069 Situational Depression For Biz Owners And How To Work Through It

Small Business Owners usually began their business journey with intentions of freedom, exhilaration, ideas, and the best intentions. A few months or years into the adventure reality begins to knock on the front door and introduce itself dressed up as accounts payables, marketing, customer feedback and service. The Small Business Owner begins to think, "I started a business and feel like all I have now is a crummy job!" The flow of markets, people, transactions, products, services, sales, and marketing may have predictable trends from a Macro (wide-angle) perspective, but from the stage small business is unpredictable and can feel chaotic. The shots of chaos can mount up and lead to consistent drum beat of what I classify as "situational depression". It is not a clinical diagnosis necessarily but instead a line of voices in your head telling you that the end of times for your small business is just days/weeks/months away. How do we as Small Business Owners work through it? I walk you through an inside perspective and truth that you can use to remind yourself of the reality of life that gives hope through the voices and the situations that seem so deflating. I hope you will listen and implement!