What's the best copywriting book you've ever read?
Neville Medhora Talks Copywriting · Neville Medhora
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Show Notes
Neville's Top 3 Copywriting Book Recommendations:
1.) The Boron Letters – by Gary Halbert
2.) Advertising Secrets of the Written Word – by Joseph Sugarman
3.) Ogilvy on Advertising – by David Ogilvy
Dan's Top 3 Copywriting Book Recommendations:
1.) The Hero’s Journey - Joseph Campbell (Dan Harmon’s story circle)
2.) How to Write Funny - Scott Dikkers
3.) On Writing - Stephen King
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