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Biggest Corporate Marketing Mishaps

Biggest Corporate Marketing Mishaps

Newstalk Weekend · Newstalk

April 15, 202313m 21s

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Show Notes

There have been some questionable marketing decisions made by international cooperations. Bud Light recently experienced backlash and boycotting from conservatives after partnering with a transgender activist, while this week Dior took down a makeup ad in China where a model pulled up her eye with the caption "Channel your feline fierceness". Here to talk us through some of the most interesting marketing mishaps is brand expert Pat Kinsley.