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Show Notes
Most Web3 game economies, even the most successful ones from the earliest days of the genre, have struggled in recent quarters, in part due to fundamentally unsustainable economics / tokenomics. But in this episode, we’re discussing one of the more notable exceptions: the France-based fantasy sports game Sorare. Launched on Ethereum in 2019, the game generated nearly $350 million in secondary market volume in 2022, and almost $90 million for the first 5 months of 2023. In this episode, your host, Niko Vuori, talks to Sorare’s Head of Growth, Brian O’Hagan, about how Sorare maintains a “sustainable” economy, how they secured the crucial initial licenses for football (soccer), why they chose not to launch their own token, expanding into additional sports to tap into the US market, and what’s next for the company, among many other topics. Niko is joined by Naavik contributor Devin Becker, who covered Sorare in the June 22, 2023 issue of the Naavik Digest.
To learn more, make sure to visit https://sorare.com/, and read Devin’s coverage of Sorare on the Naavik website. You can find Brian O’Hagan and Devin Becker on LinkedIn.
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Sound design by Gavin Mc Cabe.