Mondays with Matt

Barbell training for beginners is the simplest and most effective way to build strength, muscle, and long-term fitness. In this episode of Mondays with Matt, Matt Reynolds breaks down exactly why barbells outperform machines—especially in your first few years of training. If you've ever felt overwhelmed in the gym or unsure where to start, this episode gives you a clear path forward. Barbells offer unmatched efficiency, scalability, and results by focusing on compound movements, progressive overload, and consistency over time. Matt walks through 13 key reasons barbells work so well, including better return on investment, faster strength gains, improved motor control, and the ability to train for life—not just aesthetics. He also answers listener questions about training with limited equipment, traveling, and dealing with imbalances. Whether you're just getting started or looking to simplify your training, this episode will help you focus on what actually works. PS - Ready to transform your health and nutrition!?: https://barbell-logic.com/experience/ Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

Most people think about nutrition in short bursts—getting ready for a vacation, a wedding, or trying to drop a few pounds quickly. But that approach doesn't hold up over time. In this episode of Mondays with Matt, Matt Reynolds breaks down why nutrition for longevity requires a completely different mindset—one focused on healthspan, sustainability, and long-term consistency. This isn't about chasing abs or quick results. It's about building a way of eating that supports your health, strength, and quality of life for decades. Because eventually, your habits catch up with you—and the goal is to make sure they're working in your favor, not against you. Matt walks through the key principles of nutrition for longevity, including how to prioritize your health, track the right metrics, and create a nutrition rhythm you can actually sustain for life. PS - Ready to transform your health and nutrition!?: https://barbell-logic.com/lean Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

Diet reboot strategies are essential if you've ever fallen off your nutrition plan and struggled to get back on track. In this episode of Mondays with Matt, Matt Reynolds breaks down exactly how to use a diet reboot to rebuild momentum, improve energy, and create sustainable nutrition habits without starting over from scratch. Life stress, busy schedules, travel, and work demands can all cause your diet to slip. The problem isn't the slip—it's not having a clear, simple plan to recover quickly. Matt explains why the fastest way to get back on track is not a new diet, but a return to the habits and meals that have already worked for you in the past. Matt shares his personal approach to a diet reboot, including how he uses meal planning instead of meal prep, why he prioritizes protein intake, and how he creates simple structure with consistent breakfasts, leftover lunches, and enjoyable dinners. He also explains why focusing on motivation over discipline leads to faster results and how early wins—like improved energy, better sleep, and reduced stress—help build long-term consistency. This episode also covers how training and nutrition work together, why increasing daily activity like walking can accelerate progress, and how to control your environment by removing foods that derail your habits. Matt explains why a diet reboot should not be extreme or restrictive, but instead built around sustainable habits that can turn into long-term routines. If you've been stuck in a cycle of starting over every week, this episode will give you a practical, proven way to reset your nutrition, regain control, and build habits that actually last. For those who want additional structure, accountability, and coaching, Matt also introduces Lean In 12—a 12-week transformation designed to help you lose fat, build muscle, and create sustainable habits through daily feedback and support. Start your diet reboot today and take the first step toward getting back on track. GLP-1 weight loss drugs like Ozempic, semaglutide, and Mounjaro are changing the conversation around obesity and fat loss. In this episode of Mondays with Matt, Matt Reynolds explains how GLP-1 medications actually work, shares his personal experience losing over 50 pounds, and breaks down why these drugs are powerful tools for weight loss when used correctly. But GLP-1 weight loss drugs are not magic. Appetite control can help you eat less, but long-term results still depend on nutrition habits, protein intake, and strength training. Matt explains why people using GLP-1 medications must focus on preserving muscle while losing fat and why diet quality matters even more when appetite drops dramatically. If you're curious about Ozempic, semaglutide, Mounjaro, and other GLP-1 weight loss drugs, this episode will help you understand what they do, what they don't do, and how nutrition and training habits still determine long-term success. PS - Ready for your own coached diet reboot!?: https://barbell-logic.com/lean Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

GLP-1 weight loss drugs like Ozempic, semaglutide, and Mounjaro are changing the conversation around obesity and fat loss. In this episode of Mondays with Matt, Matt Reynolds explains how GLP-1 medications actually work, shares his personal experience losing over 50 pounds, and breaks down why these drugs are powerful tools for weight loss when used correctly. But GLP-1 weight loss drugs are not magic. Appetite control can help you eat less, but long-term results still depend on nutrition habits, protein intake, and strength training. Matt explains why people using GLP-1 medications must focus on preserving muscle while losing fat and why diet quality matters even more when appetite drops dramatically. If you're curious about Ozempic, semaglutide, Mounjaro, and other GLP-1 weight loss drugs, this episode will help you understand what they do, what they don't do, and how nutrition and training habits still determine long-term success. PS - Want help with your training or nutrition? Book a free call with one of our coaches HERE. Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

If you want to become a coach, the biggest mistake you can make is waiting until you feel ready. In this episode of Mondays with Matt, Matt Reynolds explains why new coaches need to stop waiting for permission to coach and start gaining real experience. Confidence does not come before action. It comes from coaching real people, making mistakes, and learning through repetition. Many aspiring coaches believe they need another certification, more knowledge, or the perfect moment before they begin. But coaching is a skill built through reps. Just like lifting weights, improvement happens through practice. Matt breaks down why hesitation holds new coaches back and why taking action is the fastest way to grow. If you've been lifting consistently and want to help others get stronger, the next step is not more preparation. The next step is coaching someone. In this episode, Matt covers: • Why waiting to "feel ready" keeps coaches stuck • How real coaching confidence is built through experience • What your first coaching sessions should actually look like • Why programming knowledge should not stop you from starting • How to coach friends and family while maintaining authority • When new coaches should begin charging for coaching If you've been preparing for someday, this episode is your reminder that progress begins with action. Stop waiting for permission to coach. Start gaining experience. PS - Check Out Mondays with Matt on YouTube HERE. Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

If you're a new coach, confidence doesn't come from hype — it comes from competency. In this episode of Mondays with Matt, Matt Reynolds breaks down why the real path to coaching confidence is confidence through competency. Not charisma. Not energy. Not certifications alone. Competence built through education, repetition, and real-world reps. The fitness industry has a low barrier to entry. But the coaches who separate themselves long-term are the ones who pursue mastery relentlessly. Today, with AI, online education, and unlimited access to training knowledge, there has never been a better time to build confidence through competency — if you're willing to do the work. Matt explains how to: Overcome coaching anxiety by accumulating reps Refine your teaching scripts and communication Use education and AI to accelerate learning Develop calm authority on the platform Build real credibility instead of relying on hype If you want to become a better coach — or stop feeling like you're faking it — this episode will show you why confidence through competency is the only sustainable path. Confidence isn't something you manufacture. You earn it. PS - Coaching 101 + Free Month of Coaching Build the foundation and confidence to start coaching real people. For a limited time, get $100 off Coaching 101 plus a free month of Professional Online Strength Coaching. 👉 https://bit.ly/4c0JEmC Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

"Should I become a coach?" In this episode of Mondays with Matt, Matt Reynolds explains what it actually takes to build a strength coaching career — and why loving lifting isn't enough. From obsessive lifter to high school strength coach to gym owner to CEO, Matt breaks down the real path into coaching: reps, pattern recognition, serious training, and service. If you're considering becoming a coach, this episode will help you answer the real question — not "Can I?" but "Am I willing?" In this episode: Why coaching is a skill trade, not a vibe Why you must train seriously to coach Why every coach needs a coach Why reps matter more than readiness How to know if you actually enjoy coaching — not just lifting PS - Check Out Mondays with Matt on YouTube HERE. Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

Most people think strength training changes your body. In this first episode of Mondays with Matt, Matt Reynolds explains how strength training built his life — shaping his discipline, leadership, business decisions, marriage, and character over decades under the barbell. This episode goes beyond workouts and PRs. Matt shares how voluntarily choosing hard things in the gym became the foundation for ownership, long-term thinking, resilience, and focused leadership. From athlete to lifter, to gym owner, to coach, to CEO, Matt breaks down the five lessons strength taught him — and why those lessons matter far beyond the weight room. In this episode, you'll learn: Why the barbell is the first place many people choose hardship on purpose How strength training builds personal responsibility Why consistency beats intensity in training and business How voluntary hardship produces real joy Why focus under load trains attention for life and leadership If you've ever wondered whether strength training is worth it beyond physical results, this conversation will change how you think about it. PS - Check Out Mondays with Matt on YouTube HERE. Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

After more than six months away, Matt Reynolds is back, and this feed is evolving. Last August, Matt and Chris stepped away to focus on building their companies — Chris at Surton, Matt at Barbell Logic. Now, Matt returns with a new podcast (which airs live on YouTube). Mondays With Matt becomes a weekly show about strength training, health, leadership, productivity, and building a strong coaching business — all through the lens of a lifter, coach, founder, and CEO. All past Build Your Business episodes remain in the feed. Stay subscribed. PS - Check Out Mondays with Matt on YouTube HERE. Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en

This is a quick update from Matt on the Build Your Business Podcast. It's been a crazy but good year with lots happening—family moves, business growth, and plenty of irons in the fire. Because of that, we're taking a short break until the fall. 👉 Here's what you need to know: We'll be back this fall with brand new episodes. Please stay subscribed so you don't miss the announcement. In the meantime, dig into the archives—there's a ton of valuable content waiting for you. Thank you for listening and for supporting this journey. We're proud of what's already been shared and can't wait to bring you even more when we return. PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

Selling without the sleaze isn't just possible—it's the fastest way to build trust, win clients, and grow your business. In this episode of the Build Your Business Podcast, Matt and Chris Reynolds break down a founder-tested approach to sales that replaces pushy tactics with authentic problem-solving. You'll learn how to lead with trust, diagnose real client needs, and close deals without feeling "salesy." If you're a founder, entrepreneur, or business owner, this episode will help you stop pitching, start solving, and build long-term client relationships. Whether you're selling a service, product, or software, selling without the sleaze can become your most powerful competitive advantage. ✅ What You'll Learn Why traditional sales tactics turn prospects off—and what to do instead How selling without the sleaze builds trust before you close The discovery call framework that gets to the root of a client's problems How to reduce friction in your closing process for higher conversions The "land and expand" approach to long-term client relationships ⏰ Timestamps 00:00 – Introduction & 2:40 a.m. founder life story 04:42 – Why bad sales tactics fail 12:02 – Your real job as a founder: solving problems 17:21 – How trust turns leads into long-term clients 23:02 – The discovery call done right 27:30 – Selling without the sleaze in practice 39:05 – Reducing friction from demo to close 45:36 – Playing the long game with clients 51:02 – Favorite sales thinkers and resources 57:26 – Final thoughts & closing 🔖 Hashtags #SellingWithoutTheSleaze #SalesTips #Entrepreneurship #BuildYourBusiness #BusinessGrowth #AuthenticSales #SmallBusinessTips #SalesWithoutPressure #BusinessPodcast #FounderLife PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

Why core values matter for founders isn't just a philosophical question—it's a strategic necessity. In this episode of the Build Your Business Podcast, Matt and Chris Reynolds break down how your personal values shape your business, influence hiring, drive decision-making, and define company culture. You'll learn how to discover your real—not aspirational—core values, and how to use them as a compass for long-term success. If you're a founder, entrepreneur, or business owner, this episode will help you lead with integrity, focus, and clarity—especially in chaotic or high-stakes situations. Whether you're just starting your company or leading a mature team, defining your core values is a must. ✅ What You'll Learn Why core values matter for founders (and what happens if you skip them) How to identify your authentic values using practical, repeatable exercises Why core values beat goals when it comes to long-term success How to align your team around a values-driven culture How to use values as a filter for hiring, strategy, and leadership decisions ⏰ Timestamps 00:00 – Intro: From Fear to Freedom 01:10 – Why Core Values Aren't Just Posters 04:26 – The Standard Bearer: A Metaphor for Values 11:04 – Core Value Conflicts & Communication Expectations 17:48 – Listing Attributes: A Self-Awareness Exercise 26:57 – From Attributes to Core Values 34:05 – Use the Tools You Have: Nature, Nurture, & Personality 39:02 – Still Stuck? Try the Sticky Note Exercise 42:25 – Barbell Logic's Core Values: Growth, Connection, Consistency 48:18 – Prioritize Your Core Values for the Year 55:15 – Recap & Practical Implementation 🔖 Hashtags #CoreValues #BuildYourBusiness #StartupLeadership #FounderAdvice #EntrepreneurMindset #BusinessStrategy #TeamCulture #BusinessGrowth #MattReynolds #TurnKeyCoach PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

In this episode of the Build Your Business Podcast, Matt and Chris Reynolds unpack what may be the most important skill for any entrepreneur: deep work for founders. They reveal how to build rituals that trigger flow, how to design your day around peak focus hours, and why eliminating distractions is the first step toward real freedom in your business. Whether you're running a growing team or just getting started, this episode delivers the tools to win back your time, focus your mind, and get high-leverage work done. 🧠 What You'll Learn Why deep work is foundational to entrepreneurial success The real cost of multitasking and how to stop doing it How to use the Pomodoro technique to build focus and test anxiety How to build daily rituals that activate a deep work mindset How to identify the "one thing" that moves your business forward ⏱️ Timestamps 🧭 0:00 – Intro: From fear to freedom 📖 1:22 – Deep work for founders: Why time and attention matter most 👓 2:59 – Focus = success: Lessons from Warren Buffett & Bill Gates 📵 5:19 – The #1 source of distraction (and how to silence it) 🧠 7:02 – Multitasking is a myth: Here's what's really happening ⏱️ 15:51 – Pomodoro breakdown: Building focus in 25-minute blocks 📆 18:05 – Matt's and Chris's deep work routines 🧘 38:04 – Scheduled thinking time and finding "the one thing" 💡 50:54 – Wrap-up: Rituals, rhythms, and reclaiming your time 📚 53:19 – Recommended books for deep work mastery 🔖 Hashtags #DeepWorkForFounders #ProductivityTips #EntrepreneurLife #PomodoroTechnique #FounderFocus #BusinessPodcast #TimeManagement #MattReynolds #ChrisReynolds #BuildYourBusiness PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

How do you lead your business when everything falls apart? In this episode of Build Your Business, Matt and Chris Reynolds share exactly how to handle business crisis—from late-night tech meltdowns and legal threats to complete operational shutdowns. They dive into real-world examples of how founders can stay calm, lead with confidence, and rally their team when panic sets in. Whether you're facing a crash, lawsuit, or high-stakes customer emergency, this episode gives you a proven playbook for leading under pressure. 🔍 What You'll Learn How to handle business crisis without panic What "wartime CEO mode" looks like in real life How to build and lead a war room team Why staying calm is your most powerful leadership tool How to recover after a business emergency—and build team loyalty ⏱️ Timestamps 0:00 – Intro: When Crap Hits the Fan in Business 1:04 – Real Business Emergencies We've Faced 2:04 – Leading Through Chaos Without Panic 4:55 – The Role of a Wartime CEO 7:32 – Business Meltdowns and Real-World Stories 13:01 – Turning Crisis Into Opportunity 14:28 – Avoiding Panic and Rallying Your Team 21:25 – How to Build a War Room 24:49 – Leadership Lessons from the Crisis 33:15 – What to Prioritize During Emergencies 36:03 – Emotional Leadership: Staying Calm Under Fire 42:56 – Course-Correcting During Chaos 44:53 – Celebrating Wins After Crisis Mode 49:19 – Postmortems, SOPs, and Lessons Learned 57:11 – Getting Back to Normal and Leading the Team 58:44 – Closing Thoughts & What's Next 🔖 Hashtags #HowToHandleBusinessCrisis #WartimeCEO #BusinessLeadership #Entrepreneurship #FounderLife #BusinessPodcast #CrisisManagement #StartupTips #BuildYourBusiness PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

If your business feels like it's running you—rather than the other way around—this episode is your roadmap out of chaos. Matt and Chris Reynolds break down why systems and SOPs (standard operating procedures) are the foundation of any successful, scalable business. You'll learn how to start with simple wins, avoid common delegation mistakes, and build living systems that adapt and grow with your company. Whether you're a solo founder or leading a growing team, this episode gives you practical tools and mindset shifts to build a business that runs without you—without sacrificing quality or culture. 🔑 What You'll Learn Why systems and SOPs are essential for sustainable growth How to delegate without losing quality or control The biggest mistakes founders make when building processes Why you should never automate before you validate How to reclaim your time using the "profit first for founders" approach ⏱️ Timestamps 0:00 – Introduction: Chaos, SOPs & Super Bowl weekend 1:20 – Strategy vs. Execution: From game plan to playbook 2:45 – What's a system? IKEA manuals, recipes & checklists 5:00 – Founder fallacies: "No one can do it better than me" 9:00 – Essential books: E-Myth, Buy Back Your Time, High Output Management 13:00 – Start with the easiest wins 17:00 – Mapping the client lifecycle 25:00 – 3 company goals for 2025 31:00 – Manual first, automation later 37:00 – Building great executive teams 42:00 – Loom videos, AI transcripts & empowering team ownership 46:00 – Wrapping up: SOPs as a path to freedom 📢 Hashtags #BuildYourBusiness #BusinessSystems #SOPs #Entrepreneurship #ProfitFirst #FounderTips #BusinessGrowth #BuyBackYourTime #SmallBusinessSuccess PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

Discover how to apply Profit First for Founders and finally gain control over your business finances. In this episode of the Build Your Business Podcast, Matt and Chris Reynolds walk you through the exact strategies they've used to move from cash burn to consistent profit—including financial dashboards, lean budgeting, and tactical cost-cutting. Whether you're bootstrapping or scaling, this episode gives you an actionable framework to take the stress out of money management and create a business that pays you first. You'll learn how to reduce fat, stop overspending, and grow your business profitably—starting today. 📘 What You'll Learn Why traditional accounting sets founders up for failure How to implement the Profit First for Founders system The power of sub-accounts and percentage-based allocations Tactics to cut expenses without hurting your business What to do if your business is already in a cash burn How to create calm and clarity with weekly financial check-ins ⏱️ Timestamps 00:00 – Intro & Christmas Reflections 01:03 – Bootstrapping Recap & 2025 Budgeting 01:52 – Why You Must Know Your Numbers 03:09 – Dashboards and Decision-Making 06:04 – Business Accounting 101: Revenue to Net Profit 10:03 – Gross Margin Red Flags and How to Spot Them 12:00 – Why Traditional Accounting Fails Founders 14:49 – Profit First for Founders: Overview and Setup 17:14 – Bank Accounts, Sub-Accounts, and Cash Flow 25:35 – Increasing Profit Percentages Over Time 32:05 – How to Get Lean Without Sacrificing Quality 34:00 – Cost-Cutting Tactics: COGS, Payroll, Opex 40:49 – Negotiating Costs (Without Burning Relationships) 45:32 – The Power of Opex Control 48:10 – Home Office Deductions and Separation of Finances 52:19 – Working from Home and Tax Advantages 54:04 – Using Contractors vs Employees 56:02 – Horror Story: DIY Taxes Gone Wrong 56:49 – Using QuickBooks and Weekly Reviews 59:59 – From Burn to Profit: How They Cut $750K 1:03:00 – Why Profit First Gives You Options 1:04:48 – Ending the Year Strong with Financial Clarity 1:06:14 – The Power of Taking Action Now 🔖 Hashtags #ProfitFirstForFounders #BusinessFinance #SmallBusinessTips #Entrepreneurship #StartupFinance #GetLean #ProfitFirst #FinancialFreedom #FounderTips PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/

Struggling to get more clients? This episode of the Build Your Business Podcast shows you how using content to build trust and win clients is the most scalable, low-cost marketing strategy for entrepreneurs. Matt and Chris Reynolds break down why your founder story matters more than your brand, and how authenticity, vulnerability, and consistency drive conversions—especially for service-based businesses. Learn how to create high-impact content (even if you're scared to post), which platforms to prioritize (B2B vs. B2C), and how to make the ask without sounding salesy. Whether you're just starting out or trying to grow, this is your roadmap to building real trust that turns into real clients. 📚 What You'll Learn Why people follow founders, not brands How to tell your story in a way that builds connection Which social platforms are right for your business type How to generate endless content from real-life experiences When and how to ask for the sale without being pushy ⏱️ Timestamps 00:00 – Intro: Why Founders Matter More Than Brands 01:53 – The Founder Brand Concept Explained 06:53 – Vulnerability and Storytelling Build Trust 13:30 – B2B vs. B2C: Platform Strategy 20:00 – How to Create Consistent, Relevant Content 26:00 – Content → Trust → Clients 31:55 – Repel the Wrong Clients 36:00 – Long-Form → Short-Form → Conversion Funnel 39:00 – Make the Ask: How & When to Sell 🔖 Hashtags #FounderBrand #ContentMarketing #BuildTrustWinClients #EntrepreneurTips #BusinessPodcast #MarketingStrategy #ClientAcquisition #MattReynolds #ChrisReynolds #BuildYourBusiness PS - Coach Smarter, Earn More: https://bit.ly/3X4ixOX Matt's Links Website: https://ryanmattreynolds.com/ Instagram: https://www.instagram.com/reynoldsstrong/?hl=en Chris's Links: LinkedIn: https://www.linkedin.com/in/chrismreynolds/