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Surge pricing for your burgers

Surge pricing for your burgers

Mornings with Simi

February 27, 20246m 16sbonus

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Show Notes

Wendy’s is looking to introduce new menu prices that change based on time of day. Prices could fluctuate during the day depending on peak periods. Strategy similar to surge pricing by rideshare, airlines, and hotels.

Guest: Scott Shantz, Contributor for Mornings with Simi

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