailers Become E-commerce Juggernauts in the Age of Stay-at-Home Shopping
Season 1 · Episode 5

How Digital Ad Veteran Sarah Hofstetter is Trying to Help Legacy Retailers Become E-commerce Juggernauts in the Age of Stay-at-Home Shopping

Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid-19 crisis, and how her company is helping unlock data to accelerate the growth of E-commerce. Produced by Kenya Hayes

Next in Media · Profitero, AppsFlyer, Mike Shields, Sarah Hofstetter

July 8, 202037m 14s

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Show Notes

Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid-19 crisis, and how her company is helping unlock data to accelerate the growth of E-commerce.

Produced by Kenya Hayes

Topics

digitalcmolegacyadretailersstay-at-homeacceleratebrand loyaltyecommerceshoppingbrandmarketingmarketersadvertisinggrowthbrandingads