A Good Word, From the Right Influencer, Can Do Wonders for Your Product or Service
Monday Morning Radio · Dean Rotbart
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Getting a popular entertainer, athlete, author, blogger, or YouTuber to say nice things about your business or products is a powerful way to generate sales.
Greg Jameson, author of The Influencer Effect, specializes in helping companies identify the influential men and women who can provide them the greatest endorsement leverage, and then negotiating terms with those influencers.
As Greg explains to host and reputation coach Dean Rotbart, an effective influencer needn't have a household name. Anyone with a loyal following, no matter how small, can often produce over-sized results for the companies and products that they endorse.
Photo: Greg Jameson, The Influencer Effect Posted: June 4, 2018 Monday Morning Run Time: 35:41