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Roundtable: Selling Security Starts with Understanding Risk
Episode 62

Roundtable: Selling Security Starts with Understanding Risk

MSP Business School · MSP Business School

July 27, 202124m 37s

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Show Notes

Security is the hot topic these days, with MSPs desperately trying to add that extra "S" by starting a new arm inside their existing organization or by outsourcing to partners. But how do you sell security to clients, especially those whose IT budgets are already pretty tight? For this roundtable discussion, hosts Brian Doyle, Tim McNeil, and Robb Rogers deep dive into tactics you can use to help your prospects and customers understand the importance of adding security.