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Show Notes
The question today is this. Is bigger always better? In zucchini, the answer is a resounding no. In business, the answer is a bit more nuanced, but bigger is certainly not always better.
As leaders, we routinely fall into what I like to call the growth trap. The growth trap shows up in various forms, but it can be a huge morale killer and represent significant risk to the business. One way the growth trap evidences itself is in your business’s annual budgeting process. Some companies take a thoughtful bottom-up tack in which each functional area of the business submits forecasts for the upcoming year based on inputs from marketing, sales, product management, operations and other client/customer-facing parts of the business...
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