Inspiring Your Team and Audience Through Effective Leadership

Hey, I'd like to welcome you to another episode of mission matters. My name is Adam Torres. And if you'd like to apply to be a guest in the show, just head on over to mission matters. com and click on be our guest to apply. All right. So today's guest is Wayne Stanley. He's a founder and chief inspiration officer over at bow digital. Wayne, welcome to the show. Thanks for having me, Adam. This is, this is great. I'm excited to be here. All right, Wayne. So big topic for us today, inspiring your team and audience through effective leadership. Lots of business owners, entrepreneurs and executives watch this show 'cause they want tips, they want inspiration, they want insights. And we're gonna be talking about leadership today. So, so great to have you on. But to get this episode started, we'll start it the way we start them all with what we call our mission matters minute. So Wayne, we at Mission Matters, we amplify stories for entrepreneurs, executives, and experts. That's our mission. Wayne, what mission matters to you? The mission that matters most to me is helping small businesses tell their story. I just don't feel like marketing should be that difficult in 2024 or beyond. And it's something that a lot of people don't understand or don't want to put time into. And so for me Helping to tell a story to even the most mundane of businesses or industries is, is really exciting. And what I love. It's great. Great to have you on. And I guess just to dive right into the topic like entrepreneurs being an entrepreneur, like, like, when'd you get into that? Were you always an entrepreneur? Like how'd that, how'd you get the bug? Yeah, I, my family jokes that I was an entrepreneur from a very early age. I would go over to my grandparents house, grandma and grandpa bow, which my company is named after. And I would take all of their belongings and I'd put a tablecloth on the couch and I'd set up a store and I would sell all of their things back to them. And how old were you? Hold on. How old were you? I was probably five or six. I mean, I was, I was pretty young and they indulged me. They, they bought the things from me. I would make a couple bucks or a couple of quarters from from their own things, but you had your supply chain figured out exactly, exactly. So from there, you know, I did all the traditional graduated high school, graduated college, wasn't really sure what I wanted to do. Always had in the back of my head that I wanted to do my own thing eventually. But in 2017 is when I really got the bug and that's when I started both digital and went out on my own at that point. But I knew that being my own boss and creating a place for. The team that I wanted to put together was super important to me. So lots of entrepreneurs out here listening and, you know I'm an entrepreneur and, you know, we get a lot of ideas, right? Like, and, and settling on an idea or picking a niche or a lane, it can be difficult, right? Cause we're creative. How'd you know, bow digital was going to be something that you, you know, would spend a significant amount of your time in life on. How'd you know? That's a really great thing that I think a lot of people. Miss these days. And that is for me, I figured out Bo was going to work and what I wanted to do When it finally became clear to me the value of the network that I had built I think there are a lot of people that go out there and purposefully build a network from day one and are doing that and that's Fine, but I think it's even more powerful for those of us that have organically Created relationships through various experiences that then can lead to one really pivotal moment. For me, that was the case. I, after college, I worked on Capitol Hill for several years and I made a great network and a name for myself there, which led to the real estate trade association that I worked with where I was able to really work on a number of projects and meet with Hundreds and thousands of businesses all over the country that specifically needed marketing help. And I, I gained their trust when I was there. I would I proved that I knew social media. I sat there and taught them how to sign up for Twitter, for example. That's how long ago this was and all of that kind of thing. And it was during that process of hearing some of their consistent concerns and grumblings of this is something that they really need. And I've been. Built this not only this network, but this, this, this circle of trust with such a large group of people. I think this can work out long term for me. Yeah. What do you think was, I want to stay on that, on that building relationships and networking side of things. What do you think made it so effective for you? Like, cause I, I, some people have false starts on that and I'm just curious, like what made it effective and what made it like lasting really? Cause you, you're, you obviously have deep relationships that have lasted many years. You're talking about signing up for Twitte

Mission Matters Business Podcast with Adam Torres