153 How to Plan a Spring Plant Pre-Sale Promotion
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Show Notes
Have you ever pre-sold spring transplants as a type of product line?
Our farm is predominantly a CSA farm, and so we didn't offer this as a product until just a few years ago. At first glance, it didn't seem to "fit" our customer profile.
Boy, was I wrong! Three years ago, we started offering transplants as a product line, and our CSA clients bought like crazy! It's created a whole new revenue stream for us, AND it's given us a new way to attract potential CSA clients.
It's also a form of "guaranteed" income, because it's a pre-sale. In other words, we sell it first... THEN start seeding in the greenhouse.
In this episode, I walk you through how we organize our Plant Sale from start to finish. Download my Product Price List Canva Template from the Show Notes!