Meet Business Challenges and Build an Inspiring Business

Hey, I'd like to welcome you to another episode of Mission Matters. My name is Adam Torres. And if you'd like to apply to be a guest in the show, just head on over to missionmatters. com and click on be our guest to apply. All right. So today is a special day. Maybe even, I don't know, Brad, a commemorative episode. I don't know. We're celebrating the launch of our very first audio book as a company. This has been a long, long time coming. It's our best of series. So think of it. If we were musicians, this would be, I don't know, greatest hits, but we're, we're not, it's our best of series. For all of the books we published over 40 years. And we curated some of the top authors in that collection and we put them all together and they were, they were game enough to want to read their chapters and participate in the creative and construction process. So that's what we're here celebrating today. So I brought one of the authors. Back onto the show. Brad has been a guest multiple times. So Brad Weber, for those that you do not know him, he's a president and CEO over at inspiring apps, Brad. I know that's the longest intro you've ever, I'm not usually that long, but Hey, welcome back, man. It's good to see your face. It's great to be back. So, so Brad We're going to get into, of course, your content in the book, the audio book. I'm curious to hear what, like how the recording process was for you. Cause that's always interesting. But before we do all that you and our guests in our, in our audience, all know we start this episode with what we call our mission matters minute. So Brad at Mission Matters, , our aim is to amplify stories and to get them out there for business owners, entrepreneurs, and executives. So that's what we do. Brad, what mission matters to you? I'm passionate about helping brands connect with their customers by designing and building digital products. Those customers love. Yeah. Love it. Well, great to have you back on. And just to, just to jump right in here celebrating recording the audio book. I know one of the engineers that, that worked on the book, he's actually in the, doing the controls in the background. So it's okay. Jack, close your ears, Brad, what was it like recording your audio, your portion of the audio book? It was fantastic. And actually I'll go back to your opener, inviting others who want to. Hmm. Be a guest on your show to endorse you and say that Adam, you and your team have been totally professional and, and great to work with through the book and the audio book process. So, ah, I can't say enough good things. It was really nice to connect with some other authors along the way as well. Yeah. But it was great and honestly, the audio book was, was easier to. To record, produce them than I expected. Yeah. Isn't it fun to finally like hear it and like the end product, and then you get to hear all the voices the first time I listened to it and for everybody that's watching this, just so you know, so the audio book is it's made up of about 15 different chapters and each one. Has the author is reading their own stories. So think about it as every, every chapter you listen to, you get to hear from the author with the exception of one that I, that I recorded for them. But other than that, all of the authors read their story. So to me, it's kind of like this surreal experience because of course I've interviewed you and I've talked to all of the authors before, but it's like, almost like a collection of friends. Cause I know everybody and I've obviously worked with everybody. What was it like for you? Like going through and hearing. All of the different stories and hearing it from their voice. Yeah, it was nice for that same reason. I, I have not had the pleasure of speaking with everyone that I co authored with. So it was fun to hear their, their passion in telling their stories as well. It's different to me. It was different. I was like, just as a work and a creative work, it was like, normally one person reads the whole book or this or that, or maybe even six. sections, but to see like each one be something different and to hear their passion for what they, you know, what, what their particular story was. I thought it was, it's unique, a unique work in the marketplace. And I hope that that many, many people go out and grab it because I think it's worth listening to. That's why we made it. So let's I want to maybe take a couple of steps back for maybe some of our, our new listeners here, Brad, that maybe haven't caught some of our previous work together. So maybe just. Talk a little bit more about inspiring apps, what you do and kind of how you got started there just to, to, to set the tone before we get into some of the content that you submitted. Sure. Yeah. By way of background inspiring apps creates digital products for companies. We, we develop custom digital products for enterprises and funded startups across a really wide variety of industries. Lately that has been a heavy

Mission Matters Innovation with Adam Torres