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Airbnb's marketing boss on why travel continues to roar -and may never be the same post Covid
Season 4 · Episode 20

Airbnb's marketing boss on why travel continues to roar -and may never be the same post Covid

Next in Marketing spoke with Hiroki Asai, Global Head of Marketing at Airbnb about why travel seems recession proof right now, and why his company is breaking conventional wisdom by leaning into brand advertising in spite of the ongoing economic uncertainty. Guest: Hiroki Asai Host: Mike Shields

Next in Media · Airbnb, Mike Shields

December 13, 202226m 24s

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Show Notes

Next in Marketing spoke with Hiroki Asai, Global Head of Marketing at Airbnb about why travel seems recession proof right now, and why his company is breaking conventional wisdom by leaning into brand advertising in spite of the ongoing economic uncertainty.

 

Guest: Hiroki Asai

Host: Mike Shields

Topics

airbnbreal estateholidaysprogrammaticstorytellingbrandmarketingtravellinghousing marketmarketersadvertisingmarketplacebrandinghotelstravelads