Tips to Closing Real Estate Deals in Volatile Markets

Hey, I'd like to welcome you to another episode of mission matters. My name is Adam Torres, and if you'd like to apply to be a guest in the show, just head on over to mission matters. com and click on be our guest to apply. All right. So today's guest is Vernon Beckford and he's the co founder and CEO over at diversified lending solutions. Vernon, welcome to the show. Adam. Great to be here. I've been looking forward to getting in front of you and your community for a long time. So thanks for having me. Oh man. Well, we're glad to have you here. And we got, we got a big topic today. So tips on closing real estate deals in volatile markets. So for context, for everybody that's watching or listening to this in the future, we are recording this or streaming live actually, April 11th on 2014. 14. So a lot, lots to go over today. And and I'm interested to get your take on the market overall, Vernon, but just to get us kicked off, we'll start this episode the way that we start them all with what we like to call our mission matters minute. So Vernon at mission matters, we're all about bringing on business owners, entrepreneurs, and executives and amplifying their story and amplifying their mission. That's what we do. Vernon, what mission matters to you? Adam, the mission that matters to me. Is making sure the communities across this country, all communities have access to prosperity. It's really that simple. And for me, prosperity translates into taking these real life superheroes, real estate developers, and giving them the powers, i. e. the capital. To help them complete the transactions that are actually catalytic and transformative for communities that can bring that prosperity to light. That that's the mission that matters to me. That's awesome. Love bringing mission based individuals on here to share, you know, why they do what they do, how they're doing it, and what we can all learn from that. So again, great having you on. And I guess just to get us kicked off here. I mean real estate, like how did you get in this business? How'd you go down that path? Sure. So it was not a deliberate path. I at the time was a political science major at Columbia University and decided very early that I thought that business could be a more impactful way for me to Make a difference then than in politics went into investment banking was trying to figure out which aspect of investment banking to lean in on was really intrigued by this idea of what made companies tick and stumbled on real estate, got put on the real estate desk and the rest has been history started out structuring transactions to get large commercial transactions finance is all in love with the industry. Wanted to find a niche within that where I could make an impact and, and have been off to the races for the last I guess it's 20 years now, man. Time flies. I want to keep you back in those early years a little longer though. That being said, like, what'd you fall in love with? Like what, what drew you? Cause I mean, obviously you're a young, you're exploring different areas of money, banking, finance. What gave you the bug? Sure. Well, the same thing that excited me then as what excites me now. And no matter how much technological change there is, how, how much we change and move our life to the phone or what have you, real estate has been a permanent kind of installation in our lives. And there's nothing really that we do. For better or worse. And there's no community that, that can't thrive without being really impactful in its use of real estate. I can't think of something that affects people's lives more directly. So from, you know, the kid that played Monopoly and said, wow, This is pretty cool. Were you good at Monopoly? I gotta ask. You know what, my business partner was way better. He would beat me every time in college to the point that it's still like fighting words if we bring it up, but Yeah, and I was, I'll tell you what, I was good and everybody would gang up on me every time. I'd be like, that's cold. Like, after like halfway in the game, I was whooping. Everybody and then they gang up. I mean, I'm like, this is, and I would, I would still fight him tooth and now I dragged the game out, whatever I had to do, I'm like, oh, I'm going to teach all of you for punishing me. You know? So I can't, I can't say I was in that enviable position. I was maybe one of those guys clawing at you, but how cool is it? To actually be able to live out some form in real time. And, and then when you start looking at a grocery store, when you start looking at a new multifamily building going up and you start thinking about where you're shopping in the mall, everything looks like an opportunity. And, and I just got fully engrossed in that. Yeah. Well, so a lot, a lot of different areas you could have went into specifically in real estate, like, like the lending side, like what, what drew you to that piece of it? Well, I think at the time. You know, this was the early 2

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